{"id":5561,"date":"2020-12-25T19:21:29","date_gmt":"2020-12-25T12:21:29","guid":{"rendered":"https:\/\/sum.vn\/blog\/?p=5561"},"modified":"2020-11-23T19:44:06","modified_gmt":"2020-11-23T12:44:06","slug":"digital-marketing-la-gi-2","status":"publish","type":"post","link":"https:\/\/sum.vn\/blog\/digital-marketing-la-gi-2\/","title":{"rendered":"Digital marketing l\u00e0 g\u00ec ? Kh\u00e1i ni\u1ec7m v\u1ec1 marketing"},"content":{"rendered":"<p><strong>Digital marketing l\u00e0 g\u00ec<\/strong> ? \u0110\u00e2y l\u00e0 m\u1ed9t m\u1ea3ng qu\u1ea3ng b\u00e1 v\u00e0 b\u00e1n s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 c\u00e1c d\u1ecbch v\u1ee5 b\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb. <span class=\"marker\">\u0110\u00f3<\/span>\u00a0l\u00e0 c\u00e1ch c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">ng\u00e0y nay<\/span>\u00a0truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a h\u1ecd tr\u01b0\u1edbc nh\u1eefng\u00a0<span class=\"marker\">kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/span>\u00a0v\u00e0 t\u1ed1t nh\u1ea5t c\u1ee7a h\u1ecd.<\/p>\n<p>Trong b\u00e0i vi\u1ebft b\u00ean d\u01b0\u1edbi \u0111\u00e2y m\u00ecnh s\u1ebd gi\u1edbi thi\u1ec7u s\u01a1 l\u01b0\u1ee3c t\u1edbi c\u00e1c b\u1ea1n <strong>digital marketing l\u00e0 g\u00ec<\/strong> ? C\u0169ng nh\u01b0 t\u00ecm hi\u1ec3u v\u1ec1 m\u1ed9t s\u1ed1 \u01b0u \u0111i\u1ec3m c\u1ee7a digital marketing . H\u00e3y c\u00f9ng m\u00ecnh theo d\u00f5i b\u00e0i vi\u1ebft b\u00ean d\u01b0\u1edbi nh\u00e9 !<\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c<\/p><ul class=\"toc_list\"><li><a href=\"#1_Digital_marketing_la_gi\"><span class=\"toc_number toc_depth_1\">1<\/span> 1. Digital marketing l\u00e0 g\u00ec ?<\/a><\/li><li><a href=\"#2_Uu_diemcua_Digital_Marketing_la_gi\"><span class=\"toc_number toc_depth_1\">2<\/span> 2. \u01afu \u0111i\u1ec3m\u00a0c\u1ee7a Digital Marketing l\u00e0 g\u00ec?<\/a><ul><li><a href=\"#_1_Giup_tiet_kiem_toi_da_chi_phimotcach_hieu_qua_nhat\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u00a0 \u00a01. Gi\u00fap ti\u1ebft ki\u1ec7m t\u1ed1i \u0111a chi ph\u00ed\u00a0m\u1ed9t\u00a0c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t<\/a><\/li><li><a href=\"#_2_Huong_denthi_truongnguoi_co_kha_nang_mua_hang_8211_digital_marketing_la_gi\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u00a0 \u00a02. H\u01b0\u1edbng \u0111\u1ebfn\u00a0th\u1ecb tr\u01b0\u1eddng\u00a0ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng mua h\u00e0ng &#8211; digital marketing l\u00e0 g\u00ec ?<\/a><\/li><li><a href=\"#_3_Xac_dinhtinhhieu_qua\"><span class=\"toc_number toc_depth_2\">2.3<\/span> \u00a0 \u00a03. X\u00e1c \u0111\u1ecbnh\u00a0t\u00ednh\u00a0hi\u1ec7u qu\u1ea3<\/a><\/li><li><a href=\"#_4_Tang_do_linh_hoat\"><span class=\"toc_number toc_depth_2\">2.4<\/span> \u00a0 \u00a04. T\u0103ng \u0111\u1ed9 linh ho\u1ea1t<\/a><\/li><\/ul><\/li><li><a href=\"#3_Su_khong_giong_nhau_giua_Marketing_Online_va_Digital_Marketing_la_gi_8211_digital_marketing_la_gi\"><span class=\"toc_number toc_depth_1\">3<\/span> 3. S\u1ef1 kh\u00f4ng gi\u1ed1ng nhau gi\u1eefa Marketing Online v\u00e0 Digital Marketing l\u00e0 g\u00ec? &#8211; digital marketing l\u00e0 g\u00ec ?<\/a><ul><li><a href=\"#_1_Ve_do_luong\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u00a0 \u00a01. V\u1ec1 \u0111o l\u01b0\u1eddng:<\/a><\/li><li><a href=\"#_2_Phuong_thuc_hoat_dong\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u00a0 \u00a02. Ph\u01b0\u01a1ng th\u1ee9c ho\u1ea1t \u0111\u1ed9ng:<\/a><\/li><li><a href=\"#_3_Muc_dichsu_dung\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u00a0 \u00a03. M\u1ee5c \u0111\u00edch\u00a0s\u1eed d\u1ee5ng:<\/a><\/li><\/ul><\/li><li><a href=\"#Tam_ket\"><span class=\"toc_number toc_depth_1\">4<\/span> T\u1ea1m k\u1ebft :<\/a><\/li><\/ul><\/div>\n<h2><span id=\"1_Digital_marketing_la_gi\">1. Digital marketing l\u00e0 g\u00ec ?<\/span><\/h2>\n<p style=\"text-align: justify\">Digital marketing l\u00e0 h\u00e0nh \u0111\u1ed9ng\u00a0<span class=\"marker\">qu\u1ea3ng b\u00e1<\/span>\u00a0v\u00e0 b\u00e1n\u00a0<span class=\"marker\">s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5<\/span>\u00a0<span class=\"marker\">b\u1eb1ng c\u00e1ch<\/span>\u00a0\u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn nh\u01b0 Social media marketing, Search marketing v\u00e0\u00a0<span class=\"marker\">mail<\/span>\u00a0marketing \u0111\u1ec3\u00a0<span class=\"marker\">ti\u1ebfp x\u00fac<\/span>\u00a0<span class=\"marker\">ng\u01b0\u1eddi d\u00f9ng<\/span>.<\/p>\n<table class=\" cke_show_border\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/11\/100848_digital-marketing.jpg\" alt=\"\" title=\"\"><\/td>\n<\/tr>\n<tr>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"text-align: justify\"><span class=\"marker\">Khi m\u00e0 b\u1ea1n<\/span>\u00a0hi\u1ec3u r\u00f5, Digital marketing ch\u1ec9\u00a0<span class=\"marker\">\u0111\u01a1n gi\u1ea3n<\/span>\u00a0l\u00e0\u00a0marketing.<\/p>\n<p style=\"text-align: justify\"><span class=\"marker\">\u0110\u00f3<\/span>\u00a0l\u00e0 c\u00e1ch c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">ng\u00e0y nay<\/span>\u00a0truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a h\u1ecd tr\u01b0\u1edbc nh\u1eefng\u00a0<span class=\"marker\">kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/span>\u00a0v\u00e0 t\u1ed1t nh\u1ea5t c\u1ee7a h\u1ecd.<\/p>\n<p style=\"text-align: justify\"><strong>Quy t\u1eafc s\u1ed1 1 trong marketing l\u00e0\u00a0<span class=\"marker\">\u0111\u01b0a r\u00f5 ra<\/span>\u00a0<span class=\"marker\">\u0111\u1ec1 ngh\u1ecb<\/span>\u00a0<span class=\"marker\">ph\u00f9 h\u1ee3p<\/span>\u00a0v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m v\u00e0 \u0111\u00fang n\u01a1i<\/strong>.\u00a0<span class=\"marker\">T\u1ea1i th\u1eddi \u0111i\u1ec3m n\u00e0y<\/span>, kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111ang tr\u1ef1c tuy\u1ebfn: tham gia\u00a0<span class=\"marker\">k\u00eanh m\u1ea1ng x\u00e3 h\u1ed9i<\/span>, c\u1eadp nh\u1eadt th\u00f4ng tin tr\u00ean c\u00e1c trang tin t\u1ee9c v\u00e0 blog,\u00a0<span class=\"marker\">\u0111\u1ed3ng th\u1eddi<\/span>\u00a0t\u00ecm ki\u1ebfm tr\u1ef1c tuy\u1ebfn khi h\u1ecd c\u00f3 nhu c\u1ea7u.<\/p>\n<table class=\" cke_show_border\" border=\"0\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/11\/110852_digital-marketing-la-gi.jpg\" alt=\"\" title=\"\"><\/td>\n<\/tr>\n<tr>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"text-align: justify\">Digital marketing \u0111\u01b0a b\u1ea1n v\u00e0o c\u00f9ng nh\u1eefng k\u00eanh\u00a0<span class=\"marker\">\u0111\u1ea5y<\/span>,\u00a0<span class=\"marker\">v\u00ec v\u1eady<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/span>\u00a0t\u1ed1t nh\u1ea5t\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0nh\u00ecn th\u1ea5y b\u1ea1n, t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 b\u1ea1n v\u00e0 th\u1eadm ch\u00ed \u0111\u1eb7t c\u00e2u h\u1ecfi \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 b\u1ea1n v\u00e0 c\u00e1c s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/p>\n<p><span class=\"marker\">N\u1ebfu b\u1ea1n<\/span>\u00a0ch\u01b0a quen v\u1edbi Digital marketing,\u00a0<span class=\"marker\">b\u1ea1n s\u1ebd<\/span>\u00a0<span class=\"marker\">c\u1ea3m th\u1ea5y<\/span>\u00a0cho\u00e1ng ng\u1ee3p khi ngh\u0129 v\u1ec1 vi\u1ec7c\u00a0<span class=\"marker\">th\u00e0nh th\u1ea1o<\/span>\u00a0<span class=\"marker\">to\u00e0n b\u1ed9<\/span>\u00a0c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb tr\u1ef1c tuy\u1ebfn \u0111\u01b0\u1ee3c\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0trong ti\u1ebfp th\u1ecb k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n<p>Ch\u00fang t\u00f4i hi\u1ec3u r\u1eb1ng &#8230;<\/p>\n<p style=\"text-align: justify\">C\u00f3 nh\u1eefng chi\u1ebfn thu\u1eadt\u00a0<span class=\"marker\">kh\u00f4ng gi\u1ed1ng nhau<\/span>\u00a0m\u00e0\u00a0<span class=\"marker\">b\u1ea1n s\u1ebd<\/span>\u00a0c\u1ea7n h\u1ecdc.\u00a0<span class=\"marker\">Tuy nhi\u00ean<\/span>\u00a0<span class=\"marker\">to\u00e0n b\u1ed9<\/span>\u00a0ch\u00fang\u00a0<span class=\"marker\">th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c<\/span>\u00a0c\u00f9ng nhau \u0111\u1ec3\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng n\u1ec1n t\u1ea3ng<\/span>\u00a0cho\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0c\u1ee7a b\u1ea1n:\u00a0<span class=\"marker\">Thu h\u00fat<\/span>\u00a0<span class=\"marker\">ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng mua h\u00e0ng<\/span>, nu\u00f4i d\u01b0\u1ee1ng\u00a0<span class=\"marker\">m\u1ed1i t\u01b0\u01a1ng quan<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">\u0111\u01b0a r\u00f5 ra<\/span>\u00a0l\u1eddi\u00a0<span class=\"marker\">\u0111\u1ec1 ngh\u1ecb<\/span>\u00a0m\u00e0 kh\u00e1n gi\u1ea3 s\u1ebd\u00a0<span class=\"marker\">nh\u1eadn x\u00e9t<\/span>\u00a0cao v\u00e0\u00a0<span class=\"marker\">ph\u1ea3n h\u1ed3i<\/span>.<\/p>\n<p>Xem th\u00eam : <a href=\"https:\/\/sum.vn\/blog\/nganh-marketing-la-gi\/\">Nga\u0300nh marketing la\u0300 gi\u0300 ? Kha\u0301i ni\u00ea\u0323m v\u00ea\u0300 marketing<\/a><\/p>\n<h2><span id=\"2_Uu_diemcua_Digital_Marketing_la_gi\"><span class=\"marker\">2. \u01afu \u0111i\u1ec3m<\/span>\u00a0c\u1ee7a Digital Marketing l\u00e0 g\u00ec?<\/span><\/h2>\n<p style=\"text-align: justify\">S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 th\u00f4ng tin\u00a0<span class=\"marker\">ng\u00e0y nay<\/span>\u00a0k\u00e9o theo nh\u1eefng d\u1ecbch v\u1ee5 m\u1edbi ra \u0111\u1eddi\u00a0<span class=\"marker\">\u0111em t\u1edbi<\/span>\u00a0cho\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0m\u1ed9t s\u1ef1 tr\u1ea3i nghi\u1ec7m m\u1edbi v\u1ec1 d\u00f2ng m\u1ed9t d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 uy t\u00edn,\u00a0<span class=\"marker\">trong s\u1ed1 \u0111\u00f3<\/span>\u00a0Digital Marketing\u00a0<span class=\"marker\">l\u00e0 d\u1ecbch v\u1ee5<\/span>\u00a0m\u00e0 ch\u00fang t\u00f4i\u00a0<span class=\"marker\">mong mu\u1ed1n<\/span>\u00a0<span class=\"marker\">\u0111\u1ec1 c\u1eadp<\/span>, v\u1eady\u00a0<span class=\"marker\">\u01b0u \u0111i\u1ec3m<\/span>\u00a0c\u1ee7a Digital Marketing l\u00e0 g\u00ec?<\/p>\n<h3><span id=\"_1_Giup_tiet_kiem_toi_da_chi_phimotcach_hieu_qua_nhat\">\u00a0 \u00a01. Gi\u00fap ti\u1ebft ki\u1ec7m t\u1ed1i \u0111a <span class=\"marker\">chi ph\u00ed<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t<\/span><\/span><\/h3>\n<p style=\"text-align: justify\">D\u1ecbch v\u1ee5 Digital Marketing c\u00f3 m\u1ee9c\u00a0<span class=\"marker\">kho\u1ea3n chi<\/span>\u00a0th\u1ea5p h\u01a1n r\u1ea5t nhi\u1ec1u\u00a0<span class=\"marker\">so v\u1edbi<\/span>\u00a0truy\u1ec1n th\u1ed1ng theo c\u00e1c ph\u01b0\u01a1ng th\u1ee9c truy\u1ec1n th\u1ed1ng t\u1eeb x\u01b0a \u0111\u1ebfn nay. B\u1edfi c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0khi th\u1ef1c hi\u1ec7n Digital Marketing s\u1ebd kh\u00f4ng ph\u1ea3i m\u1ea5t c\u1ea3\u00a0<span class=\"marker\">chi ph\u00ed<\/span>\u00a0ph\u00ed\u00a0<span class=\"marker\">trong qu\u00e1 tr\u00ecnh<\/span> thu\u00ea m\u1eb7t b\u1eb1ng hay b\u1ea3o tr\u00ec.<\/p>\n<p style=\"text-align: justify\">V\u1edbi c\u00e1c h\u00ecnh th\u1ee9c truy\u1ec1n th\u1ed1ng c\u1ee7a nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng c\u00e1ch\u00a0<span class=\"marker\">c\u00e1c th\u00e0nh ph\u1ed1 \u0111\u1eb7c tr\u01b0ng<\/span>\u00a0th\u00ec ph\u1ed5 bi\u1ebfn nh\u1ea5t ch\u00ednh l\u00e0 qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 qua tivi, bi\u1ec3n hi\u1ec7u, b\u00e1o \u0111\u00e0i, t\u1ea1p ch\u00ed, t\u1edd r\u01a1i, th\u01b0 t\u00edn, g\u1ecdi \u0111i\u1ec7n hay th\u1eadm ch\u00ed l\u00e0 ch\u00e0o b\u00e1n, gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m tr\u1ef1c ti\u1ebfp th\u00ec vi\u1ec7c\u00a0<span class=\"marker\">kho\u1ea3n chi<\/span>\u00a0d\u1ecbch v\u1ee5 l\u00ean \u0111\u1ebfn h\u00e0ng ch\u1ee5c t\u1ef7 \u0111\u1ed3ng l\u00e0 \u0111i\u1ec1u\u00a0<span class=\"marker\">d\u1ec5 d\u00e0ng<\/span>\u00a0s\u1ebd\u00a0<span class=\"marker\">x\u1ea3y ra<\/span>.<\/p>\n<p style=\"text-align: justify\"><span class=\"marker\">Th\u1ebf nh\u01b0ng<\/span>, Digital Marketing l\u00e0 m\u1ed9t h\u00ecnh th\u1ee9c\u00a0<span class=\"marker\">qu\u1ea3ng b\u00e1<\/span>\u00a0th\u01b0\u01a1ng hi\u1ec7u\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0kh\u00f4ng \u0111\u00f2i h\u1ecfi m\u1ee9c\u00a0<span class=\"marker\">chi ph\u00ed<\/span>\u00a0cao, \u0111\u00e2y c\u0169ng l\u00e0\u00a0<span class=\"marker\">m\u1ed9t kh\u00f4ng gian<\/span>\u00a0c\u1ea1nh tranh m\u1edf ra cho c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0nh\u1ecf, v\u1eeba v\u00e0 l\u1edbn. V\u1edbi c\u00e1ch th\u1ee9c n\u00e0y\u00a0<span class=\"marker\">ng\u01b0\u1eddi ti\u00eau d\u00f9ng<\/span>\u00a0s\u1ebd\u00a0<span class=\"marker\">d\u1ec5 d\u00e0ng<\/span>\u00a0<span class=\"marker\">ti\u1ebfp c\u1eadn<\/span>\u00a0<span class=\"marker\">nhanh ch\u00f3ng<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">bi\u1ebft \u0111\u1ebfn<\/span>\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0c\u1ee7a b\u1ea1n thay v\u00ec nh\u01b0\u00a0<span class=\"marker\">tr\u01b0\u1edbc \u0111\u00f3<\/span>\u00a0PR \u201cg\u00e3y l\u01b0\u1ee1i\u201d m\u00e0 kh\u00f4ng c\u00f3 ai t\u00ecm \u0111\u1ebfn.<\/p>\n<h3><span id=\"_2_Huong_denthi_truongnguoi_co_kha_nang_mua_hang_8211_digital_marketing_la_gi\"><span class=\"marker\">\u00a0 \u00a02. H\u01b0\u1edbng \u0111\u1ebfn<\/span>\u00a0th\u1ecb tr\u01b0\u1eddng\u00a0<span class=\"marker\">ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng mua h\u00e0ng &#8211; digital marketing l\u00e0 g\u00ec ?<\/span><\/span><\/h3>\n<p style=\"text-align: justify\">D\u1ec5\u00a0<span class=\"marker\">ti\u1ebfp c\u1eadn<\/span>\u00a0th\u1ecb tr\u01b0\u1eddng\u00a0<span class=\"marker\">ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng mua h\u00e0ng<\/span>\u00a0c\u1ee7a s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 ch\u00ednh l\u00e0\u00a0<span class=\"marker\">\u01b0u th\u1ebf<\/span>\u00a0<span class=\"marker\">kh\u1ed5ng l\u1ed3 nh\u1ea5t<\/span>\u00a0\u0111\u1ed1i v\u1edbi h\u00ecnh th\u1ee9c Digital Marketing,\u00a0<span class=\"marker\">kh\u00f4ng nh\u1eefng<\/span>\u00a0<span class=\"marker\">t\u1ea5t c\u1ea3 th\u00f4ng tin<\/span>\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0m\u00e0 th\u1eadm ch\u00ed kh\u00e1ch h\u00e0ng c\u00f2n\u00a0<span class=\"marker\">c\u00f3 th\u1ec3 nghi\u00ean c\u1ee9u<\/span>\u00a0\u0111\u01b0\u1ee3c h\u00ecnh \u1ea3nh,\u00a0<span class=\"marker\">gi\u00e1 th\u00e0nh<\/span>\u00a0v\u00e0 nguy\u00ean li\u1ec7u, d\u1ecbch v\u1ee5. Digital Marketing l\u00e0 h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb\u00a0<span class=\"marker\">c\u00f3 kh\u1ea3 n\u0103ng<\/span>\u00a0<span class=\"marker\">ti\u1ebfp c\u1eadn<\/span>\u00a0kh\u00e1ch h\u00e0ng \u1edf b\u1ea5t c\u1ee9 n\u01a1i \u0111\u00e2u, b\u1ea5t c\u1ee9 l\u00fac n\u00e0o.<\/p>\n<p style=\"text-align: justify\">Gi\u00fap\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0<span class=\"marker\">d\u1ec5 d\u00e0ng<\/span>\u00a0\u0111\u1ecbnh h\u00ecnh nhu c\u1ea7u theo gi\u1edbi t\u00ednh, tu\u1ed5i t\u00e1c, ngh\u1ec1 nghi\u1ec7p, \u0111\u1ecba ch\u1ec9 v\u00f9ng mi\u1ec1n\u2026\u00a0<span class=\"marker\">H\u01a1n n\u1eefa<\/span>\u00a0c\u00f2n c\u00f3 th\u00f3i quen mua s\u1eafm, s\u1edf th\u00edch v\u00e0 h\u00e0nh vi\u00a0<span class=\"marker\">nh\u1ea5t \u0111\u1ecbnh<\/span>\u00a0c\u1ee7a nhi\u1ec1u kh\u00e1ch h\u00e0ng tr\u00ean th\u1ecb tr\u01b0\u1eddng\u00a0<span class=\"marker\">v\u00e0o th\u1eddi \u0111i\u1ec3m hi\u1ec7n t\u1ea1i<\/span>. V\u1edbi Digital Marketing kho\u1ea3ng c\u00e1ch \u0111\u1ecba l\u00fd kh\u00f4ng c\u00f2n l\u00e0 r\u00e0o c\u1ea3 n\u1eefa, b\u1edfi cho b\u1ea5t k\u1ef3 n\u01a1i \u0111\u00e2u s\u1ea3n ph\u1ea9m hay d\u1ecbch v\u1ee5\u00a0<span class=\"marker\">c\u1ee7a t\u1ed5 ch\u1ee9c<\/span>\u00a0c\u0169ng\u00a0<span class=\"marker\">c\u00f3 kh\u1ea3 n\u0103ng<\/span>\u00a0t\u1edbi.<\/p>\n<h3><span id=\"_3_Xac_dinhtinhhieu_qua\"><span class=\"marker\">\u00a0 \u00a03. X\u00e1c \u0111\u1ecbnh<\/span>\u00a0t\u00ednh\u00a0<span class=\"marker\">hi\u1ec7u qu\u1ea3<\/span><\/span><\/h3>\n<p style=\"text-align: justify\">V\u1edbi c\u00e1c c\u00f4ng c\u1ee5 Digital Marketing,\u00a0<span class=\"marker\">b\u1ea1n c\u00f3 th\u1ec3<\/span>\u00a0<span class=\"marker\">d\u1ec5 d\u00e0ng<\/span>\u00a0<span class=\"marker\">\u0111\u00e1nh gi\u00e1<\/span>\u00a0<span class=\"marker\">chu\u1ea9n x\u00e1c<\/span>\u00a0nh\u1ea5t c\u00e1c\u00a0<span class=\"marker\">ch\u1ec9 s\u1ed1<\/span>\u00a0v\u1ec1\u00a0<span class=\"marker\">s\u1ef1 quan t\u00e2m<\/span>\u00a0c\u1ee7a nh\u1eefng kh\u00e1ch h\u00e0ng khi\u00a0<span class=\"marker\">truy c\u1eadp<\/span>\u00a0v\u00e0o qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n. Th\u1eadm ch\u00ed ngay c\u1ea3 nh\u1eefng c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng c\u00f2n \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c h\u01b0\u1edbng \u0111i c\u1ee7a\u00a0<span class=\"marker\">ng\u01b0\u1eddi d\u00f9ng<\/span>\u00a0nh\u01b0 h\u1ecd \u0111\u1ebfn\u00a0<span class=\"marker\">Web<\/span>\u00a0c\u1ee7a b\u1ea1n qua ngu\u1ed3n n\u00e0o:\u00a0<span class=\"marker\">trang Facebook<\/span>\u00a0hay t\u1ef1 t\u00ecm ki\u1ebfm tr\u00ean Google, h\u1ecd \u0111\u01b0\u1ee3c \u0111i\u1ec1u\u00a0<span class=\"marker\">h\u01b0\u1edbng t\u1edbi<\/span>\u00a0\u0111\u00e2u trong\u00a0<span class=\"marker\">Website<\/span>\u00a0c\u1ee7a b\u1ea1n, \u1edf l\u1ea1i\u00a0<span class=\"marker\">Website<\/span>\u00a0c\u1ee7a b\u1ea1n bao l\u00e2u, n\u1ed9i dung h\u1ecd \u0111\u1ecdc tr\u00ean\u00a0<span class=\"marker\">Website<\/span>\u00a0c\u1ee7a b\u1ea1n.<\/p>\n<h3><span id=\"_4_Tang_do_linh_hoat\">\u00a0 \u00a04. T\u0103ng \u0111\u1ed9 <span class=\"marker\">linh ho\u1ea1t<\/span><\/span><\/h3>\n<p style=\"text-align: justify\">Internet ph\u00e1t tri\u1ec3n v\u1edbi t\u1ed1c \u0111\u1ed9 truy\u1ec1n\u00a0<span class=\"marker\">nhanh ch\u00f3ng<\/span>,\u00a0<span class=\"marker\">\u0111\u00e2y ch\u00ednh l\u00e0<\/span>\u00a0s\u1ef1 n\u1ed5i tr\u1ed9i c\u1ee7a n\u00f3, ch\u00ecnh\u00a0<span class=\"marker\">th\u1ebf n\u00ean<\/span>\u00a0k\u1ec3\u00a0<span class=\"marker\">t\u1eeb khi b\u1eaft \u0111\u1ea7u<\/span>\u00a0chi\u1ebfn d\u1ecbch Digital Marketing cho \u0111\u1ebfn l\u00fac ho\u00e0n t\u1ea5t\u00a0<span class=\"marker\">b\u1ea1n c\u00f3 th\u1ec3<\/span>\u00a0theo d\u00f5i \u0111\u1ed9\u00a0<span class=\"marker\">hi\u1ec7u qu\u1ea3<\/span>\u00a0th\u00f4ng qua c\u00e1c\u00a0<span class=\"marker\">ch\u1ec9 s\u1ed1 \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111o \u0111\u1ea1t<\/span>.<\/p>\n<h2><span id=\"3_Su_khong_giong_nhau_giua_Marketing_Online_va_Digital_Marketing_la_gi_8211_digital_marketing_la_gi\">3. S\u1ef1 <span class=\"marker\">kh\u00f4ng gi\u1ed1ng nhau<\/span> gi\u1eefa Marketing Online v\u00e0 Digital Marketing l\u00e0 g\u00ec? &#8211; digital marketing l\u00e0 g\u00ec ?<\/span><\/h2>\n<div>\n<figure style=\"width: 840px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2020\/11\/5b87c41d8172f43b7b93ae47_diffC3A9rence.jpg\" alt=\"digital marketing l\u00e0 g\u00ec\" title=\"\"><figcaption class=\"wp-caption-text\">digital marketing l\u00e0 g\u00ec<\/figcaption><\/figure>\n<\/div>\n<p style=\"text-align: justify\">T\u1eeb\u00a0<span class=\"marker\">b\u00e0i content<\/span>\u00a0v\u1ec1 \u201cT\u1ed5ng quan v\u1ec1\u00a0<em>Marketing Online<\/em>\u201d m\u00e0 Markdao \u0111\u00e3 chia s\u1ebd k\u1ef3 tr\u01b0\u1edbc v\u00e0\u00a0<span class=\"marker\">b\u00e0i content<\/span>\u00a0h\u00f4m nay, ch\u00fang ta c\u00f9ng t\u1ed5ng h\u1ee3p l\u1ea1i xem s\u1ef1\u00a0<span class=\"marker\">kh\u00e1c nhau<\/span>\u00a0gi\u1eefa\u00a0<em>Marketing Online<\/em>\u00a0v\u00e0 Digital Marketing l\u00e0 g\u00ec nh\u00e9!<\/p>\n<h3><span id=\"_1_Ve_do_luong\">\u00a0 \u00a01. V\u1ec1 \u0111o l\u01b0\u1eddng:<\/span><\/h3>\n<p style=\"text-align: justify\"><em>Marketing Online<\/em>\u00a0<span class=\"marker\">c\u00f3 kh\u1ea3 n\u0103ng<\/span>\u00a0\u0111o l\u01b0\u1eddng r\u1ea5t\u00a0<span class=\"marker\">\u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">\u0111\u01a1n gi\u1ea3n<\/span>\u00a0d\u01b0\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 \u0111o l\u01b0\u1eddng\u00a0<span class=\"marker\">hi\u1ec7n nay<\/span>, nh\u1edd\u00a0<span class=\"marker\">\u0111\u00f3<\/span>\u00a0m\u00e0\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0<span class=\"marker\">nh\u1eadn bi\u1ebft<\/span>\u00a0<span class=\"marker\">chu\u1ea9n x\u00e1c<\/span>\u00a0c\u00f3 bao nhi\u00eau click v\u00e0o\u00a0<span class=\"marker\">trang Website<\/span>\u00a0c\u1ee7a m\u00ecnh,t\u1eeb nh\u1eefng k\u00eanh n\u00e0o, th\u1eddi gian kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i tr\u00ean site l\u00e0 bao l\u00e2u v\u00e0 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ef1c hi\u1ec7n\u00a0<span class=\"marker\">c\u00f4ng \u0111o\u1ea1n<\/span>\u00a0mua h\u00e0ng ngay tr\u00ean\u00a0<span class=\"marker\">trang Web<\/span>\u00a0<span class=\"marker\">c\u1ee7a c\u00f4ng ty<\/span>\u00a0hay kh\u00f4ng?\u00a0<span class=\"marker\">Tuy v\u1eady<\/span>\u00a0<em>Marketing Online<\/em>\u00a0ch\u1ec9 th\u1ef1c hi\u1ec7n\u00a0<span class=\"marker\">kh\u1ea3 n\u0103ng<\/span>\u00a0\u0111o l\u01b0\u1eddng\u00a0<span class=\"marker\">tuy nhi\u00ean<\/span>\u00a0kh\u00f4ng\u00a0<span class=\"marker\">ch\u00ednh x\u00e1c<\/span>.<\/p>\n<p>Xem th\u00eam : <a href=\"https:\/\/sum.vn\/blog\/kinh-nghie%cc%a3m-kinh-doanh-online\/\">Kinh nghi\u00ea\u0323m kinh doanh online &#8211; Kinh doanh online la\u0300 gi\u0300 ?<\/a><\/p>\n<p style=\"text-align: justify\">V\u00ec Digital Marketing\u00a0<span class=\"marker\">c\u00f3 kh\u1ea3 n\u0103ng<\/span>\u00a0\u0111o l\u01b0\u1eddng v\u00ec h\u00ecnh th\u1ee9c n\u00e0y kh\u00f4ng\u00a0<span class=\"marker\">d\u1ef1a v\u00e0o<\/span>\u00a0<span class=\"marker\">Web<\/span>\u00a0hay m\u1ea1ng Internet\u00a0<span class=\"marker\">v\u00ec l\u1ebd \u0111\u00f3<\/span>\u00a0kh\u00f3 \u0111o l\u01b0\u1eddng h\u01a1n. V\u1edbi h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb n\u00e0y\u00a0<span class=\"marker\">b\u1ea1n s\u1ebd<\/span>\u00a0<span class=\"marker\">kh\u00f4ng bao gi\u1edd<\/span>\u00a0<span class=\"marker\">bi\u1ebft \u0111\u01b0\u1ee3c<\/span>\u00a0r\u1eb1ng c\u00f3 bao nhi\u00eau ng\u01b0\u1eddi \u0111\u1ecdc \u0111\u01b0\u1ee3c tin nh\u1eafn m\u00e0 b\u1ea1n g\u1eedi qua SMS v\u00e0\u00a0<span class=\"marker\">kh\u00f4ng bao gi\u1edd<\/span>\u00a0<span class=\"marker\">bi\u1ebft \u0111\u01b0\u1ee3c<\/span>\u00a0ng\u01b0\u1eddi mua\u00a0<span class=\"marker\">\u0111\u1ea5y<\/span>\u00a0c\u00f3 th\u1ef1c hi\u1ec7n mua h\u00e0ng sau\u00a0<span class=\"marker\">\u0111\u1ea5y<\/span>\u00a0hay kh\u00f4ng<\/p>\n<h3><span id=\"_2_Phuong_thuc_hoat_dong\">\u00a0 \u00a02. Ph\u01b0\u01a1ng th\u1ee9c ho\u1ea1t \u0111\u1ed9ng:<\/span><\/h3>\n<p style=\"text-align: justify\"><span class=\"marker\">\u0110\u1ec1 c\u1eadp<\/span>\u00a0ph\u01b0\u01a1ng th\u1ee9c ho\u1ea1t \u0111\u1ed9ng th\u00ec gi\u1eefa Digital Marketing m\u00e0\u00a0<em>Marketing Online<\/em>\u00a0ho\u00e0n to\u00e0n\u00a0<span class=\"marker\">kh\u00e1c nhau<\/span>, khi ho\u1ea1t \u0111\u1ed9ng c\u00e1c k\u00eanh\u00a0<em>Marketing Online<\/em>\u00a0th\u01b0\u1eddng\u00a0<span class=\"marker\">ph\u1ee5 thu\u1ed9c v\u00e0o<\/span>\u00a0m\u1ea1ng Internet. Nh\u1eefng tr\u01b0\u1eddng h\u1ee3p kh\u00f4ng c\u00f3 Internet th\u00ec kh\u00f4ng c\u00f3\u00a0<em>Marketing Online<\/em>.<\/p>\n<p style=\"text-align: justify\"><span class=\"marker\">Ng\u01b0\u1ee3c l\u1ea1i<\/span>\u00a0\u0111\u1ed1i v\u1edbi c\u00e1c k\u00eanh Digital Marketing kh\u00f4ng ph\u1ee5 thu\u1ed9c ho\u00e0n to\u00e0n v\u00e0o m\u1ea1ng Internet m\u00e0 c\u00f2n\u00a0<span class=\"marker\">d\u1ef1a v\u00e0o<\/span>\u00a0c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng vi\u1ec5n th\u00f4ng (s\u00f3ng truy\u1ec1n h\u00ecnh, s\u00f3ng radio, s\u00f3ng \u0111i\u1ec7n tho\u1ea1i, v.v\u2026) v\u00e0 d\u00f9 c\u00f3 Internet hay kh\u00f4ng th\u00ec ch\u00fang v\u1eabn ho\u1ea1t \u0111\u1ed9ng m\u1ed9t c\u00e1ch b\u00ecnh th\u01b0\u1eddng.<\/p>\n<h3><span id=\"_3_Muc_dichsu_dung\"><span class=\"marker\">\u00a0 \u00a03. M\u1ee5c \u0111\u00edch<\/span>\u00a0s\u1eed d\u1ee5ng:<\/span><\/h3>\n<p style=\"text-align: justify\">S\u1ebd c\u00f3 2\u00a0<span class=\"marker\">M\u1ee5c \u0111\u00edch ch\u00ednh<\/span>\u00a0khi l\u00e0m qu\u1ea3ng c\u00e1o m\u1ee5c \u0111\u00edch:<\/p>\n<p style=\"text-align: justify\">+ \u0110\u1ec3 t\u0103ng c\u01b0\u1eddng chuy\u1ec3n \u0111\u1ed5i (converison \u2013\u00a0<span class=\"marker\">b\u00e1n h\u00e0ng<\/span>, \u0111\u0103ng k\u00fd, etc.) v\u00e0\u00a0<em>Marketing Online<\/em>\u00a0c\u00f3 th\u1ebf m\u1ea1nh l\u00e0\u00a0<span class=\"marker\">gi\u00fap t\u0103ng<\/span>\u00a0c\u01b0\u1eddng chuy\u1ec3n \u0111\u1ed5i,\u00a0<span class=\"marker\">qu\u00e1 tr\u00ecnh<\/span>\u00a0<span class=\"marker\">kinh doanh<\/span>\u00a0v\u00e0 thanh to\u00e1n\u00a0<span class=\"marker\">di\u1ec5n ra<\/span>\u00a0nhanh, g\u1ecdn nh\u1eb9 v\u00e0\u00a0<span class=\"marker\">ph\u00f9 h\u1ee3p<\/span>\u00a0v\u1edbi nhu c\u1ea7u\u00a0<span class=\"marker\">c\u1ee7a c\u00f4ng ty<\/span>.<\/p>\n<p style=\"text-align: justify\">+ \u0110\u1ec3 t\u0103ng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u (brand awareness). Digital Marketing l\u00e0\u00a0<span class=\"marker\">h\u00ecnh th\u1ee9c qu\u1ea3ng c\u00e1o<\/span>\u00a0c\u00f3 th\u1ebf m\u1ea1nh\u00a0<span class=\"marker\">l\u00e0m t\u0103ng<\/span>\u00a0c\u01b0\u1eddng nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u cho\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t<\/span>.<\/p>\n<p style=\"text-align: justify\"><span class=\"marker\">T\u00f3m l\u1ea1i<\/span>, qua\u00a0<span class=\"marker\">b\u00e0i content<\/span>\u00a0n\u00e0y, Markdao\u00a0<span class=\"marker\">hy v\u1ecdng<\/span>\u00a0<span class=\"marker\">b\u1ea1n s\u1ebd<\/span>\u00a0hi\u1ec3u th\u00eam Digital Marketing l\u00e0 g\u00ec\u00a0<span class=\"marker\">c\u0169ng gi\u1ed1ng nh\u01b0<\/span>\u00a0nh\u1eefng b\u01b0\u1edbc th\u1ef1c hi\u1ec7n v\u00e0 s\u1ef1\u00a0<span class=\"marker\">kh\u00e1c nhau<\/span>\u00a0gi\u1eefa\u00a0<em>Marketing Online<\/em>\u00a0v\u00e0 Digital Marketing l\u00e0 g\u00ec, t\u1eeb\u00a0<span class=\"marker\">\u0111\u1ea5y<\/span>\u00a0s\u1ebd\u00a0<span class=\"marker\">h\u00ecnh th\u00e0nh<\/span>\u00a0\u0111\u01b0\u1ee3c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o \u0111\u00fang \u0111\u1eafn v\u00e0\u00a0<span class=\"marker\">\u0111\u1ea1t k\u1ebft qu\u1ea3 t\u1ed1t<\/span>\u00a0cho\u00a0<span class=\"marker\">m\u1ee5c \u0111\u00edch<\/span>\u00a0marketing t\u1ed5ng th\u1ec3\u00a0<span class=\"marker\">c\u1ee7a t\u1ed5 ch\u1ee9c<\/span>\u00a0b\u1ea1n.<\/p>\n<h2><span id=\"Tam_ket\">T\u1ea1m k\u1ebft :<\/span><\/h2>\n<p>B\u00e0i vi\u1ebft tr\u00ean \u0111\u00e2y m\u00ecnh v\u1eeba gi\u1edbi thi\u1ec7u s\u01a1 l\u01b0\u1ee3c t\u1edbi c\u00e1c b\u1ea1n v\u1ec1 digital marketing l\u00e0 g\u00ec ? C\u0169ng nh\u01b0 t\u00ecm hi\u1ec3u s\u01a1 l\u01b0\u1ee3c v\u1ec1 m\u1ed9t v\u00e0i \u01b0u \u0111i\u1ec3m c\u1ee7a digital marketing l\u00e0 nh\u01b0 th\u1ebf n\u00e0o . Mong r\u1eb1ng b\u00e0i vi\u1ebft n\u00e0y s\u1ebd gi\u00fap c\u00e1c b\u1ea1n hi\u1ec3u th\u00eam v\u1ec1 c\u00e1c l\u0129nh v\u1ef1c marketing. C\u1ea3m \u01a1n c\u00e1c b\u1ea1n \u0111\u00e3 theo d\u00f5i b\u00e0i vi\u1ebft !<\/p>\n<p style=\"text-align: right\"><strong>V\u0169 &#8211; T\u1ed5ng h\u1ee3p, ch\u1ec9nh s\u1eeda (Ngu\u1ed3n t\u1ed5ng h\u1ee3p : markdao.com.vn, seothetop.com, &#8230; )<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital marketing l\u00e0 g\u00ec ? \u0110\u00e2y l\u00e0 m\u1ed9t m\u1ea3ng qu\u1ea3ng b\u00e1 v\u00e0 b\u00e1n s\u1ea3n ph\u1ea9m c\u0169ng nh\u01b0 c\u00e1c d\u1ecbch v\u1ee5 b\u1eb1ng c\u00e1ch \u00e1p d\u1ee5ng c\u00e1c chi\u1ebfn thu\u1eadt ti\u1ebfp th\u1ecb. \u0110\u00f3\u00a0l\u00e0 c\u00e1ch c\u00e1c\u00a0doanh nghi\u1ec7p\u00a0ng\u00e0y nay\u00a0truy\u1ec1n t\u1ea3i th\u00f4ng \u0111i\u1ec7p c\u1ee7a h\u1ecd tr\u01b0\u1edbc nh\u1eefng\u00a0kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng\u00a0v\u00e0 t\u1ed1t nh\u1ea5t c\u1ee7a h\u1ecd. Trong b\u00e0i vi\u1ebft b\u00ean d\u01b0\u1edbi \u0111\u00e2y m\u00ecnh [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1353],"tags":[902,2961,2965,2963,2964,2960,2959,2962],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/5561"}],"collection":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/comments?post=5561"}],"version-history":[{"count":0,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/5561\/revisions"}],"wp:attachment":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media?parent=5561"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/categories?post=5561"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/tags?post=5561"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}