{"id":900,"date":"2019-02-13T01:36:58","date_gmt":"2019-02-12T18:36:58","guid":{"rendered":"https:\/\/sum.vn\/blog\/?p=900"},"modified":"2020-10-19T16:27:21","modified_gmt":"2020-10-19T09:27:21","slug":"toi-uu-seo-onpage-de-kiem-tien-cung-affiliate","status":"publish","type":"post","link":"https:\/\/sum.vn\/blog\/toi-uu-seo-onpage-de-kiem-tien-cung-affiliate\/","title":{"rendered":"T\u1ed1i \u01b0u SEO Onpage \u0111\u1ec3 ki\u1ebfm ti\u1ec1n c\u00f9ng Affiliate"},"content":{"rendered":"<div>\n<div class=\"kk-star-ratings top-left lft\">\n<div class=\"kksr-stars kksr-star gray\">\n<p>Khi \u0111\u1ec1 c\u1eadp \u0111\u1ebfn c\u00e1c m\u1ea3ng c\u00f4ng t\u00e1c trong SEO: Nghi\u00ean c\u1ee9u trong kho\u1ea3ng kh\u00f3a, C\u1ea5u tr\u00fac website, Onpage, Content, Offpage (Social, Traffic, Behavior\u2026). SEO Onpage (SEO tr\u00ean trang) can h\u1ec7 \u0111\u1ebfn 1 quy t\u1ee5 nh\u1eefng b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a trang web \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng \u0111\u1ec3 c\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng c\u1ee7a ch\u00fang tr\u00ean trong k\u1ebft qu\u1ea3 c\u1ee7a d\u1ee5ng c\u1ee5 ki\u1ebfm t\u00ecm.<\/p>\n<p>\u0110\u01b0\u01a1ng nhi\u00ean ch\u1ec9 SEO Onpage th\u00f4i th\u00ec ch\u1eb3ng ph\u1ea3i c\u1ee9 th\u1ebf ng\u1eabu nhi\u00ean l\u00ean top. Tuy nhi\u00ean n\u1ebfu Onpage kh\u00f4ng th\u1ea5p th\u00ec b\u1ea1n s\u1ebd r\u1ea5t kh\u00f3 l\u00ean top. Website \u0111\u01b0\u1ee3c SEO Onpage ph\u1ea3i ch\u0103ng c\u0169ng nh\u01b0 vi\u1ec7c b\u1ea1n \u0111ang v\u1edbi 1 n\u1ec1n m\u00f3ng v\u1eefng ch\u1eafc \u0111\u1ec3 x\u00e2y nh\u00e0 sau n\u00e0y.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-9424\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/Screen-Shot-2018-03-24-at-10.50.55-AM.png\" alt=\"Th\u1ebf n\u00e0o l\u00e0 m\u1ed9t website Google mong mu\u1ed1n b\u1ea1n l\u00e0m \" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/Screen-Shot-2018-03-24-at-10.50.55-AM.png\" data-cke-saved- title=\"\"><\/p>\n<p>1 b\u00ed quy\u1ebft r\u1ea5t r\u00f5 r\u00e0ng, Google mu\u1ed1n website c\u1ee7a b\u1ea1n \u201cc\u00f3 th\u00f4ng b\u00e1o m\u00e0 ng\u01b0\u1eddi d\u00f9ng \u0111ang s\u1eafm ki\u1ebfm\u201d. B\u1ea1n ngh\u0129 \u0111i\u1ec1u n\u00e0y mang v\u1ebb thu\u1ea7n tu\u00fd v\u00e0 h\u01a1i h\u00ed h\u01b0\u1edbc \u0111\u00fang kh\u00f4ng? Ch\u1eb3ng h\u1ec1, ph\u1ea7n l\u1edbn website ch\u00fang ta kh\u00f4ng l\u00ean top v\u00ec l\u00fd do r\u1ea5t \u0111\u01a1n gi\u1ea3n: ch\u00fang ta ko v\u1edbi x\u00e1c th\u1ef1c th\u00f4ng tin m\u00e0 ng\u01b0\u1eddi d\u00f9ng \u0111ang t\u00ecm ki\u1ebfm.<\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c<\/p><ul class=\"toc_list\"><li><a href=\"#Tieu_de_bai_viet\"><span class=\"toc_number toc_depth_1\">1<\/span> Ti\u00eau \u0111\u1ec1 b\u00e0i vi\u1ebft<\/a><ul><li><a href=\"#Chon_trong_khoang_khoa_mang_luu_luong_kiem_tim_lon\"><span class=\"toc_number toc_depth_2\">1.1<\/span> Ch\u1ecdn trong kho\u1ea3ng kh\u00f3a mang l\u01b0u l\u01b0\u1ee3ng ki\u1ebfm t\u00ecm l\u1edbn<\/a><\/li><\/ul><\/li><li><a href=\"#Toi_uu_URL\"><span class=\"toc_number toc_depth_1\">2<\/span> T\u1ed1i \u01b0u URL<\/a><\/li><li><a href=\"#Toi_uu_the_Heading_voi_trong_khoang_khoa\"><span class=\"toc_number toc_depth_1\">3<\/span> T\u1ed1i \u01b0u th\u1ebb Heading v\u1edbi trong kho\u1ea3ng kh\u00f3a<\/a><\/li><li><a href=\"#Toi_uu_hinh_anh_cua_website\"><span class=\"toc_number toc_depth_1\">4<\/span> T\u1ed1i \u01b0u h\u00ecnh \u1ea3nh c\u1ee7a website<\/a><\/li><li><a href=\"#ket_lien_noi_va_lien_ket_ngoai_Internal_Link_Outbound_Link\"><span class=\"toc_number toc_depth_1\">5<\/span> k\u1ebft li\u00ean n\u1ed9i v\u00e0 li\u00ean k\u1ebft ngo\u00e0i (Internal Link, Outbound Link)<\/a><ul><li><a href=\"#Internal_Link\"><span class=\"toc_number toc_depth_2\">5.1<\/span> Internal Link<\/a><\/li><li><a href=\"#Outbound_Link\"><span class=\"toc_number toc_depth_2\">5.2<\/span> Outbound Link<\/a><\/li><\/ul><\/li><li><a href=\"#Toi_uu_noi_dung_bai_viet_Dai_2000_tu_lieu_da_du\"><span class=\"toc_number toc_depth_1\">6<\/span> T\u1ed1i \u01b0u n\u1ed9i dung b\u00e0i vi\u1ebft. D\u00e0i 2000 t\u1eeb li\u1ec7u \u0111\u00e3 \u0111\u1ee7?<\/a><ul><li><a href=\"#xay_dung_noi_dung_chat_luong\"><span class=\"toc_number toc_depth_2\">6.1<\/span> x\u00e2y d\u1ef1ng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng<\/a><\/li><\/ul><\/li><li><a href=\"#Dam_bao_the_meta_va_tags_dung_chuan\"><span class=\"toc_number toc_depth_1\">7<\/span> \u0110\u1ea3m b\u1ea3o th\u1ebb meta v\u00e0 tags \u0111\u00fang chu\u1ea9n<\/a><ul><li><a href=\"#Tags\"><span class=\"toc_number toc_depth_2\">7.1<\/span> Tags<\/a><\/li><li><a href=\"#Meta_Description\"><span class=\"toc_number toc_depth_2\">7.2<\/span> Meta Description<\/a><\/li><\/ul><\/li><li><a href=\"#Toi_uu_Readability_cho_bai_viet\"><span class=\"toc_number toc_depth_1\">8<\/span> T\u1ed1i \u01b0u Readability cho b\u00e0i vi\u1ebft<\/a><ul><li><a href=\"#Chi_so_Readability_tac_dong_den_SEO_nhu_the_nao_trong_bai_viet\"><span class=\"toc_number toc_depth_2\">8.1<\/span> Ch\u1ec9 s\u1ed1 Readability t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn SEO nh\u01b0 th\u1ebf n\u00e0o trong b\u00e0i vi\u1ebft?<\/a><\/li><\/ul><\/li><\/ul><\/div>\n<h3><span id=\"Tieu_de_bai_viet\">Ti\u00eau \u0111\u1ec1 b\u00e0i vi\u1ebft<\/span><\/h3>\n<p>\u0110\u00e2y l\u00e0 nh\u00e2n t\u1ed1 quan tr\u1ecdng nh\u1ea5t l\u00fac SEO onpage v\u00ec ti\u00eau \u0111\u1ec1 c\u00e0ng \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u v\u00e0 c\u00e0ng h\u1ea5p d\u1eabn th\u00ec c\u00e0ng mang ph\u1ed5 qu\u00e1t ng\u01b0\u1eddi s\u1ebd nh\u1ea5p chu\u1ed9t. C\u00e0ng nhi\u1ec1u ng\u01b0\u1eddi nh\u1ea5p v\u00e0o b\u00e0i vi\u1ebft, th\u1ee9 h\u1ea1ng b\u00e0i vi\u1ebft c\u00e0ng cao.<\/p>\n<p>B\u1ea1n n\u00ean c\u1ed1 g\u1eafng d\u00f9ng trong kho\u1ea3ng kho\u00e1 ho\u1eb7c c\u1ee5m trong kho\u1ea3ng ti\u00eau ch\u00ed theo h\u01b0\u1edbng di\u1ec5n ra t\u1eeb ti\u00eau \u0111\u1ec1 (H1), nh\u01b0ng n\u1ebfu kh\u00f4ng th\u1ec3, h\u00e3y ch\u1eafc ch\u1eafn n\u00f3 \u1edf m\u1ed9t n\u01a1i n\u00e0o \u0111\u00f3 trong tii\u00eau \u0111\u1ec1. B\u1ea1n ko n\u00ean l\u1eb7p l\u1ea1i c\u1ed9ng 1 t\u1eeb kh\u00f3a trong ti\u00eau \u0111\u1ec1 b\u1edfi v\u00ec n\u00f3 v\u1edbi th\u1ec3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn th\u1ee9 h\u1ea1ng c\u1ee7a b\u1ea1n.<\/p>\n<p>Gi\u1eef ti\u00eau \u0111\u1ec1 d\u00e0i d\u01b0\u1edbi 65 k\u00fd t\u1ef1.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-455\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/onp1.png\" alt=\"\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/onp1.png\" data-cke-saved- title=\"\"><\/p>\n<h4><span id=\"Chon_trong_khoang_khoa_mang_luu_luong_kiem_tim_lon\">Ch\u1ecdn trong kho\u1ea3ng kh\u00f3a mang l\u01b0u l\u01b0\u1ee3ng ki\u1ebfm t\u00ecm l\u1edbn<\/span><\/h4>\n<p>Thay v\u00ec ch\u1ecdn 1 ti\u00eau \u0111\u1ec1 v\u1edbi c\u00e1c t\u1eeb kh\u00f3a tr\u00f9ng h\u1ee3p. Vi\u1ec7c tuy\u1ec3n l\u1ef1a ti\u00eau \u0111\u1ec1 b\u00e0i vi\u1ebft \u0111\u1ef1ng c\u00e1c t\u1eeb kh\u00f3a mang l\u01b0\u1ee3ng t\u00ecm ki\u1ebfm to s\u1ebd gi\u00fap b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n mang r\u1ed9ng r\u00e3i c\u01a1 h\u1ed9i \u0111\u1ec3 xu\u1ea5t hi\u1ec7n tr\u01b0\u1edbc m\u1eaft ng\u01b0\u1eddi \u0111\u1ecdc h\u01a1n.<\/p>\n<p>nh\u1eefng ph\u01b0\u01a1ng ti\u1ec7n nghi\u00ean c\u1ee9u trong kho\u1ea3ng kh\u00f3a c\u00f3 th\u1ec3 \u0111\u1ec1 c\u1eadp t\u1edbi nh\u01b0 Google Keyword Planner. Ph\u01b0\u01a1ng ti\u1ec7n nghi\u00ean c\u1ee9u trong kho\u1ea3ng kh\u00f3a mi\u1ec5n ph\u00ed c\u1ee7a Google. N\u1ebfu b\u1ea1n mu\u1ed1n bi\u1ebft chi ti\u1ebft h\u01a1n v\u1ec1 c\u00e1c trong kho\u1ea3ng kh\u00f3a c\u0169ng nh\u01b0 l\u01b0u l\u01b0\u1ee3ng ki\u1ebfm t\u00ecm c\u1ee7a ch\u00fang. 1 D\u1ee5ng c\u1ee5 kh\u00e1c c\u00f3 th\u1ec3 ti\u00eau d\u00f9ng \u0111\u1ea5y l\u00e0 Keywordtool.io.<\/p>\n<h3><span id=\"Toi_uu_URL\">T\u1ed1i \u01b0u URL<\/span><\/h3>\n<p>H\u00e3y \u0111\u1ec3 t\u1eeb kh\u00f3a SEO ch\u00ednh c\u1ee7a b\u1ea1n v\u00e0o URL.<\/p>\n<p>URL l\u00e0 1 trong nh\u1eefng nguy\u00ean t\u1ed1 t\u00e1c \u0111\u1ed9ng to nh\u1ea5t \u0111\u1ebfn SEO Onpage. Nh\u01b0ng h\u00e3y nh\u1edb r\u1eb1ng, URL c\u1ee7a b\u1ea1n c\u00e0ng tinh g\u1ecdn bao nhi\u00eau th\u00ec th\u1ee9 h\u1ea1ng SEO c\u1ee7a b\u1ea1n c\u00e0ng \u0111\u01b0\u1ee3c t\u00e1c \u0111\u1ed9ng h\u0103ng h\u00e1i b\u1ea5y nhi\u00eau.<\/p>\n<p>do v\u1eady, m\u1ed9t URL t\u1ed1t c\u1ea7n \u0111\u1ea3m b\u1ea3o 3 y\u1ebfu t\u1ed1 sau:<\/p>\n<ol>\n<li>Ng\u1eafn g\u1ecdn<\/li>\n<li>can h\u1ec7 \u0111\u1ebfn n\u1ed9i dung b\u00e0i vi\u1ebft<\/li>\n<li>\u0111\u1ef1ng trong kho\u1ea3ng kh\u00f3a l\u01b0\u1ee3ng search nhi\u1ec1u nh\u1ea5t 1 ph\u01b0\u01a1ng ph\u00e1p s\u00e1ng t\u1ea1o.<img decoding=\"async\" class=\"size-full wp-image-456\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/onp2.png\" alt=\"T\u00f4i \u01b0u URL cho website\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/onp2.png\" data-cke-saved- title=\"\">T\u00f4i \u01b0u URL cho website<\/li>\n<\/ol>\n<h3><span id=\"Toi_uu_the_Heading_voi_trong_khoang_khoa\">T\u1ed1i \u01b0u th\u1ebb Heading v\u1edbi trong kho\u1ea3ng kh\u00f3a<\/span><\/h3>\n<p>Vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c th\u1ebb H2, H3 tong b\u00e0i vi\u1ebft l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho t\u1ed1i \u01b0u SEO on page. Do v\u1eady trong nh\u1eefng th\u1ebb n\u00e0y b\u1ea1n n\u00ean c\u1ea5t trong kho\u1ea3ng kh\u00f3a.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-457 aligncenter\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/op3.png\" alt=\"T\u1ed1i \u01b0u th\u1ebb H2, H3 cho website\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/op3.png\" data-cke-saved- title=\"\"><\/p>\n<p>T\u1ed1i \u01b0u th\u1ebb H2, H3 cho website<\/p>\n<p>tuy v\u1eady n\u1ebfu nh\u01b0 trong m\u1ed9t b\u00e0i vi\u1ebft, ph\u1ea7n nhi\u1ec1u c\u00e1c ti\u00eau \u0111\u1ec1 H2, H3 b\u1ea1n \u0111\u1ec1u quy\u1ebft t\u00e2m ch\u00e8n t\u1eeb kh\u00f3a c\u1ee7a m\u00ecnh. \u0110i\u1ec1u n\u00e0y l\u00e0 ho\u00e0n to\u00e0n ko th\u1ea5p. B\u1ea1n s\u1ebd b\u1ecb Google Ph\u00e2n t\u00edch l\u00e0 spam t\u1eeb kh\u00f3a. Ng\u01b0\u1eddi mua c\u0169ng s\u1ebd c\u1ea3m th\u1ea5y kh\u00f3 ch\u1ecbu l\u00fac \u0111\u1ecdc b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n. \u0110i\u1ec1u n\u00e0y \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng, n\u00f3 tr\u1ef1c ti\u1ebfp khi\u1ebfn gi\u1ea3m ch\u1ea5t l\u01b0\u1ee3ng b\u00e0i vi\u1ebft c\u0169ng nh\u01b0 website c\u1ee7a b\u1ea1n.<\/p>\n<p>bi\u1ec7n ph\u00e1p \u1edf \u0111\u00e2y l\u00e0 b\u1ea1n h\u00e3y d\u00f9ng nh\u1eefng t\u1eeb \u0111\u1ed3ng ngh\u0129a. C\u00e1c trong kho\u1ea3ng kh\u00f3a li\u00ean qua t\u1edbi trong kho\u1ea3ng kh\u00f3a ch\u00ednh c\u1ee7a b\u1ea1n.<\/p>\n<h3><span id=\"Toi_uu_hinh_anh_cua_website\">T\u1ed1i \u01b0u h\u00ecnh \u1ea3nh c\u1ee7a website<\/span><\/h3>\n<p>T\u1ed1i \u01b0u \u1ea3nh: 4 nguy\u00ean t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong 1 b\u1ee9c \u1ea3nh m\u00e0 ng\u01b0\u1eddi khi\u1ebfn cho SEO mang th\u1ec3 t\u1ed1i \u01b0u<\/p>\n<ol>\n<li>Th\u1ebb ALT (Alternative): l\u00e0 n\u1ed9i dung m\u00e0 b\u1ea1n n\u00ean \u0111i\u1ec1n v\u00e0o \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 \u0111\u1ecdc \u0111\u01b0\u1ee3c trong tr\u01b0\u1eddng h\u1ee3p kh\u00f4ng nh\u1eadn ra \u1ea3nh. B\u1ea1n c\u00f3 quan t\u00e2m khi \u0111\u1ecdc email \u0111\u00f4i b\u1ea5t ch\u1ee3t hi\u1ec3n th\u1ecb \u1ea3nh kh\u00f4ng? L\u00fac \u0111\u1ea5y n\u1ed9i dung trong th\u1ebb ALT s\u1ebd hi\u1ec7n ra v\u00e0 ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 kh\u00f4ng c\u1ea7n ph\u1ea3i xem \u1ea3nh n\u1eefa.<\/li>\n<li>Th\u1ebb Title: B\u1ea1n s\u1edf h\u1eefu th\u1ec3 ch\u1ec9 v\u00e0o b\u1ee9c \u1ea3nh ph\u00eda d\u01b0\u1edbi, s\u1ebd hi\u1ec7n ra 1 d\u00f2ng \u201cc\u00e1c y\u1ebfu t\u1ed1 c\u1ea7n s\u1edf h\u1eefu trong \u1ea3nh\u201d, \u1ea5y l\u00e0 n\u1ed9i dung c\u1ee7a Title. Title \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 \u0111o\u1ea1n ghi ch\u00fa th\u00eam cho \u1ea3nh gi\u1ea3 d\u1ee5 ng\u01b0\u1eddi \u0111\u1ecdc nh\u00ecn \u1ea3nh m\u00e0 v\u1eabn kh\u00f4ng hi\u1ec3u<\/li>\n<li>con \u0111\u01b0\u1eddng d\u1eabn \u1ea3nh: gi\u1ea3 th\u1eed b\u1ee9c \u1ea3nh b\u00ean d\u01b0\u1edbi, link c\u1ee7a b\u1ee9c \u1ea3nh l\u00e0 http:\/\/ACCESSTRADE.VN\/wp-content\/uploads\/2018\/03\/Screen-Shot-2018-03-24-at-11.58.13-AM.png. Nh\u00ecn link \u1ea5y b\u1ea1n mang hi\u1ec3u \u1ea3nh \u0111\u1ec1 c\u1eadp g\u00ec kh\u00f4ng? T\u1ea5t nhi\u00ean l\u00e0 kh\u00f4ng, link b\u1ee9c \u1ea3nh n\u00ean l\u00e0 http:\/\/trangwebcuarban.com\/wp-content\/uploads\/2018\/03\/ten-buc-anh.png<\/li>\n<li>Caption: l\u00e0 th\u1ec3 hi\u1ec7n xu\u1ea5t hi\u1ec7n b\u00ean d\u01b0\u1edbi b\u1ee9c \u1ea3nh, gi\u1ed1ng nh\u01b0 nh\u1eefng b\u1ee9c \u1ea3nh m\u00e0 b\u1ea1n xem l\u00fac \u0111\u1ecdc b\u00e1o v\u1eady.<br \/>\n<img decoding=\"async\" class=\"aligncenter size-full wp-image-459\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/op4.png\" alt=\"\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/op4.png\" data-cke-saved- title=\"\"><\/li>\n<\/ol>\n<h3><span id=\"ket_lien_noi_va_lien_ket_ngoai_Internal_Link_Outbound_Link\">k\u1ebft li\u00ean n\u1ed9i v\u00e0 li\u00ean k\u1ebft ngo\u00e0i (Internal Link, Outbound Link)<\/span><\/h3>\n<h4><span id=\"Internal_Link\">Internal Link<\/span><\/h4>\n<p>H\u00e3y g\u1eafn c\u00e1c k\u1ebft li\u00ean \u0111\u1ebfn nh\u1eefng b\u00e0i \u0111\u0103ng can d\u1ef1 kh\u00e1c trong kho\u1ea3ng website c\u1ee7a b\u1ea1n trong ch\u00ednh c\u00e1c b\u00e0i \u0111\u0103ng trong kho\u1ea3ng website c\u1ee7a b\u1ea1n. Vi\u1ec7c k\u1ebft n\u1ed1i c\u00e1c b\u00e0i \u0111\u0103ng s\u1ebd gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc d\u00e0nh ph\u1ed5 th\u00f4ng th\u1eddi gian h\u01a1n tr\u00ean blog v\u00e0 gi\u00fap th\u1ee9 h\u1ea1ng c\u00e1c trang kh\u00e1c c\u1ee7a b\u1ea1n t\u1ed1t h\u01a1n<\/p>\n<p>l\u00fac li\u00ean k\u1ebft, h\u00e3y th\u1eed d\u00f9ng 1 t\u1eeb kho\u00e1 d\u01b0\u1edbi d\u1ea1ng v\u0103n b\u1ea3n neo nh\u01b0ng h\u00e3y ch\u0103m ch\u00fat \u0111\u1ec3 ko l\u1ea1m d\u1ee5ng n\u00f3.<\/p>\n<p>nh\u1eefng k\u1ebft li\u00ean n\u1ed9i gi\u1eefa nh\u1eefng b\u00e0i vi\u1ebft can h\u1ec7 \u0111\u1ebfn nhau gi\u00fap d\u1ee5ng c\u1ee5 ki\u1ebfm t\u00ecm hi\u1ec3u r\u1eb1ng b\u1ea1n \u0111ang cung c\u1ea5p th\u00f4ng b\u00e1o b\u1ed5 sung ngo\u00e0i nh\u1eefng g\u00ec \u0111ang \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb.<\/p>\n<p>tuy th\u1ebf, ki\u00ean c\u1ed1 r\u1eb1ng li\u00ean k\u1ebft n\u1ed9i c\u1ee7a b\u1ea1n l\u00e0 v\u1edbi can h\u1ec7 v\u00e0 c\u1ea5p thi\u1ebft.<\/p>\n<h4><span id=\"Outbound_Link\">Outbound Link<\/span><\/h4>\n<p>Ngo\u00e0i vi\u1ec7c li\u00ean k\u1ebft t\u1edbi nh\u1eefng b\u00e0i \u0111\u0103ng tr\u00ean trang c\u1ee7a b\u1ea1n, k\u1ebft li\u00ean \u0111\u1ebfn nh\u1eefng trang web b\u00ean ngo\u00e0i c\u0169ng l\u00e0 m\u1ed9t \u00fd t\u01b0\u1edfng l\u00fd t\u01b0\u1edfng. 1 L\u1ea7n n\u1eefa, ch\u1ec9 khi\u1ebfn cho \u0111i\u1ec1u n\u00e0y gi\u1ea3 d\u1ee5 th\u00f4ng b\u00e1o tr\u00ean trang web b\u00ean ngo\u00e0i \u0111\u00edch th\u1ef1c v\u1edbi can d\u1ef1 t\u1edbi th\u00f4ng b\u00e1o trong b\u00e0i vi\u1ebft.<\/p>\n<p>l\u00fac li\u00ean k\u1ebft \u0111\u1ebfn nh\u1eefng trang web b\u00ean ngo\u00e0i, h\u00e3y k\u1ebft li\u00ean \u0111\u1ebfn nh\u1eefng trang web \u0111\u00e1ng tin c\u1eady. N\u1ebfu b\u1ea1n s\u1edf h\u1eefu nghi ng\u1edd v\u1ec1 quy\u1ec1n h\u1ea1n ho\u1eb7c m\u1ee9c \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a m\u1ed9t trang web, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng m\u1ed9t th\u1ebb nofollow \u0111\u1ec3 tr\u00e1nh chuy\u1ec3n k\u1ebft li\u00ean t\u1edbi c\u00e1c trang web v\u1edbi ti\u1ec1m n\u0103ng x\u1ea5u.<\/p>\n<p>B\u1ea1n n\u00ean ti\u00eau d\u00f9ng li\u00ean k\u1ebft dofollow cho c\u00e1c trang web \u0111\u00e1ng tin c\u1eady v\u00e0 li\u00ean k\u1ebft nofollow cho c\u00e1c trang ko \u0111\u00e1ng tin c\u1eady.<\/p>\n<p>1 s\u1ed1 trang web nh\u01b0 Wikipedia ho\u1eb7c CNN ko ch\u1ec9 \u0111\u00e1ng tin c\u1eady m\u00e0 c\u00f2n c\u00f3 th\u1ec3 c\u00f3 n\u1ed9i dung can d\u1ef1 m\u00e0 \u0111\u1ed9c gi\u1ea3 c\u1ee7a b\u1ea1n s\u1ebd ham m\u00ea. \u0110i\u1ec1u n\u00e0y s\u1ebd khi\u1ebfn trang web c\u1ee7a b\u1ea1n tr\u00f4ng mang v\u1ebb \u0111\u00e1ng tin c\u1eady h\u01a1n.<\/p>\n<h3><span id=\"Toi_uu_noi_dung_bai_viet_Dai_2000_tu_lieu_da_du\">T\u1ed1i \u01b0u n\u1ed9i dung b\u00e0i vi\u1ebft. D\u00e0i 2000 t\u1eeb li\u1ec7u \u0111\u00e3 \u0111\u1ee7?<\/span><\/h3>\n<p>\u0110\u1ed9 d\u00e0i c\u1ee7a b\u00e0i vi\u1ebft l\u00e0 1 trong c\u00e1c c\u00e1ch nhanh v\u00e0 d\u1ec5 nh\u1ea5t c\u1ee7a google \u0111\u1ec3 Nh\u1eadn \u0111\u1ecbnh s\u01a1 b\u1ed9 xem b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n v\u1edbi chuy\u00ean s\u00e2u &amp; h\u01b0\u1edbng t\u1edbi ng\u01b0\u1eddi d\u00f9ng hay ko.<\/p>\n<p>Jonah Berger ch\u1ee9ng minh r\u1eb1ng, c\u00e1c b\u00e0i vi\u1ebft tr\u00ean 2000 ch\u1eef v\u1edbi thi\u00ean h\u01b0\u1edbng \u0111\u01b0\u1ee3c san s\u1ebb ph\u1ed5 th\u00f4ng nh\u1ea5t (social share), v\u00ec s\u1edf h\u1eefu n\u1ed9i dung chuy\u00ean s\u00e2u h\u01a1n, n\u00ean th\u1eddi k\u00ec ng\u01b0\u1eddi d\u00f9ng d\u00e0nh ra \u0111\u1ec3 \u1edf l\u1ea1i web v\u00e0 \u0111\u1ecdc b\u00e0i vi\u1ebft c\u0169ng s\u1ebd l\u00e2u h\u01a1n.<\/p>\n<p>c\u00e1c b\u00e0i vi\u1ebft \u00edt ch\u1eef th\u01b0\u1eddng ko ho\u1ea1t \u0111\u1ed9ng t\u1ed1t tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n ki\u1ebfm t\u00ecm. \u0110\u00f3 l\u00e0 b\u1edfi v\u00ec ch\u00fang th\u01b0\u1eddng \u0111\u01b0\u1ee3c xem l\u00e0 \u201c\u00edt th\u00f4ng tin\u201d. D\u00f9 r\u1eb1ng c\u00f3 c\u00e1c tr\u01b0\u1eddng h\u1ee3p ngo\u1ea1i l\u1ec7, nh\u01b0ng nh\u00ecn chung, m\u1ed9t b\u00e0i \u0111\u0103ng n\u00ean c\u00f3 t\u1ed1i thi\u1ec3u 500 ch\u1eef. S\u1ebd ph\u1ea3i ch\u0103ng h\u01a1n n\u1ebfu th\u00f4ng tin \u0111\u01b0\u1ee3c nghi\u00ean c\u1ee9u qu\u00e1 m\u1ee9c h\u01a1n l\u00e0 kh\u00f4ng s\u1ea3n xu\u1ea5t \u0111\u1ee7 th\u00f4ng b\u00e1o. \u0110i\u1ec1u n\u00e0y \u0111\u1eb7c tr\u01b0ng \u0111\u00fang n\u1ebfu nh\u01b0 b\u1ea1n \u0111ang nh\u1eafm v\u00e0o c\u00e1c t\u1eeb kho\u00e1 v\u1edbi t\u00ednh c\u1ea1nh tranh cao.<\/p>\n<h4><span id=\"xay_dung_noi_dung_chat_luong\">x\u00e2y d\u1ef1ng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng<\/span><\/h4>\n<p>n\u1ebfu b\u1ea1n \u0111ang n\u1ed7 l\u1ef1c \u0111\u1ea1t \u0111\u01b0\u1ee3c b\u1eb1ng n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng r\u1ebb v\u00e0 \u201cl\u1eeba\u201d d\u1ee5ng c\u1ee5 ki\u1ebfm t\u00ecm nh\u01b0 Google, ch\u1eafc ch\u1eafn b\u1ea1n s\u1ebd th\u1ea5t b\u1ea1i.<\/p>\n<p>B\u00e0i \u0111\u0103ng c\u1ee7a b\u1ea1n n\u00ean l\u00e0 m\u1ed9t ch\u1ec9 d\u1eabn ti\u00eau d\u00f9ng ho\u00e0n ch\u1ec9nh cho trong kho\u1ea3ng kh\u00f3a \u0111\u00f3. B\u1ea1n n\u00ean h\u1ecdc c\u00e1ch th\u1ee9c thu h\u00fat kh\u00e1n k\u00e9m ch\u1ea5t l\u01b0\u1ee3ng theo 1 ph\u01b0\u01a1ng th\u1ee9c th\u00edch h\u1ee3p v\u1edbi h\u1ecd. H\u00e3y th\u1eed h\u1ecfi \u0111\u1ed9c gi\u1ea3 c\u1ee7a b\u1ea1n nghi v\u1ea5n v\u00e0 gi\u1ea3i \u0111\u00e1p h\u1ecd. Hi\u1ec3u nh\u1eefng g\u00ec h\u1ecd mu\u1ed1n \u0111\u1ecdc v\u00e0 sau \u1ea5y vi\u1ebft.<\/p>\n<p>gi\u1ea3 d\u1ee5 b\u1ea1n kh\u00f4ng th\u1ec3 vi\u1ebft n\u1ed9i dung ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 quy\u1ebfn r\u0169, m\u1ecdi ng\u01b0\u1eddi s\u1ebd kh\u00f4ng d\u00e0nh ph\u1ed5 bi\u1ebfn th\u1eddi k\u00ec v\u00e0o blog c\u1ee7a b\u1ea1n, t\u1ef7 l\u1ec7 tho\u00e1t c\u1ee7a b\u1ea1n s\u1ebd t\u0103ng l\u00ean c\u0169ng nh\u01b0 th\u1ee9 h\u1ea1ng c\u1ee7a b\u1ea1n s\u1ebd gi\u1ea3m xu\u1ed1ng.<\/p>\n<h3><span id=\"Dam_bao_the_meta_va_tags_dung_chuan\">\u0110\u1ea3m b\u1ea3o th\u1ebb meta v\u00e0 tags \u0111\u00fang chu\u1ea9n<\/span><\/h3>\n<h4><span id=\"Tags\">Tags<\/span><\/h4>\n<p>\u0110\u00e2y l\u00e0 y\u1ebfu t\u1ed1 thu\u1ea7n t\u00fay c\u00e1c b\u1ea1n nh\u1ea5t v\u00e0 b\u1ecb ng\u01b0\u1eddi khi\u1ebfn SEO hi\u1ec3u nh\u1ea7m \u0111a d\u1ea1ng nh\u1ea5t. Tag b\u1ea3n ch\u1ea5t l\u00e0 th\u1ebb n\u1ed9i dung gi\u00fap ch\u1ee7 website ph\u00e2n b\u1ed5 n\u1ed9i dung v\u00e0o nh\u1eefng ch\u1ee7 \u0111\u1ec1 chi ti\u1ebft h\u01a1n, sau l\u00fac \u0111\u00e3 ch\u1ecdn ch\u1ee7 \u0111\u1ec1 (danh m\u1ee5c) cho s\u1ea3n ph\u1ea9m, n\u1ed9i dung. \u0110i\u1ec1n Tag \u0111\u00fang l\u00e0 l\u00fac b\u1ea1n ngh\u0129 r\u1eb1ng n\u1ed9i dung b\u1ea1n \u0111ang l\u00e0m cho c\u1ea7n \u0111\u01b0\u1ee3c ph\u00e2n c\u00e1i v\u00e0o \u0111\u1ed9i ng\u0169 n\u1ed9i dung n\u00e0o nh\u1ecf h\u01a1n. Nh\u01b0ng ng\u01b0\u1eddi khi\u1ebfn cho SEO l\u00e0 d\u1ecbch ra Tag l\u00e0 trong kho\u1ea3ng kh\u00f3a v\u00e0 th\u1ebf l\u00e0 ch\u00fang ta c\u1ee9 h\u1ed3n nhi\u00ean \u0111i\u1ec1n v\u00e0o \u00f4 Tag nh\u1eefng trong kho\u1ea3ng kh\u00f3a m\u00e0 ch\u00fang ta ngh\u0129 r\u1eb1ng can d\u1ef1 ho\u1eb7c mu\u1ed1n l\u00ean top.<\/p>\n<h4><span id=\"Meta_Description\">Meta Description<\/span><\/h4>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/magicmarketing.vn\/wp-content\/uploads\/2018\/02\/metadescription-bai-viet-seo-onpage-1-1024x104.png\" alt=\"Th\u00e1\u00ba\u00bb meta description c\u00e1\u00bb\u00a7a b\u00c3 i vi\u00e1\u00ba\u00bft\" data-cke-saved-src=\"http:\/\/magicmarketing.vn\/wp-content\/uploads\/2018\/02\/metadescription-bai-viet-seo-onpage-1-1024x104.png\" data-cke-saved- title=\"\"><\/p>\n<p>Meta Description l\u00e0 \u0111o\u1ea1n di\u1ec5n \u0111\u1ea1t ng\u1eafn m\u00e0 s\u1ebd hi\u1ec3n th\u1ecb trong k\u1ebft qu\u1ea3 ki\u1ebfm t\u00ecm, cho ph\u00e9p c\u00e1c b\u1ea1n bi\u1ebft s\u01a1 n\u1ed9i dung trang web c\u1ee7a b\u1ea1n l\u00e0 g\u00ec tr\u01b0\u1edbc khi nh\u1ea5p v\u00e0o.<\/p>\n<p>\u1ede th\u1eddi kh\u1eafc b\u00e2y gi\u1edd, Ch\u00e8n trong kho\u1ea3ng kh\u00f3a v\u00e0o Meta Description ko c\u00f2n hi\u1ec7u qu\u1ea3 nhi\u1ec1u nh\u01b0 x\u01b0a n\u1eefa.<\/p>\n<p>b\u1edfi th\u1ebf thay v\u00ec ph\u1ea5n \u0111\u1ea5u nh\u1ed3i nh\u00e9t t\u1eeb kh\u00f3a \u1edf trong ph\u1ea7n bi\u1ec3u th\u1ecb n\u00e0y, h\u00e3y n\u1ed7 l\u1ef1c t\u1ed1i \u01b0u cho CTR, khi\u1ebfn cho traffic v\u00f4 website b\u1ea1n cao h\u01a1n.<\/p>\n<h3><span id=\"Toi_uu_Readability_cho_bai_viet\">T\u1ed1i \u01b0u Readability cho b\u00e0i vi\u1ebft<\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/toi_uu_readability.png\" alt=\"T\u00e1\u00bb\u0091i \u00c6\u00b0u Readability\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/10\/toi_uu_readability.png\" data-cke-saved- title=\"\"><\/p>\n<p>Ch\u1ec9 s\u1ed1 Readability \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 s\u1ef1 d\u1ec5 \u0111\u1ecdc.Khi ch\u1ec9 s\u1ed1 Readability t\u1ed1t (Needs Improvement) s\u1ebd b\u1ecb Ph\u00e2n t\u00edch l\u00e0 n\u1ed9i dung kh\u00f3 hi\u1ec3u cho ng\u01b0\u1eddi \u0111\u1ecdc, ta c\u1ea7n ch\u1ec9 s\u1eeda c\u1ea3i thi\u1ec7n b\u00e0i vi\u1ebft cho g\u1ea7n g\u0169i ng\u01b0\u1eddi \u0111\u1ecdc. Quy\u1ebft t\u00e2m vi\u1ebft b\u00e0i th\u1ea5p \u0111\u1ec3 ch\u1ec9 s\u1ed1 Readability \u1edf hi\u1ec7n tr\u1ea1ng Good.<\/p>\n<p>Readability \u0111\u01b0\u1ee3c T\u00ecm hi\u1ec3u qua ba ch\u1ec9 ti\u00eau sau:<\/p>\n<ol>\n<li>m\u1ed9t c\u00e2u n\u00ean d\u01b0\u1edbi 20 t\u1eeb.<\/li>\n<li>1 \u0111o\u1ea1n v\u0103n ko n\u00ean v\u01b0\u1ee3t qu\u00e1 300 trong kho\u1ea3ng.<\/li>\n<li>ko l\u00ean vi\u1ebft m\u1ed9t \u0111o\u1ea1n v\u0103n qu\u00e1 d\u00e0i.<\/li>\n<\/ol>\n<h4><span id=\"Chi_so_Readability_tac_dong_den_SEO_nhu_the_nao_trong_bai_viet\">Ch\u1ec9 s\u1ed1 Readability t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn SEO nh\u01b0 th\u1ebf n\u00e0o trong b\u00e0i vi\u1ebft?<\/span><\/h4>\n<p>\u0110\u00e2y l\u00e0 th\u1eafc m\u1eafc kh\u00f3 c\u00f3 \u0111\u00e1p \u00e1n, v\u00ec thu\u1eadt to\u00e1n c\u1ee7a Google v\u00e0 c\u1ee7a ph\u01b0\u01a1ng ti\u1ec7n t\u00ecm ki\u1ebfm kh\u00e1c lu\u00f4n thay \u0111\u1ed5i v\u00e0 c\u00e0ng ng\u00e0y c\u00e0ng s\u00e1ng t\u1ea1o h\u01a1n. Ngo\u00e0i ra ch\u00fang ta h\u00e3y \u0111\u1eb7t n\u1ed9i dung, ch\u1ea5t l\u01b0\u1ee3ng content l\u00ean b\u1eadc nh\u1ea5t. \u0110i\u1ec1u n\u00e0y s\u1ebd mang l\u00fac b\u1ea1n ph\u1ea3i s\u1eed d\u1ee5ng c\u00e2u v\u0103n d\u00e0i, \u0111o\u1ea1n v\u0103n d\u00e0i v\u00e0 \u0111i\u1ec1u n\u00e0y t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn ch\u1ec9 s\u1ed1 Readability th\u00ec c\u0169ng c\u1ee9 s\u1eed d\u1ee5ng.<\/p>\n<p>1 b\u00e0i vi\u1ebft mang n\u1ed9i dung t\u1ed1t, content ch\u1ea5t l\u01b0\u1ee3ng, d\u1ec5 hi\u1ec3u s\u1ebd gi\u00fap \u00edch h\u1ea7u h\u1ebft cho ng\u01b0\u1eddi \u0111\u1ecdc, n\u00e2ng cao l\u01b0\u1ee3ng traffic v\u1ec1 website th\u00ec \u0111\u00f3 m\u1edbi l\u00e0 nh\u00e2n t\u1ed1 quan tr\u1ecdng.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Khi \u0111\u1ec1 c\u1eadp \u0111\u1ebfn c\u00e1c m\u1ea3ng c\u00f4ng t\u00e1c trong SEO: Nghi\u00ean c\u1ee9u trong kho\u1ea3ng kh\u00f3a, C\u1ea5u tr\u00fac website, Onpage, Content, Offpage (Social, Traffic, Behavior\u2026). SEO Onpage (SEO tr\u00ean trang) can h\u1ec7 \u0111\u1ebfn 1 quy t\u1ee5 nh\u1eefng b\u00ed quy\u1ebft t\u1ed1i \u01b0u h\u00f3a trang web \u0111\u01b0\u1ee3c \u1ee9ng d\u1ee5ng \u0111\u1ec3 c\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng c\u1ee7a ch\u00fang tr\u00ean trong [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":902,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[41,34],"tags":[345,344,343,346,42,341,342],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/900"}],"collection":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/comments?post=900"}],"version-history":[{"count":0,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/900\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media\/902"}],"wp:attachment":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media?parent=900"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/categories?post=900"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/tags?post=900"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}