{"id":3088,"date":"2019-12-25T10:51:00","date_gmt":"2019-12-25T03:51:00","guid":{"rendered":"https:\/\/sum.vn\/blog\/?p=3088"},"modified":"2019-12-15T10:57:46","modified_gmt":"2019-12-15T03:57:46","slug":"review-sach-cuoc-cach-mang-nen-tang-pdf","status":"publish","type":"post","link":"https:\/\/sum.vn\/blog\/review-sach-cuoc-cach-mang-nen-tang-pdf\/","title":{"rendered":"Review s\u00e1ch Cu\u1ed9c C\u00e1ch M\u1ea1ng N\u1ec1n T\u1ea3ng pdf m\u1edbi nh\u1ea5t 2020"},"content":{"rendered":"\n<p><strong>Cu\u1ed9c C\u00e1ch M\u1ea1ng N\u1ec1n T\u1ea3ng pdf<\/strong> l\u00e0 m\u1ed9t trong nh\u1eefng keyword \u0111\u01b0\u1ee3c search nhi\u1ec1u nh\u1ea5t v\u1ec1 ch\u1ee7 \u0111\u1ec1 <strong>Cu\u1ed9c C\u00e1ch M\u1ea1ng N\u1ec1n T\u1ea3ng pdf<\/strong>. Trong b\u00e0i vi\u1ebft n\u00e0y, sum.vn s\u1ebd vi\u1ebft b\u00e0i vi\u1ebft Review s\u00e1ch Cu\u1ed9c C\u00e1ch M\u1ea1ng N\u1ec1n T\u1ea3ng pdf m\u1edbi nh\u1ea5t 2020.\u00a0<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-3090\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2019\/12\/cu\u1ed9c-c\u00e1ch-m\u1ea1ng-n\u1ec1n-t\u1ea3ng-pdf-1.jpg\" alt=\"\" width=\"1280\" height=\"720\" title=\"\"><\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c<\/p><ul class=\"toc_list\"><li><a href=\"#Review_sach_Cuoc_Cach_Mang_Nen_Tang_pdf_moi_nhat_2020\"><span class=\"toc_number toc_depth_1\">1<\/span> Review s\u00e1ch Cu\u1ed9c C\u00e1ch M\u1ea1ng N\u1ec1n T\u1ea3ng pdf m\u1edbi nh\u1ea5t 2020<\/a><ul><li><a href=\"#Cuocphuong_phaptruc_tuyennen_tang_Platform_Revolution_laquyen_sachdo_datve_cuochuong_danmangcai_thiennen_mongkhoi_nghiep_trong_moilinh_vuctren_toanthe_gioi\"><span class=\"toc_number toc_depth_2\">1.1<\/span> Cu\u1ed9c\u00a0ph\u01b0\u01a1ng ph\u00e1p\u00a0tr\u1ef1c tuy\u1ebfn\u00a0n\u1ec1n t\u1ea3ng\u00a0\u2013 Platform Revolution l\u00e0\u00a0quy\u1ec3n s\u00e1ch\u00a0\u0111o \u0111\u1ea1t\u00a0v\u1ec1 cu\u1ed9c\u00a0h\u01b0\u1edbng d\u1eabn\u00a0m\u1ea1ng\u00a0c\u1ea3i thi\u1ec7n\u00a0n\u1ec1n m\u00f3ng\u00a0kh\u1edfi nghi\u1ec7p trong m\u1ecdi\u00a0l\u0129nh v\u1ef1c\u00a0tr\u00ean to\u00e0n\u00a0th\u1ebf gi\u1edbi.<\/a><\/li><li><a href=\"#Nen_mongPlatform_la_gi\"><span class=\"toc_number toc_depth_2\">1.2<\/span> N\u1ec1n m\u00f3ng\u00a0(Platform) l\u00e0 g\u00ec?<\/a><ul><li><a href=\"#Su_tro_lai_cuanen_tang_Platform_valam_sao_dedekhongfailkhithiet_lapmot_platform\"><span class=\"toc_number toc_depth_3\">1.2.1<\/span> S\u1ef1 tr\u1edf l\u1ea1i c\u1ee7a\u00a0n\u1ec1n t\u1ea3ng\u00a0\u2013 Platform (v\u00e0\u00a0l\u00e0m sao \u0111\u1ec3\u00a0\u0111\u1ec3\u00a0kh\u00f4ng\u00a0fail\u00a0khi\u00a0thi\u1ebft l\u1eadp\u00a0m\u1ed9t platform)<\/a><\/li><\/ul><\/li><li><a href=\"#Lam_saocacdoanh_nghiepnen_mongco_thevuot_qua_cacdoanh_nghieptruyen_thong_trong_khi_chituyen_nhan_vienmot_phan_nhonhan_lucdoi_voicaccong_tyhang_dau\"><span class=\"toc_number toc_depth_2\">1.3<\/span> L\u00e0m sao\u00a0c\u00e1c\u00a0doanh nghi\u1ec7p\u00a0n\u1ec1n m\u00f3ng\u00a0c\u00f3 th\u1ec3\u00a0v\u01b0\u1ee3t qua c\u00e1c\u00a0doanh nghi\u1ec7p\u00a0truy\u1ec1n th\u1ed1ng trong khi ch\u1ec9\u00a0tuy\u1ec3n nh\u00e2n vi\u00ean\u00a0m\u1ed9t ph\u1ea7n nh\u1ecf\u00a0nh\u00e2n l\u1ef1c\u00a0\u0111\u1ed1i v\u1edbi\u00a0c\u00e1c\u00a0c\u00f4ng ty\u00a0h\u00e0ng \u0111\u1ea7u.<\/a><ul><li><a href=\"#Cau_trucnen_tangdanh_bai_cau_truc_duong_ong_boi_vi_cacnen_tangket_quahon_bangmeoloai_bo_nhung_nguoi_gac_cong_gatekeepers\"><span class=\"toc_number toc_depth_3\">1.3.1<\/span> C\u1ea5u tr\u00fac\u00a0n\u1ec1n t\u1ea3ng\u00a0\u0111\u00e1nh b\u1ea1i c\u1ea5u tr\u00fac \u0111\u01b0\u1eddng \u1ed1ng b\u1edfi v\u00ec c\u00e1c\u00a0n\u1ec1n t\u1ea3ng\u00a0k\u1ebft qu\u1ea3\u00a0h\u01a1n b\u1eb1ng\u00a0m\u1eb9o\u00a0lo\u1ea1i b\u1ecf nh\u1eefng ng\u01b0\u1eddi g\u00e1c c\u1ed5ng (gatekeepers).<\/a><\/li><\/ul><\/li><li><a href=\"#He_thongdanh_bai_duong_ong_boi_vinen_tangxay_dungra_cacgocmoi_giupthiet_lapvacung_capgia_tri\"><span class=\"toc_number toc_depth_2\">1.4<\/span> H\u1ec7 th\u1ed1ng\u00a0\u0111\u00e1nh b\u1ea1i \u0111\u01b0\u1eddng \u1ed1ng b\u1edfi v\u00ec\u00a0n\u1ec1n t\u1ea3ng\u00a0x\u00e2y d\u1ef1ng\u00a0ra c\u00e1c\u00a0g\u1ed1c\u00a0m\u1edbi gi\u00fap\u00a0thi\u1ebft l\u1eadp\u00a0v\u00e0\u00a0cung c\u1ea5p\u00a0gi\u00e1 tr\u1ecb.<\/a><\/li><li><a href=\"#nen_mongdanh_bai_duong_ong_banghuong_dandungcactoolle_thuocdu_lieu_detao_ravong_lapfeedbackcong_dong\"><span class=\"toc_number toc_depth_2\">1.5<\/span> n\u1ec1n m\u00f3ng\u00a0\u0111\u00e1nh b\u1ea1i \u0111\u01b0\u1eddng \u1ed1ng b\u1eb1ng\u00a0h\u01b0\u1edbng d\u1eabn\u00a0d\u00f9ng\u00a0c\u00e1c\u00a0tool\u00a0l\u1ec7 thu\u1ed9c\u00a0d\u1eef li\u1ec7u \u0111\u1ec3\u00a0t\u1ea1o ra\u00a0v\u00f2ng l\u1eb7p\u00a0feedback\u00a0c\u1ed9ng \u0111\u1ed3ng.<\/a><ul><li><a href=\"#Nen_tangsu_dungdao_nguoc_cacong_ty\"><span class=\"toc_number toc_depth_3\">1.5.1<\/span> N\u1ec1n t\u1ea3ng\u00a0s\u1eed d\u1ee5ng\u00a0\u0111\u1ea3o ng\u01b0\u1ee3c c\u1ea3\u00a0c\u00f4ng ty.<\/a><\/li><\/ul><\/li><li><a href=\"#Lam_the_naocaccong_tyhe_thonggiong_nhuUber_va_Airbnb_co_the_van_hanh_dexay_dungsu_dot_pha_vathong_trinhungnganhcong_nghiep_truyen_thong_hang_dau_chi_trong_vong_vai_nam_keke_tuchung_xuat_hien\"><span class=\"toc_number toc_depth_2\">1.6<\/span> L\u00e0m th\u1ebf n\u00e0o\u00a0c\u00e1c\u00a0c\u00f4ng ty\u00a0h\u1ec7 th\u1ed1ng\u00a0gi\u1ed1ng nh\u01b0\u00a0Uber v\u00e0 Airbnb c\u00f3 th\u00ea v\u1eadn h\u00e0nh \u0111\u1ec3\u00a0x\u00e2y d\u1ef1ng\u00a0s\u1ef1 \u0111\u1ed9t ph\u00e1 v\u00e0\u00a0th\u1ed1ng tr\u1ecb\u00a0nh\u1eefng\u00a0ng\u00e0nh\u00a0c\u00f4ng nghi\u1ec7p truy\u1ec1n th\u1ed1ng h\u00e0ng \u0111\u1ea7u ch\u1ec9 trong v\u00f2ng v\u00e0i n\u0103m k\u1ec3\u00a0k\u1ec3 t\u1eeb\u00a0ch\u00fang xu\u1ea5t hi\u1ec7n?<\/a><\/li><li><a href=\"#Lam_the_naovavi_saomot_sodoanh_nghiepcu_the_va_nhung_nguoidung_tren_dinhcong_tyco_thephat_trientangvot_dendinh_caosu_phat_trien_roi_roi_xuong_daythat_bai_hoac_la_ca_hai\"><span class=\"toc_number toc_depth_2\">1.7<\/span> L\u00e0m th\u1ebf n\u00e0o\u00a0v\u00e0\u00a0v\u00ec sao\u00a0m\u1ed9t s\u1ed1\u00a0doanh nghi\u1ec7p\u00a0c\u1ee5 th\u1ec3 v\u00e0 nh\u1eefng ng\u01b0\u1eddi\u00a0\u0111\u1ee9ng tr\u00ean \u0111\u1ec9nh\u00a0c\u00f4ng ty\u00a0c\u00f3 th\u1ec3\u00a0ph\u00e1t tri\u1ec3n\u00a0t\u0103ng\u00a0v\u1ecdt \u0111\u1ebfn\u00a0\u0111\u1ec9nh cao\u00a0s\u1ef1 ph\u00e1t tri\u1ec3n, r\u1ed3i r\u01a1i xu\u1ed1ng \u0111\u00e1y\u00a0th\u1ea5t b\u1ea1i, ho\u1eb7c l\u00e0 c\u1ea3 hai?<\/a><\/li><\/ul><\/li><\/ul><\/div>\n<h2><span id=\"Review_sach_Cuoc_Cach_Mang_Nen_Tang_pdf_moi_nhat_2020\">Review s\u00e1ch Cu\u1ed9c C\u00e1ch M\u1ea1ng N\u1ec1n T\u1ea3ng pdf m\u1edbi nh\u1ea5t 2020<\/span><\/h2>\n<h3><span id=\"Cuocphuong_phaptruc_tuyennen_tang_Platform_Revolution_laquyen_sachdo_datve_cuochuong_danmangcai_thiennen_mongkhoi_nghiep_trong_moilinh_vuctren_toanthe_gioi\"><strong>Cu\u1ed9c\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0\u2013 Platform Revolution l\u00e0\u00a0<span class=\"marker\">quy\u1ec3n s\u00e1ch<\/span>\u00a0<span class=\"marker\">\u0111o \u0111\u1ea1t<\/span>\u00a0v\u1ec1 cu\u1ed9c\u00a0<span class=\"marker\">h\u01b0\u1edbng d\u1eabn<\/span>\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0<span class=\"marker\">c\u1ea3i thi\u1ec7n<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0kh\u1edfi nghi\u1ec7p trong m\u1ecdi\u00a0<span class=\"marker\">l\u0129nh v\u1ef1c<\/span>\u00a0tr\u00ean to\u00e0n\u00a0<span class=\"marker\">th\u1ebf gi\u1edbi<\/span>.<\/strong><\/span><\/h3>\n<p>Bu\u1ed5i s\u00e1ng th\u1ee9c d\u1eady, b\u1ea1n l\u01b0\u1edbt\u00a0<span class=\"marker\">Facebook<\/span>\u00a0<span class=\"marker\">xem<\/span>\u00a0newfeed c\u1ee7a\u00a0<span class=\"marker\">b\u1ea1n b\u00e8<\/span>, r\u1ed3i\u00a0<span class=\"marker\">g\u1ea5p r\u00fat<\/span>\u00a0g\u1ecdi m\u1ed9t cu\u1ed1c Uber \u0111\u1ebfn\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>. M\u1ecdi th\u1ee9 h\u00f4m nay kh\u00e1\u00a0<span class=\"marker\">thu\u1eadn ti\u1ec7n<\/span>, b\u1ea1n h\u1ecfi c\u00f4\u00a0<span class=\"marker\">\u0111\u1ed3ng nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">mu\u1ed1n<\/span>\u00a0\u0103n g\u00ec v\u00e0\u00a0<span class=\"marker\">m\u1edf<\/span>\u00a0Now c\u1ee7a Fooddy l\u00ean \u0111\u1eb7t v\u00e0i m\u00f3n. Hai b\u1ea1n n\u00f3i v\u1ec1 m\u1ed9t\u00a0<span class=\"marker\">quy\u1ec3n s\u00e1ch<\/span>\u00a0m\u1edbi \u2013 cu\u1ed1n\u00a0<em>Cu\u1ed9c\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span><\/em>, do Alpha Books\u00a0<span class=\"marker\">\u0111\u00e3<\/span>\u00a0xu\u1ea5t b\u1ea3n. \u201cT\u1edb\u00a0<span class=\"marker\">mu\u1ed1n<\/span>\u00a0c\u00f3 n\u00f3 ngay v\u00e0 lu\u00f4n\u201d. B\u1ea1n\u00a0<span class=\"marker\">click<\/span>\u00a0<span class=\"marker\">\u0110T<\/span>\u00a0v\u00e0 Tikinow giao ngay s\u00e1ch ch\u1ec9 trong v\u00f2ng hai ti\u1ebfng. \u0110\u00f3 l\u00e0 m\u1ed9t\u00a0<span class=\"marker\">quy\u1ec3n s\u00e1ch<\/span>\u00a0hay v\u00e0 b\u1ea1n r\u1ea5t t\u00e2m \u0111\u1eafc, b\u1ea1n\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0<span class=\"marker\">web<\/span>\u00a0Medium l\u00ean v\u00e0 vi\u1ebft v\u00e0i\u00a0<span class=\"marker\">th\u1ec3 loa\u0323i<\/span>\u00a0<span class=\"marker\">chia s\u1ebb<\/span>\u00a0v\u1ec1\u00a0<span class=\"marker\">cu\u1ed1n s\u00e1ch<\/span>\u00a0n\u00e0y cho\u00a0<span class=\"marker\">ng\u01b0\u1eddi xung quanh<\/span>.<\/p>\n<p>Nh\u1eefng c\u00e1i t\u00ean \u0111\u01b0\u1ee3c nh\u1eafc \u0111\u1ebfn \u1edf b\u00ean tr\u00ean l\u00e0:\u00a0<span class=\"marker\">Facebook<\/span>, Uber, Foody, Tiki, Medium. B\u1ea1n c\u00f3 bi\u1ebft \u0111\u01b0\u1ee3c m\u1ed1i li\u00ean h\u1ec7 gi\u1eefa nh\u1eefng\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0n\u00e0y l\u00e0 g\u00ec kh\u00f4ng?C\u00e2u tr\u1ea3 l\u1eddi l\u00e0:\u00a0<span class=\"marker\">t\u1ea5t c\u1ea3<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0\u0111\u00f3 \u0111\u1ec1u ho\u1ea1t \u0111\u1ed9ng theo m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0Platform-N\u1ec1n t\u1ea3ng\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>.<\/p>\n<p>R\u1ea5t nhi\u1ec1u\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0tr\u00ean\u00a0<span class=\"marker\">th\u1ebf gi\u1edbi<\/span>\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0ho\u1ea1t \u0111\u1ed9ng theo m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0Platform v\u00e0\u00a0<span class=\"marker\">kh\u1ea9n tr\u01b0\u01a1ng<\/span>\u00a0tr\u1edf th\u00e0nh nh\u1eefng\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0nhi\u1ec1u t\u1ef7 \u0111\u00f4-la, \u0111\u00f3 l\u00e0:\u00a0<span class=\"marker\">Facebook<\/span>, Airbnb, Amazon, Alibaba\u2026<\/p>\n<p><span class=\"marker\">t\u1ea1i sao<\/span>\u00a0m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0Platform l\u1ea1i\u00a0<span class=\"marker\">ph\u00e1t tri\u1ec3n<\/span>\u00a0m\u1ea1nh m\u1ebd \u0111\u1ebfn\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0v\u1eady?\u00a0<span class=\"marker\">tuy\u1ec7t chi\u00eau<\/span>\u00a0\u1edf \u0111\u00e2y l\u00e0 g\u00ec?H\u00e3y c\u00f9ng ch\u00fang t\u00f4i gi\u1ea3i m\u00e3 nh\u1eefng b\u00ed \u1ea9n n\u00e0y c\u00f9ng v\u1edbi \u201c<strong>Platform Talks<\/strong>\u201d,\u00a0<span class=\"marker\">n\u01a1i<\/span>\u00a0<span class=\"marker\">t\u1eadp h\u1ee3p<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">ng\u01b0\u1eddi s\u00e1ng l\u1eadp<\/span>,\u00a0<span class=\"marker\">CEO<\/span>\u00a0c\u1ee7a c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0kh\u1edfi nghi\u1ec7p c\u1ee7a\u00a0<span class=\"marker\">VN<\/span>. H\u1ecd l\u00e0 nh\u1eefng con ng\u01b0\u1eddi\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0b\u1eaft tay v\u00e0o vi\u1ec7c\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0n\u00ean nh\u1eefng Platform c\u1ee7a ri\u00eang m\u00ecnh, v\u00e0 h\u1ecd c\u0169ng\u00a0<span class=\"marker\">qu\u00e9t<\/span>\u00a0c\u1ea3m h\u1ee9ng t\u1eeb nh\u1eefng platform\u00a0<span class=\"marker\">to<\/span>\u00a0tr\u00ean\u00a0<span class=\"marker\">to\u00e0n c\u1ea7u<\/span>. H\u1ecd s\u1ebd\u00a0<span class=\"marker\">chia s\u1ebb<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">s\u1ef1 ph\u00e1t tri\u1ec3n<\/span>\u00a0c\u0169ng\u00a0<span class=\"marker\">nh\u01b0<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">th\u1ea5t b\u1ea1i<\/span>\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0g\u1eb7p ph\u1ea3i khi\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0m\u1ed9t Platform.\u00a0<span class=\"marker\">ngo\u00e0i ra<\/span>, h\u1ecd c\u0169ng s\u1ebd gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc\u00a0<span class=\"marker\">\u0111\u1eaft ti\u1ec1n<\/span>\u00a0c\u1ee7a ch\u00ednh b\u1ea1n trong\u00a0<span class=\"marker\">qu\u00e1 tr\u00ecnh<\/span>\u00a0th\u1ef1c hi\u1ec7n. V\u00e0 c\u00f3 l\u1ebd\u00a0<span class=\"marker\">v\u1ea5n \u0111\u1ec1<\/span>\u00a0<span class=\"marker\">\u0111au n\u00e3o<\/span>\u00a0nh\u1ea5t\u00a0<span class=\"marker\">lu\u00f4n lu\u00f4n<\/span>\u00a0l\u00e0\u00a0<span class=\"marker\">c\u00e1ch<\/span>\u00a0<span class=\"marker\">kh\u1eafc ph\u1ee5c<\/span>\u00a0b\u00e0i to\u00e1n con g\u00e0 &#8211; qu\u1ea3 tr\u1ee9ng.<\/p>\n<h3><span id=\"Nen_mongPlatform_la_gi\"><strong><span class=\"marker\">N\u1ec1n m\u00f3ng<\/span>\u00a0(Platform) l\u00e0 g\u00ec?<\/strong><\/span><\/h3>\n<p>N\u00f3i \u0111\u1ebfn\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0hay \u201cplatform\u201d l\u00e0 n\u00f3i \u0111\u1ebfn s\u1ef1\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>\u00a0(connection) m\u00e0 \u0111\u1eb7c tr\u01b0ng c\u1ee7a n\u00f3 l\u00e0 m\u1ed9t\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0l\u01b0\u1edbi (network)\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>\u00a0c\u00e1c \u0111i\u1ec3m n\u00fat (node).\u00a0<span class=\"marker\">th\u1ebf gi\u1edbi<\/span>\u00a0lo\u00e0i ng\u01b0\u1eddi c\u00e0ng\u00a0<span class=\"marker\">t\u0103ng tr\u01b0\u1edfng<\/span>\u00a0th\u00ec\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0l\u01b0\u1edbi c\u00e0ng nhi\u1ec1u, c\u00e0ng\u00a0<span class=\"marker\">\u0111a d\u1ea1ng<\/span>\u00a0v\u00e0 t\u1eeb \u0111\u01a1n\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0chuy\u1ec3n sang song\u00a0<span class=\"marker\">online<\/span>\u00a0r\u1ed3i li\u00ean\u00a0<span class=\"marker\">m\u1ea1ng<\/span>.\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0<span class=\"marker\">nh\u00ecn th\u1ea5y<\/span>\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0l\u01b0\u1edbi \u1edf kh\u1eafp m\u1ecdi\u00a0<span class=\"marker\">k\u00eanh<\/span>, t\u1eeb\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0l\u01b0\u1edbi \u0111i\u1ec7n,\u00a0<span class=\"marker\">online<\/span>\u00a0l\u01b0\u1edbi n\u01b0\u1edbc s\u1ea1ch,\u00a0<span class=\"marker\">online<\/span>\u00a0vi\u1ec5n th\u00f4ng&#8230; Cho t\u1edbi c\u00e1c\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0l\u01b0\u1edbi\u00a0<span class=\"marker\">g\u1eafn k\u1ebft<\/span>\u00a0<span class=\"marker\">nh\u01b0<\/span>\u00a0c\u00e1c h\u1ed9i \u0111o\u00e0n hay c\u00e1c\u00a0<span class=\"marker\">social<\/span>.\u00a0<span class=\"marker\">pic<\/span>\u00a0r\u00f5 n\u00e9t nh\u1ea5t c\u1ee7a li\u00ean\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0ch\u00ednh l\u00e0 internet, m\u1ed9t li\u00ean\u00a0<span class=\"marker\">online<\/span>\u00a0qu\u1ed1c t\u1ebf\u00a0<span class=\"marker\">\u0111\u1ee7 n\u1ed9i l\u1ef1c<\/span>\u00a0<span class=\"marker\">g\u1eafn k\u1ebft<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0l\u01b0\u1edbi v\u00e0 c\u00e1c \u0111i\u1ec3m n\u00fat\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0tr\u00ean to\u00e0n\u00a0<span class=\"marker\">to\u00e0n c\u1ea7u<\/span>\u00a0v\u1edbi nhau. V\u00e0 c\u00e0ng r\u00f5 n\u00e9t h\u01a1n c\u1ea3 khi c\u00f4ng ngh\u1ec7 th\u00f4ng tin\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0v\u01b0\u1ee3t xa c\u00e1c\u00a0<span class=\"marker\">gi\u1edbi h\u1ea1n<\/span>\u00a0<span class=\"marker\">tr\u01b0\u1edbc \u0111\u00f3<\/span>\u00a0v\u1ec1 t\u1ed1c \u0111\u1ed9 \u0111\u01b0\u1eddng truy\u1ec1n, v\u1ec1\u00a0<span class=\"marker\">m\u1ee9c \u0111\u1ed9<\/span>\u00a0l\u01b0u tr\u1eef, v\u1ec1 n\u0103ng l\u1ef1c\u00a0<span class=\"marker\">x\u1eed l\u00fd<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">ph\u00e2n t\u00edch<\/span>\u00a0d\u1eef li\u1ec7u\u00a0<span class=\"marker\">\u0111\u00e3<\/span>\u00a0tr\u1edf th\u00e0nh ch\u00eca kho\u00e1 then ch\u1ed1t \u0111\u1ec3\u00a0<span class=\"marker\">m\u1edf<\/span>\u00a0m\u1ecdi\u00a0<span class=\"marker\">c\u00e1nh c\u1eeda<\/span>\u00a0<span class=\"marker\">li\u00ean k\u1ebft<\/span>.<\/p>\n<p><span class=\"marker\">\u0111\u1ee7 n\u1ed9i l\u1ef1c<\/span>\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0dung m\u1ed7i\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0(platform) l\u00e0 m\u1ed9t\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">ph\u00e2n ph\u1ed1i<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">t\u00ednh n\u0103ng<\/span>\u00a0<span class=\"marker\">g\u1eafn k\u1ebft<\/span>\u00a0cho\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0l\u01b0\u1edbi c\u00f9ng v\u1edbi c\u00e1c d\u1ecbch v\u1ee5 \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh th\u00f4ng qua\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0l\u01b0\u1edbi\u00a0<span class=\"marker\">ph\u00e2n ph\u1ed1i<\/span>\u00a0t\u1edbi c\u00e1c \u0111i\u1ec3m n\u00fat\u00a0<span class=\"marker\">m\u1ea1ng<\/span>. V\u00e0 \u0111i c\u00f9ng v\u1edbi s\u1ef1 \u0111\u1ed9t ph\u00e1 c\u1ee7a c\u00f4ng ngh\u1ec7 th\u00f4ng tin l\u00e0 s\u1ef1 \u0111\u1ed9t ph\u00e1 c\u1ee7a c\u00e1c m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">mua b\u00e1n<\/span>\u00a0m\u1edbi\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0s\u1ed1 (digital platform). Nh\u1eefng c\u00e2u chuy\u1ec7n\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0<span class=\"marker\">Fb<\/span>, Google, Amazon, Uber, AirBnB&#8230;\u00a0<span class=\"marker\">\u0111\u00e3<\/span>\u00a0xu\u1ea5t hi\u1ec7n ng\u00e0y m\u1ed9t nhi\u1ec1u. M\u1ed7i m\u1ed9t chi\u1ebfc\u00a0<span class=\"marker\">\u0111i\u1ec7n tho\u1ea1i<\/span>\u00a0di \u0111\u1ed9ng hay m\u1ed9t chi\u1ebfc m\u00e1y t\u00ednh gi\u00fap m\u1ed7i ng\u01b0\u1eddi tr\u1edf th\u00e0nh m\u1ed9t \u0111i\u1ec3m n\u00fat c\u1ee7a r\u1ea5t nhi\u1ec1u c\u00e1c\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0l\u01b0\u1edbi\u00a0<span class=\"marker\">li\u00ean k\u1ebft<\/span>. V\u00e0 r\u1ed3i ch\u1ec9 trong m\u1ed9t th\u1eddi gian ng\u1eafn n\u1eefa,\u00a0<span class=\"marker\">all<\/span>\u00a0c\u00e1c thi\u1ebft b\u1ecb \u0111i\u1ec7n, \u0111i\u1ec7n t\u1eed v\u00e0 th\u1eadm ch\u00ed c\u1ea3 c\u00e1c v\u1eadt d\u1ee5ng phi \u0111i\u1ec7n t\u1eed trong m\u1ed7i nh\u00e0, \u1edf m\u1ed7i v\u0103n ph\u00f2ng v\u00e0 k\u1ec3 c\u1ea3 ngo\u00e0i \u0111\u01b0\u1eddng ph\u1ed1 c\u0169ng s\u1ebd tr\u1edf th\u00e0nh c\u00e1c \u0111i\u1ec3m n\u00fat c\u1ee7a internet v\u1ea1n v\u1eadt (IoT). N\u0103m 2020,\u00a0<span class=\"marker\">th\u1ebf gi\u1edbi<\/span>\u00a0s\u1ebd c\u00f3 g\u1ea7n 21 t\u1ef7 \u0111i\u1ec3m n\u00fat\u00a0<span class=\"marker\">nh\u01b0<\/span>\u00a0v\u1eady. M\u1ecdi th\u1ee9 \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh qua c\u00e1c\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0(platform) v\u00e0 \u0111a\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0(cross platform).<\/p>\n<p><em><strong>Airbnb:<\/strong>\u00a0m\u1ed9t\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">ph\u00e2n ph\u1ed1i<\/span>\u00a0d\u1ecbch v\u1ee5 l\u01b0u tr\u00fa nh\u01b0ng\u00a0<span class=\"marker\">k<\/span>\u00a0s\u1edf h\u1eefu b\u1ea5t k\u1ef3 ph\u00f2ng \u1ed1c,\u00a0<span class=\"marker\">nh\u00e2n vi\u00ean<\/span>\u00a0d\u1ecdn ph\u00f2ng hay m\u1ed9t\u00a0<span class=\"marker\">s\u1ed1 v\u1ed1n<\/span>\u00a0kh\u1ed5ng l\u1ed3 \u0111\u1ec3\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0kh\u00e1ch s\u1ea1n v\u00e0 n\u00e2ng c\u1ea5p c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng n\u00e0o v\u00e0 sau 8 n\u0103m ho\u1ea1t \u0111\u1ed9ng,\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0c\u1ee7a n\u00f3 d\u00e3 \u0111\u1ea1t h\u01a1n 15 t\u1ef7 \u0111\u00f4, ho\u1ea1t \u0111\u1ed9ng t\u1ea1i 119\u00a0<span class=\"marker\">\u0111\u1ea5t n\u01b0\u1edbc<\/span>,\u00a0<span class=\"marker\">ph\u1ee5c v\u1ee5<\/span>\u00a0tr\u00ean 10 tri\u1ec7u l\u01b0\u1ee3t kh\u00e1ch;\u00a0<span class=\"marker\">th\u00e0nh \u0111\u1ea1t<\/span>\u00a0c\u1ee7a Airbnb khi\u1ebfn nh\u1eefng t\u1eadp \u0111o\u00e0n kh\u00e1ch s\u1ea1n\u00a0<span class=\"marker\">l\u1edbn<\/span>\u00a0c\u0169ng ph\u1ea3i ghen t\u1ecb.\u00a0<span class=\"marker\">c\u1ea7n thi\u1ebft<\/span>\u00a0h\u01a1n, khi c\u00e1c kh\u00e1ch s\u1ea1n\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0ch\u00e1y ph\u00f2ng th\u00ec Airbnb\u00a0<span class=\"marker\">v\u1eabn<\/span>\u00a0c\u00f3 ph\u00f2ng v\u00e0 lu\u00f4n\u00a0<span class=\"marker\">chu\u1ea9n b\u1ecb<\/span>.<\/em><\/p>\n<p><em><strong>RelayRides:<\/strong>\u00a0m\u1ed9t\u00a0<span class=\"marker\">kh\u1edfi ngi\u1ec7p<\/span>\u00a0kh\u00e1\u00a0<span class=\"marker\">m\u1edbi m\u1ebb<\/span>\u00a0trong d\u1ecbch v\u1ee5\u00a0<span class=\"marker\">v\u1eadn t\u1ea3i<\/span>,\u00a0<span class=\"marker\">li\u00ean k\u1ebft<\/span>\u00a0<span class=\"marker\">KH<\/span>\u00a0v\u1edbi\u00a0<span class=\"marker\">kh\u00e1ch h\u00e0ng<\/span>\u00a0b\u1eb1ng d\u1ecbch v\u1ee5 cho m\u01b0\u1ee3n xe. Khi b\u1ea1n ph\u1ea3i bay sang m\u1ed9t\u00a0<span class=\"marker\">tp<\/span>\u00a0<span class=\"marker\">kh\u00e1c<\/span>\u00a0trong v\u00e0i ng\u00e0y, thay v\u00ec ph\u1ea3i \u0111\u1ed7 xe \u1edf s\u00e2n bay v\u00e0 tr\u1ea3 ti\u1ec1n cho ch\u1ed7 \u0111\u1ed7 xe \u0111\u00f3 th\u00ec RalayRides gi\u00fap b\u1ea1n\u00a0<span class=\"marker\">c\u1eaft gi\u1ea3m<\/span>\u00a0kho\u1ea3n ti\u1ec1n n\u00e0y v\u00e0 ki\u1ebfm th\u00eam m\u1ed9t kho\u1ea3n\u00a0<span class=\"marker\">kh\u00e1c<\/span>\u00a0b\u1eb1ng\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0cho h\u00e0nh kh\u00e1ch bay \u0111\u1ebfn\u00a0<span class=\"marker\">th\u00e0nh ph\u1ed1<\/span>\u00a0c\u1ee7a b\u1ea1n thu\u00ea xe. Ai ai c\u0169ng c\u00f3 l\u1ee3i, tr\u1eeb nh\u1eefng\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0cho thu\u00ea xe ki\u1ec3u truy\u1ec1n th\u1ed1ng\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0Herzt.<\/em><\/p>\n<p><em><strong>YouTube:<\/strong>\u00a0c\u00e1c \u0111\u00e0i truy\u1ec1n\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0ph\u1ea3i\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0tr\u01b0\u1eddng quay, thu\u00ea \u0111\u1ed9i ng\u0169\u00a0<span class=\"marker\">nh\u00e2n s\u1ef1<\/span>\u00a0h\u00f9ng h\u1eadu; nh\u01b0ng v\u1edbi YouTube,\u00a0<span class=\"marker\">user<\/span>\u00a0t\u1ef1\u00a0<span class=\"marker\">thi\u1ebft l\u1eadp<\/span>\u00a0<span class=\"marker\">n\u1ed9i dung<\/span>\u00a0cho\u00a0<span class=\"marker\">ng\u00e0nh<\/span>\u00a0c\u1ee7a h\u1ecd v\u00e0\u00a0<span class=\"marker\">\u1ea3nh h\u01b0\u1edfng<\/span>\u00a0c\u1ee7a n\u00f3 lan r\u1ed9ng \u0111\u1ebfn m\u1ee9c c\u00e1c\u00a0<span class=\"marker\">n\u01a1i<\/span>\u00a0truy\u1ec1n\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">l\u1edbn<\/span>\u00a0c\u0169ng ph\u1ea3i\u00a0<span class=\"marker\">thi\u1ebft l\u1eadp<\/span>\u00a0<span class=\"marker\">n\u01a1i<\/span>\u00a0ri\u00eang cho m\u00ecnh tr\u00ean YouTube b\u00ean c\u1ea1nh nh\u1eefng\u00a0<span class=\"marker\">n\u01a1i<\/span>\u00a0truy\u1ec1n th\u1ed1ng c\u1ee7a m\u00ecnh.<\/em><\/p>\n<p>\u0110i\u1ec3m chung c\u1ee7a\u00a0<span class=\"marker\">to\u00e0n b\u1ed9<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">v\u00ed d\u1ee5<\/span>\u00a0tr\u00ean ch\u00ednh l\u00e0 m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>, m\u1ed9t cu\u1ed9c\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0<span class=\"marker\">mua b\u00e1n<\/span>\u00a0<span class=\"marker\">\u0111\u00e3<\/span>\u00a0di\u1ec5n ra kh\u1eafp\u00a0<span class=\"marker\">ng\u00e0nh<\/span>\u00a0tr\u00ean\u00a0<span class=\"marker\">to\u00e0n c\u1ea7u<\/span>. Trong m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0n\u00e0y, nh\u1eefng t\u01b0\u01a1ng t\u00e1c sinh\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0gi\u1eefa c\u00e1c\u00a0<span class=\"marker\">nh\u00e0 cung c\u1ea5p<\/span>\u00a0b\u00ean ngo\u00e0i v\u00e0 ng\u01b0\u1eddi ti\u00eau\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>\u00a0\u0111\u01b0\u1ee3c t\u1ea1o \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 di\u1ec5n ra tr\u00ean m\u1ed9t\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0<span class=\"marker\">ph\u00e2n ph\u1ed1i<\/span>\u00a0s\u1eb5n c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>,\u00a0<span class=\"marker\">d\u00f9 l\u00e0 ai<\/span>\u00a0c\u0169ng\u00a0<span class=\"marker\">\u0111\u1ee7 n\u1ed9i l\u1ef1c<\/span>\u00a0<span class=\"marker\">tham d\u1ef1<\/span>\u00a0v\u00e0 tu\u00e2n theo c\u00e1c\u00a0<span class=\"marker\">quy t\u1eafc<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>.\u00a0<span class=\"marker\">m\u1ee5c ti\u00eau<\/span>\u00a0cu\u1ed1i c\u00f9ng c\u1ee7a\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0l\u00e0 t\u1ea1o s\u1ef1 t\u01b0\u01a1ng h\u1ee3p gi\u1eefa nh\u1eefng\u00a0<span class=\"marker\">ng\u01b0\u1eddi d\u00f9ng<\/span>\u00a0v\u00e0 gi\u00fap c\u00e1c giao d\u1ecbch\u00a0<span class=\"marker\">m\u00f3n h\u00e0ng<\/span>, d\u1ecbch v\u1ee5 di\u1ec5n ra, t\u1eeb \u0111\u00f3 cho ph\u00e9p t\u1ea1o\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0cho\u00a0<span class=\"marker\">to\u00e0n b\u1ed9<\/span>\u00a0nh\u1eefng ng\u01b0\u1eddi\u00a0<span class=\"marker\">tham gia<\/span>.<\/p>\n<p><span class=\"marker\">tr\u1eadn chi\u1ebfn<\/span>\u00a0<strong>Uber, Grab<\/strong>\u00a0v\u00e0 nh\u1eefng h\u00e3ng taxi truy\u1ec1n th\u1ed1ng\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0l\u00e0 m\u1ed9t\u00a0<span class=\"marker\">ch\u1ee7 \u0111\u1ec1<\/span>\u00a0n\u00f3ng \u1edf nhi\u1ec1u\u00a0<span class=\"marker\">\u0111\u1ea5t n\u01b0\u1edbc<\/span>, trong \u0111\u00f3 c\u00f3\u00a0<span class=\"marker\">Vi\u1ec7t Nam<\/span>. Trong v\u00f2ng 5 n\u0103m h\u1ecd\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0<span class=\"marker\">thi\u1ebft l\u1eadp<\/span>\u00a0\u0111\u01b0\u1ee3c m\u1ed9t\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a050 t\u1ef7 \u0111\u00f4 v\u00e0 c\u00f3 m\u1eb7t tr\u00ean 200\u00a0<span class=\"marker\">qu\u1ed1c gia<\/span>\u00a0d\u00f9\u00a0<span class=\"marker\">kh\u00f4ng<\/span>\u00a0s\u1edf h\u1eefu b\u1ea5t k\u1ef3 m\u1ed9t ph\u01b0\u01a1ng ti\u1ec7n giao th\u00f4ng n\u00e0o.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2019\/12\/653d3f60-200e-11e8-a9c8-56c566ee3692.jpg\" alt=\"\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2019\/12\/653d3f60-200e-11e8-a9c8-56c566ee3692.jpg\" data-cke-saved- title=\"\"><\/p>\n<h4><span id=\"Su_tro_lai_cuanen_tang_Platform_valam_sao_dedekhongfailkhithiet_lapmot_platform\">S\u1ef1 tr\u1edf l\u1ea1i c\u1ee7a\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0\u2013 Platform (v\u00e0\u00a0<span class=\"marker\">l\u00e0m sao \u0111\u1ec3<\/span>\u00a0\u0111\u1ec3\u00a0<span class=\"marker\">kh\u00f4ng<\/span>\u00a0<span class=\"marker\">fail<\/span>\u00a0khi\u00a0<span class=\"marker\">thi\u1ebft l\u1eadp<\/span>\u00a0m\u1ed9t platform)<\/span><\/h4>\n<p><span class=\"marker\">to\u00e0n c\u1ea7u<\/span>\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0t\u1ef1 ti\u1ebfn ho\u00e1 m\u1ed9t\u00a0<span class=\"marker\">m\u1eb9o<\/span>\u00a0\u0111\u1ed9t ph\u00e1 v\u1edbi c\u00e1c\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>. Nh\u1eefng\u00a0<span class=\"marker\">\u0111\u1ecbnh ngh\u0129a<\/span>\u00a0g\u1eafn li\u1ec1n v\u1edbi\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">cu\u1ed9c chi\u1ebfn<\/span>\u00a0ti\u00eau\u00a0<span class=\"marker\">ph\u00f9 h\u1ee3p<\/span>\u00a0(standard wars), kinh t\u1ebf theo quy m\u00f4 (economy of scale), hi\u1ec7u \u1ee9ng domino, hi\u1ec7u \u1ee9ng h\u00f2n tuy\u1ebft l\u0103n (snow ball) \u0111i\u1ec3m b\u00f9ng ph\u00e1t (tipping points), si\u00eau\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>\u00a0(super connection) hay c\u00e1c giao di\u1ec7n l\u1eadp tr\u00ecnh\u00a0<span class=\"marker\">v\u1eadn d\u1ee5ng<\/span>\u00a0API (application programming interface)&#8230;\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0tr\u1edf th\u00e0nh nh\u1eefng tri th\u1ee9c c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c trang b\u1ecb cho c\u00e1c nh\u00e0 ho\u1ea1ch \u0111\u1ecbnh ch\u00ednh s\u00e1ch, gi\u1edbi\u00a0<span class=\"marker\">doanh nh\u00e2n<\/span>, c\u1ed9ng \u0111\u1ed3ng kh\u1edfi nghi\u1ec7p s\u00e1ng t\u1ea1o, gi\u1edbi khoa h\u1ecdc c\u00f4ng ngh\u1ec7 v\u00e0 lan r\u1ed9ng t\u1edbi c\u00e1c nh\u00e0\u00a0<span class=\"marker\">gi\u00e1o d\u1ee5c<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">\u0111\u00e0o t\u1ea1o<\/span>\u00a0\u0111\u1ec3 t\u1eeb \u0111\u00f3 n\u00e2ng m\u1eb7t b\u1eb1ng tri th\u1ee9c\u00a0<span class=\"marker\">kh\u00f4ng gian<\/span>\u00a0l\u00ean\u00a0<span class=\"marker\">\u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c<\/span>\u00a0v\u1edbi nhu c\u1ea7u m\u1edbi c\u1ee7a l\u00e0n s\u00f3ng\u00a0<span class=\"marker\">bi\u1ebfn \u0111\u1ed5i<\/span>\u00a0s\u1ed1 ho\u00e1 (digital transformation)\u00a0<span class=\"marker\">\u0111\u00e3<\/span>\u00a0di\u1ec5n ra quy\u1ebft li\u1ec7t v\u00e0 m\u1ea1nh m\u1ebd. Ai \u0111\u1ee9ng ngo\u00e0i l\u00e0n s\u00f3ng \u1ea5y s\u1ebd l\u1eadp t\u1ee9c b\u1ecb t\u1ee5t h\u1eadu r\u1ea5t\u00a0<span class=\"marker\">nhanh ch\u00f3ng<\/span>.<\/p>\n<p>M\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c\u00a0<span class=\"marker\">to<\/span>\u00a0cho m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0\u0111\u01b0\u1eddng \u1ed1ng (pipeline) truy\u1ec1n th\u1ed1ng:\u00a0<span class=\"marker\">thi\u1ebft k\u1ebf<\/span>\u00a0\u2013&gt; s\u1ea3n xu\u1ea5t \u2013&gt;\u00a0<span class=\"marker\">ph\u00e2n ph\u1ed1i<\/span>,\u00a0<span class=\"marker\">qu\u1ea3ng b\u00e1<\/span>\u00a0<span class=\"marker\">h\u00e0ng h\u00f3a<\/span>\u00a0\u2013&gt;\u00a0<span class=\"marker\">KH<\/span>. M\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0truy\u1ec1n th\u1ed1ng r\u1ea5t\u00a0<span class=\"marker\">\u0111\u01a1n gi\u1ea3n<\/span>\u00a0trong khi m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0l\u00e0 m\u1ed9t\u00a0<span class=\"marker\">ma<\/span>\u00a0tr\u1eadn\u00a0<span class=\"marker\">k\u1ebft n\u1ed1i<\/span>\u00a0<span class=\"marker\">to\u00e0n b\u1ed9<\/span>\u00a0<span class=\"marker\">ng\u01b0\u1eddi xung quanh<\/span>\u00a0v\u1edbi nhau, gi\u00fap\u00a0<span class=\"marker\">user<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>\u00a0g\u1ea7n nhau h\u01a1n, t\u1ea1o\u00a0<span class=\"marker\">th\u1eddi c\u01a1<\/span>\u00a0cho nh\u1eefng\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0nh\u1ecf, nh\u1eefng ng\u01b0\u1eddi m\u1edbi kh\u1edfi nghi\u1ec7p.<\/p>\n<p>T\u1eeb nh\u1eefng l\u00fd thuy\u1ebft khi\u1ebfn\u00a0<span class=\"marker\">ng\u01b0\u1eddi kh\u00e1c<\/span>\u00a0ph\u1ea3i\u00a0<span class=\"marker\">\u0111au \u0111\u1ea7u<\/span>,\u00a0<span class=\"marker\">quy\u1ec3n s\u00e1ch<\/span>\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0d\u1ea7n tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi\u00a0<span class=\"marker\">v\u00ec sao<\/span>,\u00a0<span class=\"marker\">l\u00e0m th\u1ebf n\u00e0o<\/span>\u00a0m\u00e0 m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0<span class=\"marker\">\u0111\u1ee7 n\u1ed9i l\u1ef1c<\/span>\u00a0\u0111\u00e1nh b\u1ea1i m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0\u1ed1ng m\u1ed9t\u00a0<span class=\"marker\">m\u1eb9o<\/span>\u00a0ngo\u1ea1n m\u1ee5c. C\u00f9ng\u00a0<span class=\"marker\">t\u00ecm hi\u1ec3u<\/span>\u00a0nh\u00e9,<\/p>\n<h3><span id=\"Lam_saocacdoanh_nghiepnen_mongco_thevuot_qua_cacdoanh_nghieptruyen_thong_trong_khi_chituyen_nhan_vienmot_phan_nhonhan_lucdoi_voicaccong_tyhang_dau\"><strong><span class=\"marker\">L\u00e0m sao<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0v\u01b0\u1ee3t qua c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0truy\u1ec1n th\u1ed1ng trong khi ch\u1ec9\u00a0<span class=\"marker\">tuy\u1ec3n nh\u00e2n vi\u00ean<\/span>\u00a0m\u1ed9t ph\u1ea7n nh\u1ecf\u00a0<span class=\"marker\">nh\u00e2n l\u1ef1c<\/span>\u00a0<span class=\"marker\">\u0111\u1ed1i v\u1edbi<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0h\u00e0ng \u0111\u1ea7u.<\/strong><\/span><\/h3>\n<p>H\u1ea7u h\u1ebft nh\u1eefng\u00a0<span class=\"marker\">\u1ea3nh h\u01b0\u1edfng<\/span>\u00a0m\u1ea1nh m\u1ebd\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0\u0111\u01b0\u1ee3c khai th\u00e1c b\u1edfi s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a\u00a0<span class=\"marker\">kinh doanh<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0<span class=\"marker\">t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho<\/span>\u00a0ch\u00fang ta\u00a0<span class=\"marker\">t\u01b0 duy<\/span>\u00a0v\u1ec1\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0\u0111\u01b0\u1ee3c\u00a0<span class=\"marker\">t\u1ea1o ra<\/span>\u00a0v\u00e0 chuy\u1ec3n giao trong h\u1ea7u h\u1ebft\u00a0<span class=\"marker\">\u0111\u1ed1i t\u01b0\u1ee3ng<\/span>. M\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0truy\u1ec1n th\u1ed1ng \u0111\u01b0\u1ee3c h\u1ea7u h\u1ebft c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0l\u00e0 m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0ch\u00fang ta\u00a0<span class=\"marker\">m\u00f4 t\u1ea3<\/span>\u00a0l\u00e0 c\u1ea5u tr\u00fac \u0111\u01b0\u1eddng \u1ed1ng. H\u1ecd\u00a0<span class=\"marker\">s\u1eafp \u0111\u1eb7t<\/span>\u00a0t\u1eebng b\u01b0\u1edbc nh\u1eb1m\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0v\u00e0 chuy\u1ec3n giao\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>, v\u1edbi \u0111\u1ea7u b\u00ean n\u00e0y l\u00e0\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>\u00a0v\u00e0 \u0111\u1ea7u b\u00ean kia l\u00e0 ng\u01b0\u1eddi ti\u00eau\u00a0<span class=\"marker\">d\u00f9ng<\/span>.\u00a0<span class=\"marker\">tr\u01b0\u1edbc nh\u1ea5t<\/span>,\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">thi\u1ebft k\u1ebf<\/span>\u00a0n\u00ean m\u1ed9t\u00a0<span class=\"marker\">h\u00e0ng h\u00f3a<\/span>\u00a0ho\u1eb7c d\u1ecbch v\u1ee5. Sau \u0111\u00f3,\u00a0<span class=\"marker\">m\u00f3n h\u00e0ng<\/span>\u00a0\u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t v\u00e0 ch\u00e0o b\u00e1n, ho\u1eb7c m\u1ed9t\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0\u0111\u01b0\u1ee3c\u00a0<span class=\"marker\">t\u1ea1o ra<\/span>\u00a0\u0111\u1ec3\u00a0<span class=\"marker\">cung c\u1ea5p<\/span>\u00a0d\u1ecbch v\u1ee5. Cu\u1ed1i c\u00f9ng,\u00a0<span class=\"marker\">kh\u00e1ch h\u00e0ng<\/span>\u00a0t\u1edbi v\u00e0 mua\u00a0<span class=\"marker\">m\u00f3n h\u00e0ng<\/span>\u00a0ho\u1eb7c d\u1ecbch v\u1ee5 n\u00e0y. Do t\u00ednh\u00a0<span class=\"marker\">d\u1ec5 d\u00e0ng<\/span>\u00a0c\u1ee7a n\u00f3, ch\u00fang ta\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0coi m\u1ed9t\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0c\u00f3 c\u1ea5u tr\u00fac \u0111\u01b0\u1eddng \u1ed1ng l\u00e0 m\u1ed9t chu\u1ed7i\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0tuy\u1ebfn t\u00ednh.<\/p>\n<p>V\u1ec1 b\u1ea3n ch\u1ea5t, s\u1ef1\u00a0<span class=\"marker\">bi\u1ebfn \u0111\u1ed9ng<\/span>\u00a0t\u1eeb chu\u1ed7i\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0tuy\u1ebfn t\u00ednh sang\u00a0<span class=\"marker\">\u1ea3o<\/span>\u00a0tr\u1eadn\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0<span class=\"marker\">kh\u00f3 kh\u0103n<\/span>\u00a0c\u1ee7a m\u1ed9t\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0nghe c\u00f3 v\u1ebb\u00a0<span class=\"marker\">d\u1ec5 d\u00e0ng<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">m\u1eb9o<\/span>\u00a0<span class=\"marker\">h\u1ee3p l\u00fd<\/span>. Nh\u01b0ng \u00fd ngh\u0129a c\u1ee7a n\u00f3 th\u1ef1c s\u1ef1 \u0111\u00e1ng\u00a0<span class=\"marker\">ng\u1ea1c nhi\u00ean<\/span>. S\u1ef1 lan r\u1ed9ng c\u1ee7a m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0t\u1eeb\u00a0<span class=\"marker\">ng\u00e0nh<\/span>\u00a0n\u00e0y sang\u00a0<span class=\"marker\">ng\u00e0nh ngh\u1ec1<\/span>\u00a0<span class=\"marker\">kh\u00e1c<\/span>\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0g\u00e2y ra m\u1ed9t lo\u1ea1t\u00a0<span class=\"marker\">thay \u0111\u1ed5i<\/span>\u00a0<span class=\"marker\">\u0111\u01b0a<\/span>\u00a0t\u00ednh\u00a0<span class=\"marker\">m\u1eb9o<\/span>\u00a0<span class=\"marker\">tr\u1ef1c tuy\u1ebfn<\/span>\u00a0trong h\u1ea7u h\u1ebft m\u1ecdi\u00a0<span class=\"marker\">g\u00f3c c\u1ea1nh<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">kinh doanh<\/span>. H\u00e3y\u00a0<span class=\"marker\">xem<\/span>\u00a0x\u00e9t m\u1ed9t v\u00e0i\u00a0<span class=\"marker\">c\u1ea3i thi\u1ec7n<\/span>\u00a0d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n<h4><span id=\"Cau_trucnen_tangdanh_bai_cau_truc_duong_ong_boi_vi_cacnen_tangket_quahon_bangmeoloai_bo_nhung_nguoi_gac_cong_gatekeepers\"><strong><em>C\u1ea5u tr\u00fac\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0\u0111\u00e1nh b\u1ea1i c\u1ea5u tr\u00fac \u0111\u01b0\u1eddng \u1ed1ng b\u1edfi v\u00ec c\u00e1c\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">k\u1ebft qu\u1ea3<\/span>\u00a0h\u01a1n b\u1eb1ng\u00a0<span class=\"marker\">m\u1eb9o<\/span>\u00a0lo\u1ea1i b\u1ecf nh\u1eefng ng\u01b0\u1eddi g\u00e1c c\u1ed5ng (gatekeepers).<\/em><\/strong><\/span><\/h4>\n<p><span class=\"marker\">hi\u1ec7n t\u1ea1i<\/span>,\u00a0<span class=\"marker\">v\u1eabn<\/span>\u00a0c\u00f2n c\u00f3 r\u1ea5t nhi\u1ec1u\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0d\u1ef1a tr\u00ean c\u1ea5u tr\u00fac \u0111\u01b0\u1eddng \u1ed1ng nh\u01b0ng khi c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0d\u1ef1a tr\u00ean\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0\u0111i v\u00e0o c\u00f9ng m\u1ed9t\u00a0<span class=\"marker\">\u0111\u1ed1i t\u01b0\u1ee3ng<\/span>, c\u00e1c\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">g\u1ea7n nh\u01b0<\/span>\u00a0<span class=\"marker\">m\u00e3i m\u00e3i<\/span>\u00a0gi\u00e0nh\u00a0<span class=\"marker\">th\u1eafng l\u1ee3i<\/span>. M\u1ed9t\u00a0<span class=\"marker\">nguy\u00ean do<\/span>\u00a0l\u00e0 c\u00e1c c\u1ea5u tr\u00fac \u0111\u01b0\u1eddng \u1ed1ng\u00a0<span class=\"marker\">l\u1ec7 thu\u1ed9c<\/span>\u00a0nh\u1eefng ng\u01b0\u1eddi g\u00e1c c\u1ed5ng\u00a0<span class=\"marker\">kh\u00f4ng<\/span>\u00a0<span class=\"marker\">hi\u1ec7u qu\u1ea3<\/span>\u00a0trong vi\u1ec7c\u00a0<span class=\"marker\">mang l\u1ea1i<\/span>\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>\u00a0\u0111\u1ebfn v\u1edbi ng\u01b0\u1eddi ti\u00eau\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>. \u0110\u00f3 l\u00e0\u00a0<span class=\"marker\">ti\u1ebfn tr\u00ecnh<\/span>\u00a0t\u1ed1n th\u1eddi gian, c\u00f4ng s\u1ee9c.\u00a0<span class=\"marker\">tr\u00e1i l\u1ea1i<\/span>,\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0<span class=\"marker\">\u0111\u1ee7 s\u1ee9c<\/span>\u00a0<span class=\"marker\">t\u0103ng tr\u01b0\u1edfng<\/span>\u00a0<span class=\"marker\">mau<\/span>\u00a0h\u01a1n v\u00e0\u00a0<span class=\"marker\">k\u1ebft qu\u1ea3<\/span>\u00a0h\u01a1n v\u00ec nh\u1eefng ng\u01b0\u1eddi g\u00e1c c\u1ed5ng \u0111\u01b0\u1ee3c thay th\u1ebf b\u1edfi c\u00e1c t\u00edn hi\u1ec7u\u00a0<span class=\"marker\">ph\u00e2n kh\u00fac<\/span>\u00a0\u0111\u01b0\u1ee3c\u00a0<span class=\"marker\">cung c\u1ea5p<\/span>\u00a0<span class=\"marker\">auto<\/span>\u00a0b\u1edfi\u00a0<span class=\"marker\">t\u1ea5t c\u1ea3<\/span>\u00a0c\u1ed9ng \u0111\u1ed3ng\u00a0<span class=\"marker\">\u0111\u1ed9c gi\u1ea3<\/span>\u00a0&#8211;\u00a0<span class=\"marker\">ph\u1ea3n h\u1ed3i<\/span>\u00a0c\u1ee7a ng\u01b0\u1eddi ti\u00eau\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>. Vi\u1ec7c lo\u1ea1i b\u1ecf ng\u01b0\u1eddi g\u00e1c c\u1ed5ng c\u0169ng cho ph\u00e9p ng\u01b0\u1eddi ti\u00eau\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>\u00a0t\u1ef1 do\u00a0<span class=\"marker\">l\u1ef1a ch\u1ecdn<\/span>\u00a0<span class=\"marker\">m\u00f3n h\u00e0ng<\/span>\u00a0<span class=\"marker\">th\u00eam v\u00e0o<\/span>\u00a0v\u1edbi nhu c\u1ea7u c\u1ee7a m\u00ecnh.<\/p>\n<h3><span id=\"He_thongdanh_bai_duong_ong_boi_vinen_tangxay_dungra_cacgocmoi_giupthiet_lapvacung_capgia_tri\"><strong><em><span class=\"marker\">H\u1ec7 th\u1ed1ng<\/span>\u00a0\u0111\u00e1nh b\u1ea1i \u0111\u01b0\u1eddng \u1ed1ng b\u1edfi v\u00ec\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0ra c\u00e1c\u00a0<span class=\"marker\">g\u1ed1c<\/span>\u00a0m\u1edbi gi\u00fap\u00a0<span class=\"marker\">thi\u1ebft l\u1eadp<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">cung c\u1ea5p<\/span>\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>.<\/em><\/strong><\/span><\/h3>\n<p><span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0ph\u00e1 v\u1ee1\u00a0<span class=\"marker\">n\u01a1i<\/span>\u00a0c\u1ea1nh tranh truy\u1ec1n th\u1ed1ng b\u1eb1ng\u00a0<span class=\"marker\">c\u00e1ch<\/span>\u00a0<span class=\"marker\">ti\u1ebft l\u1ed9<\/span>\u00a0<span class=\"marker\">g\u1ed1c<\/span>\u00a0cung m\u1edbi cho\u00a0<span class=\"marker\">\u0111\u1ed1i t\u01b0\u1ee3ng<\/span>. Kh\u00e1ch s\u1ea1n duy tr\u00ec\u00a0<span class=\"marker\">chi ph\u00ed<\/span>\u00a0c\u1ed1 \u0111\u1ecbnh ph\u1ea3i t\u1ef1 c\u1ea1nh tranh v\u1edbi c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">k<\/span>\u00a0c\u00f3\u00a0<span class=\"marker\">chi ph\u00ed<\/span>\u00a0c\u1ed1 \u0111\u1ecbnh. \u0110i\u1ec1u n\u00e0y \u0111\u00fang v\u1edbi c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0m\u1edbi nh\u1edd ti\u1ec1m l\u1ef1c kh\u1ed5ng l\u1ed3\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0\u0111\u01b0\u1ee3c\u00a0<span class=\"marker\">mang<\/span>\u00a0ra\u00a0<span class=\"marker\">th\u1ecb tr\u01b0\u1eddng<\/span>\u00a0th\u00f4ng qua s\u1ef1\u00a0<span class=\"marker\">h\u1ed7 tr\u1ee3<\/span>\u00a0c\u1ee7a trung gian\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>.<\/p>\n<h3><span id=\"nen_mongdanh_bai_duong_ong_banghuong_dandungcactoolle_thuocdu_lieu_detao_ravong_lapfeedbackcong_dong\"><strong><em><span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0\u0111\u00e1nh b\u1ea1i \u0111\u01b0\u1eddng \u1ed1ng b\u1eb1ng\u00a0<span class=\"marker\">h\u01b0\u1edbng d\u1eabn<\/span>\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">tool<\/span>\u00a0<span class=\"marker\">l\u1ec7 thu\u1ed9c<\/span>\u00a0d\u1eef li\u1ec7u \u0111\u1ec3\u00a0<span class=\"marker\">t\u1ea1o ra<\/span>\u00a0v\u00f2ng l\u1eb7p\u00a0<span class=\"marker\">feedback<\/span>\u00a0c\u1ed9ng \u0111\u1ed3ng.<\/em><\/strong><\/span><\/h3>\n<h4><span id=\"Nen_tangsu_dungdao_nguoc_cacong_ty\"><strong><em><span class=\"marker\">N\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>\u00a0\u0111\u1ea3o ng\u01b0\u1ee3c c\u1ea3\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>.<\/em><\/strong><\/span><\/h4>\n<p><em><img decoding=\"async\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2019\/12\/306c544e-3407-11e8-8c9c-56c566ee3692.jpg\" alt=\"\" data-cke-saved-src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2019\/12\/306c544e-3407-11e8-8c9c-56c566ee3692.jpg\" data-cke-saved- title=\"\"><\/em><\/p>\n<h3><span id=\"Lam_the_naocaccong_tyhe_thonggiong_nhuUber_va_Airbnb_co_the_van_hanh_dexay_dungsu_dot_pha_vathong_trinhungnganhcong_nghiep_truyen_thong_hang_dau_chi_trong_vong_vai_nam_keke_tuchung_xuat_hien\"><strong><span class=\"marker\">L\u00e0m th\u1ebf n\u00e0o<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0Uber v\u00e0 Airbnb c\u00f3 th\u00ea v\u1eadn h\u00e0nh \u0111\u1ec3\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0s\u1ef1 \u0111\u1ed9t ph\u00e1 v\u00e0\u00a0<span class=\"marker\">th\u1ed1ng tr\u1ecb<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">ng\u00e0nh<\/span>\u00a0c\u00f4ng nghi\u1ec7p truy\u1ec1n th\u1ed1ng h\u00e0ng \u0111\u1ea7u ch\u1ec9 trong v\u00f2ng v\u00e0i n\u0103m k\u1ec3\u00a0<span class=\"marker\">k\u1ec3 t\u1eeb<\/span>\u00a0ch\u00fang xu\u1ea5t hi\u1ec7n?<\/strong><\/span><\/h3>\n<p><em><span class=\"marker\">\u0111\u1ecbnh ngh\u0129a<\/span>\u00a0m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0v\u1ec1 c\u01a1 b\u1ea3n l\u00e0 kh\u00e1 \u0111\u01a1n gi\u1ea3n:\u00a0<span class=\"marker\">t\u1ea1o ra<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">n\u01a1i<\/span>\u00a0m\u00e0 \u1edf \u0111\u00f3 c\u00e1c\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">user<\/span>\u00a0<span class=\"marker\">\u0111\u1ee7 n\u1ed9i l\u1ef1c<\/span>\u00a0c\u00f9ng \u0111\u1ebfn \u0111\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi nhau v\u00e0\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0cho c\u1ea3 \u0111\u00f4i b\u00ean. \u0110\u00f3 l\u00e0 m\u1ed9t \u00fd t\u01b0\u1edfng m\u00e0 con ng\u01b0\u1eddi th\u1ef1c hi\u1ec7n qua h\u00e0ng thi\u00ean ni\u00ean k\u1ef7. Sau c\u00f9ng, nh\u1eefng ch\u1ee3 tr\u1eddi truy\u1ec1n th\u1ed1ng \u1edf nh\u1eefng ng\u00f4i l\u00e0ng nh\u1ecf v\u00e0 nh\u1eefng\u00a0<span class=\"marker\">Tp<\/span>\u00a0t\u1eeb ch\u00e2u Phi \u0111\u1ebfn ch\u00e2u \u00c2u c\u0169ng ch\u00ednh l\u00e0 m\u1ed9t d\u1ea1ng\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0c\u01a1 b\u1ea3n\u00a0<span class=\"marker\">k\u00eanh<\/span>\u00a0nh\u1eefng ng\u01b0\u1eddi n\u00f4ng d\u00e2n v\u00e0 ng\u01b0\u1eddi\u00a0<span class=\"marker\">l\u00e0m<\/span>\u00a0<span class=\"marker\">ngh\u1ec1<\/span>\u00a0th\u1ee7 c\u00f4ng\u00a0<span class=\"marker\">sale<\/span>\u00a0h\u00f3a cho nh\u1eefng ng\u01b0\u1eddi ti\u00eau\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0\u1edf \u0111\u1ecba ph\u01b0\u01a1ng.<\/em><\/p>\n<p>S\u1ef1\u00a0<span class=\"marker\">kh\u00f4ng gi\u1ed1ng<\/span>\u00a0bi\u1ec7t gi\u1eefa\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">li\u00ean k\u1ebft<\/span>\u00a0truy\u1ec1n th\u1ed1ng v\u1edbi c\u00e1c\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0theo m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0hi\u1ec7n \u0111\u1ea1i \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp trong\u00a0<span class=\"marker\">cu\u1ed1n s\u00e1ch<\/span>\u00a0n\u00e0y ch\u00ednh l\u00e0\u00a0<span class=\"marker\">th\u00e0nh \u0111\u1ea1t<\/span>\u00a0m\u1ea1nh m\u1ebd c\u1ee7a k\u1ef9 thu\u1eadt s\u1ed1. N\u00f3\u00a0<span class=\"marker\">gi\u00fap cho<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">m\u1edf<\/span>\u00a0r\u1ed9ng \u0111\u00e1ng k\u1ec3 v\u1ec1 ph\u1ea1m vi ho\u1ea1t \u0111\u1ed9ng, t\u1ed1c \u0111\u1ed9, s\u1ef1u\u00a0<span class=\"marker\">ti\u1ec7n l\u1ee3i<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">hi\u1ec7u qu\u1ea3<\/span>. Internet v\u00e0 nh\u1eefng k\u1ef9 thu\u1eadt g\u1eafn li\u1ec1n v\u1edbi n\u00f3\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0<span class=\"marker\">mang l\u1ea1i<\/span>\u00a0cho nh\u1eefng\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0<span class=\"marker\">g\u1eafn k\u1ebft<\/span>\u00a0<span class=\"marker\">cho \u0111\u1ebfn nay<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">m\u1ee9c \u0111\u1ed9<\/span>\u00a0c\u1ef1c k\u1ef3\u00a0<span class=\"marker\">h\u1ea5p d\u1eabn<\/span>\u00a0gi\u00fap\u00a0<span class=\"marker\">bi\u1ebfn \u0111\u1ed5i<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">l\u0129nh v\u1ef1c<\/span>\u00a0c\u00f4ng nghi\u1ec7p theo nh\u1eefng\u00a0<span class=\"marker\">m\u1eb9o<\/span>\u00a0th\u01b0\u1eddng\u00a0<span class=\"marker\">k<\/span>\u00a0th\u1ec3 n\u00e0o \u0111o\u00e1n tr\u01b0\u1edbc \u0111\u01b0\u1ee3c.<\/p>\n<p>Nh\u1eefng\u00a0<span class=\"marker\">t\u00e1c \u0111\u1ed9ng<\/span>\u00a0c\u1ee7a s\u1ef1 \u0111\u1ed9t ph\u00e1 c\u1ee7a m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0trong\u00a0<span class=\"marker\">qu\u00e1 tr\u00ecnh<\/span>\u00a0t\u1ea1o\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>, ti\u00eau th\u1ee5\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">cai qu\u1ea3n<\/span>\u00a0ch\u1ea5t l\u01b0\u1ee3ng\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0\u201cnu\u1ed1t ch\u1eedng\u201d m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">kinh doanh<\/span>\u00a0truy\u1ec1n th\u1ed1ng, n\u00f3\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0ph\u00e1 b\u0129nh c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0theo nhi\u1ec1u\u00a0<span class=\"marker\">h\u01b0\u1edbng d\u1eabn<\/span>\u00a0<span class=\"marker\">kh\u00f4ng gi\u1ed1ng<\/span>\u00a0nhau. B\u1edfi,<\/p>\n<p><em>M\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0t\u00e1i\u00a0<span class=\"marker\">\u0111\u1ecbnh h\u01b0\u1edbng<\/span>\u00a0<span class=\"marker\">c\u00f4ng cu\u1ed9c<\/span>\u00a0t\u1ea1o\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0\u0111\u1ec3 khai th\u00e1c nh\u1eefng\u00a0<span class=\"marker\">g\u1ed1c<\/span>\u00a0cung m\u1edbi.<\/em>\u00a0<span class=\"marker\">nh\u01b0<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0t\u1ef1\u00a0<span class=\"marker\">gi\u00fap cho<\/span>, m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">v\u1eeba m\u1edbi<\/span>\u00a0ng\u00e0y c\u00e0ng\u00a0<span class=\"marker\">ph\u00e1t tri\u1ec3n<\/span>\u00a0v\u00e0 chi\u1ebfm l\u0129nh\u00a0<span class=\"marker\">ph\u00e2n kh\u00fac<\/span>\u00a0khi ch\u00fang\u00a0<span class=\"marker\">b\u1edbt \u0111i<\/span>\u00a0c\u00e1c r\u00e0o c\u1ea3n trong vi\u1ec7c\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">ng\u01b0\u1eddi d\u00f9ng<\/span>. \u0110\u1eb7c bi\u1ec7t l\u00e0, m\u1ed7i khi m\u1ed9t m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0n\u00e0o \u0111\u00f3 lo\u1ea1i b\u1ecf m\u1ed9t tr\u1edf ng\u1ea1i n\u00e0o \u0111\u00f3 cho\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>\u00a0th\u00ec\u00a0<span class=\"marker\">ti\u1ebfn tr\u00ecnh<\/span>\u00a0t\u1ea1o\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0l\u1ea1i \u0111\u01b0\u1ee3c t\u00e1i\u00a0<span class=\"marker\">\u0111\u1ecbnh h\u01b0\u1edbng<\/span>\u00a0v\u00e0 nh\u1eefng\u00a0<span class=\"marker\">g\u1ed1c<\/span>\u00a0<span class=\"marker\">ph\u00e2n ph\u1ed1i<\/span>\u00a0m\u1edbi \u0111\u01b0\u1ee3c\u00a0<span class=\"marker\">m\u1edf<\/span>\u00a0ra.<\/p>\n<p><em>Th\u1ee9 hai l\u00e0<\/em>,\u00a0<em>t\u00e1i\u00a0<span class=\"marker\">\u0111\u1ecbnh h\u00ecnh<\/span>\u00a0s\u1ef1 ti\u00eau th\u1ee5\u00a0<span class=\"marker\">tr\u1ecb gi\u00e1<\/span>\u00a0th\u00f4ng qua\u00a0<span class=\"marker\">click<\/span>\u00a0ho\u1ea1t c\u00e1c d\u1ea1ng h\u00e0nh vi ti\u00eau\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0m\u1edbi<\/em>. S\u1ef1 xu\u1ea5t hi\u1ec7n c\u1ee7a\u00a0<span class=\"marker\">to\u00e0n c\u1ea7u<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0<span class=\"marker\">\u0111ang<\/span>\u00a0ph\u00e1 v\u1ee1 nh\u1eefng h\u00e0nh vi ti\u00eau\u00a0<span class=\"marker\">s\u1eed d\u1ee5ng<\/span>\u00a0truy\u1ec1n th\u1ed1ng, truy\u1ec1n c\u1ea3m h\u1ee9ng \u0111\u1ebfn h\u00e0ng tri\u1ec7u\u00a0<span class=\"marker\">ng\u01b0\u1eddi s\u1eed d\u1ee5ng<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">s\u1ea3n ph\u1ea9m<\/span>\u00a0v\u00e0 d\u1ecbch v\u1ee5 theo nh\u1eefng\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0m\u00e0 v\u00e0i n\u0103m\u00a0<span class=\"marker\">tr\u01b0\u1edbc \u0111\u00f3<\/span>\u00a0ch\u00fang ta\u00a0<span class=\"marker\">k<\/span>\u00a0t\u01b0\u1edfng t\u01b0\u1ee3ng ra \u0111\u01b0\u1ee3c.<\/p>\n<p>V\u00e0,\u00a0<em>t\u00e1i\u00a0<span class=\"marker\">\u0111\u1ecbnh d\u1ea1ng<\/span>\u00a0<span class=\"marker\">ti\u1ebfn tr\u00ecnh<\/span>\u00a0<span class=\"marker\">qu\u1ea3n l\u00fd<\/span>\u00a0ch\u1ea5t l\u01b0\u1ee3ng th\u00f4ng qua\u00a0<span class=\"marker\">qu\u1ea3n l\u00fd<\/span>\u00a0<span class=\"marker\">ph\u1ee5 thu\u1ed9c<\/span>\u00a0c\u1ed9ng \u0111\u1ed3ng<\/em>.<\/p>\n<p><span class=\"marker\">th\u00e0nh \u0111\u1ea1t<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">to\u00e0n c\u1ea7u<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0<span class=\"marker\">kh\u00f4ng<\/span>\u00a0ch\u1ec9\u00a0<span class=\"marker\">\u0111\u01a1n gi\u1ea3n<\/span>\u00a0c\u00f3 ngh\u0129a l\u00e0 xu\u1ea5t hi\u1ec7n c\u00e1c\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0m\u1edbi c\u1ea1nh tranh v\u1edbi nh\u1eefng\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0truy\u1ec1n th\u1ed1ng h\u00e0ng \u0111\u1ea7u. N\u00f3 c\u00f2n c\u00f3 ngh\u0129a l\u00e0 xu\u1ea5t hi\u1ec7n c\u00e1c\u00a0<span class=\"marker\">th\u1ec3 lo\u1ea1i<\/span>\u00a0ho\u1ea1t \u0111\u1ed9ng\u00a0<span class=\"marker\">kinh doanh<\/span>\u00a0m\u1edbi, c\u0169ng\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">c\u1ea3i thi\u1ec7n<\/span>\u00a0trong\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>, ti\u00eau th\u1ee5\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">qu\u1ea3n l\u00fd<\/span>\u00a0ch\u1ea5t l\u01b0\u1ee3ng. N\u00f3\u00a0<span class=\"marker\">\u0111\u00e3<\/span>\u00a0t\u00e1i t\u1ea1o l\u1ea1i\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0nh\u1eb1m\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0nh\u1eefng\u00a0<span class=\"marker\">g\u1ed1c<\/span>\u00a0<span class=\"marker\">cung c\u1ea5p<\/span>\u00a0m\u1edbi;\u00a0<span class=\"marker\">\u0111\u1ecbnh ngh\u0129a<\/span>\u00a0l\u1ea1i s\u1ef1 ti\u00eau\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0<span class=\"marker\">gi\u00e1 tr\u1ecb<\/span>\u00a0b\u1eb1ng vi\u1ec7c\u00a0<span class=\"marker\">click<\/span>\u00a0ho\u1ea1t c\u00e1c d\u1ea1ng h\u00e0nh vi ti\u00eau\u00a0<span class=\"marker\">d\u00f9ng<\/span>\u00a0m\u1edbi v\u00e0\u00a0<span class=\"marker\">\u0111\u1ecbnh h\u01b0\u1edbng<\/span>\u00a0l\u1ea1i\u00a0<span class=\"marker\">c\u00e1ch<\/span>\u00a0<span class=\"marker\">cai qu\u1ea3n<\/span>\u00a0ch\u1ea5t l\u01b0\u1ee3ng th\u00f4ng qua s\u1ef1\u00a0<span class=\"marker\">cai qu\u1ea3n<\/span>\u00a0c\u1ed9ng \u0111\u1ed3ng.<\/p>\n<p>S\u1ef1\u00a0<span class=\"marker\">gia t\u0103ng<\/span>\u00a0c\u00e1c\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0c\u0169ng g\u00e2y ra nh\u1eefng\u00a0<span class=\"marker\">thay \u0111\u1ed5i<\/span>\u00a0c\u01a1 c\u1ea5u trong nhi\u1ec1u\u00a0<span class=\"marker\">ng\u00e0nh<\/span>\u00a0c\u00f4ng nghi\u1ec7p \u2013 c\u1ee5 th\u1ec3, th\u00f4ng qua c\u00e1c hi\u1ec7n t\u01b0\u1ee3ng t\u00e1i\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0trung gian m\u00f4i gi\u1edbi, ph\u00e2n bi\u1ec7t quy\u1ec1n s\u1edf h\u1eefu v\u1edbi s\u1ef1\u00a0<span class=\"marker\">l\u00e0m ch\u1ee7<\/span>, v\u00e0\u00a0<span class=\"marker\">li\u00ean k\u1ebft<\/span>\u00a0<span class=\"marker\">th\u1ecb tr\u01b0\u1eddng<\/span>.<\/p>\n<h3><span id=\"Lam_the_naovavi_saomot_sodoanh_nghiepcu_the_va_nhung_nguoidung_tren_dinhcong_tyco_thephat_trientangvot_dendinh_caosu_phat_trien_roi_roi_xuong_daythat_bai_hoac_la_ca_hai\"><strong><span class=\"marker\">L\u00e0m th\u1ebf n\u00e0o<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">v\u00ec sao<\/span>\u00a0m\u1ed9t s\u1ed1\u00a0<span class=\"marker\">doanh nghi\u1ec7p<\/span>\u00a0c\u1ee5 th\u1ec3 v\u00e0 nh\u1eefng ng\u01b0\u1eddi\u00a0<span class=\"marker\">\u0111\u1ee9ng tr\u00ean \u0111\u1ec9nh<\/span>\u00a0<span class=\"marker\">c\u00f4ng ty<\/span>\u00a0<span class=\"marker\">c\u00f3 th\u1ec3<\/span>\u00a0<span class=\"marker\">ph\u00e1t tri\u1ec3n<\/span>\u00a0<span class=\"marker\">t\u0103ng<\/span>\u00a0v\u1ecdt \u0111\u1ebfn\u00a0<span class=\"marker\">\u0111\u1ec9nh cao<\/span>\u00a0<span class=\"marker\">s\u1ef1 ph\u00e1t tri\u1ec3n<\/span>, r\u1ed3i r\u01a1i xu\u1ed1ng \u0111\u00e1y\u00a0<span class=\"marker\">th\u1ea5t b\u1ea1i<\/span>, ho\u1eb7c l\u00e0 c\u1ea3 hai?<\/strong><\/span><\/h3>\n<p>C\u00e1c nh\u00e0\u00a0<span class=\"marker\">qu\u1ea3n l\u00fd<\/span>\u00a0\u0111\u1ee9ng tr\u01b0\u1edbc ba \u0111i\u1ec1u ph\u1ea3i \u0111\u1ed1i di\u1ec7n khi quy\u1ebft \u0111\u1ecbnh\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0c\u1ee7a n\u1ec1n t\u1ea3ng: S\u1ef1\u00a0<span class=\"marker\">tham gia<\/span>\u00a0c\u1ee7a nh\u00e0 qu\u1ea3n l\u00fd\/ nh\u00e0 t\u00e0i tr\u1ee3, s\u1ef1\u00a0<span class=\"marker\">tham gia<\/span>\u00a0c\u1ee7a ng\u01b0\u1eddi\u00a0<span class=\"marker\">ph\u00e1t tri\u1ec3n<\/span>\u00a0v\u00e0 s\u1ef1\u00a0<span class=\"marker\">tham d\u1ef1<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">user<\/span>.<\/p>\n<p>V\u1edbi s\u1ef1\u00a0<span class=\"marker\">tham d\u1ef1<\/span>\u00a0c\u1ea3u nh\u00e0 qu\u1ea3n l\u00fd\/ nh\u00e0 t\u00e0i tr\u1ee3 c\u00f3 b\u1ed1n m\u00f4 h\u00ecnh: m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0\u0111\u1ed9c quy\u1ec1n, m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0c\u1ea5p ph\u00e9p b\u1ea3n quy\u1ec1n, m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">share<\/span>\u00a0v\u00e0 m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0li\u00ean doanh. Ch\u00fang \u0111\u1ec1u\u00a0<span class=\"marker\">t\u00e1c \u0111\u1ed9ng<\/span>\u00a0r\u1ea5t nhi\u1ec1u \u0111\u1ebfn \u0111\u1ed9\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0(\u0111\u1ed9\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0n\u1ec1n t\u1ea3ng:\u00a0<span class=\"marker\">k<\/span>\u00a0c\u00f3 b\u1ea5t k\u1ef3\u00a0<span class=\"marker\">gi\u1edbi h\u1ea1n<\/span>\u00a0n\u00e0o \u0111\u01b0\u1ee3c ph\u00e9p c\u00f3 m\u1eb7t\u00a0<span class=\"marker\">h\u1ea1n ch\u1ebf<\/span>\u00a0s\u1ef1\u00a0<span class=\"marker\">tham d\u1ef1<\/span>\u00a0trong\u00a0<span class=\"marker\">ti\u1ebfn tr\u00ecnh<\/span>\u00a0<span class=\"marker\">t\u0103ng tr\u01b0\u1edfng<\/span>, th\u01b0\u01a1ng m\u1ea1i h\u00f3a hay s\u1eed d\u1ee5ng; ho\u1eb7c c\u00f3 nh\u1eefng\u00a0<span class=\"marker\">h\u1ea1n ch\u1ebf<\/span>\u00a0<span class=\"marker\">h\u1ee3p l\u00fd<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">kh\u00f4ng<\/span>\u00a0c\u00f3 s\u1ef1 ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed).<\/p>\n<p>M\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0\u0111\u1ed9c quy\u1ec1n\u00a0<span class=\"marker\">cung c\u1ea5p<\/span>\u00a0quy\u1ec1n\u00a0<span class=\"marker\">ki\u1ec3m so\u00e1t<\/span>\u00a0<span class=\"marker\">to<\/span>\u00a0nh\u1ea5t v\u00e0\u00a0<span class=\"marker\">ph\u00f9 h\u1ee3p<\/span>\u00a0nh\u1ea5t v\u1edbi h\u1ec7 \u0111i\u1ec1u h\u00e0nh \u0111\u00f3ng,\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0<span class=\"marker\">ph\u01b0\u01a1ng ph\u00e1p<\/span>\u00a0<span class=\"marker\">cai qu\u1ea3n<\/span>\u00a0c\u1ee7a Apple\u00a0<span class=\"marker\">so v\u1edbi<\/span>\u00a0h\u1ec7 \u0111i\u1ec1u h\u00e0nh Mac. M\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0c\u1ea5p ph\u00e9p b\u1ea3n quy\u1ec1n v\u00e0 li\u00ean doanh th\u00ec ch\u1ec9\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0m\u1ed9t th\u1ef1c th\u1ec3 v\u00e0 \u0111\u00f3ng \u1edf th\u1ef1c th\u1ec3 c\u00f2n l\u1ea1i, c\u00f2n m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0<span class=\"marker\">share<\/span>\u00a0th\u00ec\u00a0<span class=\"marker\">kh\u00f4ng<\/span>\u00a0<span class=\"marker\">h\u1ea1n ch\u1ebf<\/span>\u00a0\u1edf b\u1ea5t c\u1ee9 th\u1ef1c th\u1ec3 n\u00e0o,\u00a0<span class=\"marker\">nh\u01b0<\/span>\u00a0Linux,\u00a0<span class=\"marker\">\u0111em \u0111\u1ebfn<\/span>\u00a0m\u1ed9t\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0cho c\u1ea3\u00a0<span class=\"marker\">group<\/span>\u00a0nh\u00e0\u00a0<span class=\"marker\">th\u1ed1ng tr\u1ecb<\/span>\u00a0v\u00e0\u00a0<span class=\"marker\">group<\/span>\u00a0nh\u00e0 t\u00e0i tr\u1ee3.<\/p>\n<p>V\u1eady m\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0n\u00e0o t\u1ed1t nh\u1ea5t trong b\u1ed1n m\u00f4\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0tr\u00ean t\u1ed1t nh\u1ea5t cho nh\u00e0 t\u00e0i tr\u1ee3? M\u00f4\u00a0<span class=\"marker\">h\u00ecnh<\/span>\u00a0n\u00e0o t\u1ed1t v\u1edbi nh\u00e0\u00a0<span class=\"marker\">cai qu\u1ea3n<\/span>\u00a0c\u1ee7a n\u1ec1n t\u1ea3ng? Th\u1eadt tuy\u1ec7t n\u1ebfu tr\u1ea3 l\u1eddi \u0111\u01b0\u1ee3c c\u00e2u h\u1ecfi n\u00e0y nh\u01b0ng\u00a0<span class=\"marker\">th\u1ef1c ti\u1ec5n<\/span>,\u00a0<span class=\"marker\">l\u1ec7 thu\u1ed9c<\/span>\u00a0t\u00ecnh\u00a0<span class=\"marker\">\u1ea3nh<\/span>\u00a0<span class=\"marker\">kinh doanh<\/span>, c\u00e2u tr\u1ea3 l\u1eddi s\u1ebd ch\u1ec9 l\u00e0 \u201cc\u00f2n t\u00f9y\u201d.<\/p>\n<p>V\u1edbi s\u1ef1\u00a0<span class=\"marker\">tham gia<\/span>\u00a0c\u1ee7a nh\u00e0\u00a0<span class=\"marker\">ph\u00e1t tri\u1ec3n<\/span>,\u00a0<span class=\"marker\">cu\u1ed1n s\u00e1ch<\/span>\u00a0c\u00f3 \u0111\u1ec1 c\u1eadp t\u1edbi ba d\u1ea1ng ng\u01b0\u1eddi ph\u00e1t tri\u1ec3n: ng\u01b0\u1eddi\u00a0<span class=\"marker\">t\u0103ng tr\u01b0\u1edfng<\/span>\u00a0ch\u1ee7 ch\u1ed1t, ng\u01b0\u1eddi\u00a0<span class=\"marker\">t\u0103ng tr\u01b0\u1edfng<\/span>\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0r\u1ed9ng v\u00e0 ng\u01b0\u1eddi\u00a0<span class=\"marker\">t\u1ee5 h\u1ed9i<\/span>\u00a0d\u1eef li\u1ec7u.<\/p>\n<p>Lo\u1ea1i \u0111\u1ed9\u00a0<span class=\"marker\">x\u00e2y d\u1ef1ng<\/span>\u00a0th\u1ee9 ba m\u00e0 c\u00e1c nh\u00e0\u00a0<span class=\"marker\">cai qu\u1ea3n<\/span>\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0c\u1ea7n\u00a0<span class=\"marker\">l\u00e0m ch\u1ee7<\/span>\u00a0l\u00e0 s\u1ef1\u00a0<span class=\"marker\">tham d\u1ef1<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">ng\u01b0\u1eddi d\u00f9ng<\/span>\u00a0&#8211; c\u1ee5 th\u1ec3 l\u00e0 \u0111\u1ed9\u00a0<span class=\"marker\">m\u1edf<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">nh\u00e0 s\u1ea3n xu\u1ea5t<\/span>, t\u1ee9c quy\u1ec1n t\u1ef1 do b\u1ed5 sung\u00a0<span class=\"marker\">content<\/span>\u00a0cho\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>.\u00a0<span class=\"marker\">m\u1ee5c \u0111\u00edch<\/span>\u00a0c\u1ee7a\u00a0<span class=\"marker\">n\u1ec1n m\u00f3ng<\/span>\u00a0n\u00e0y l\u00e0 t\u1ea1o \u0111i\u1ec1u ki\u1ec7n s\u00e1ng t\u1ea1o v\u00e0\u00a0<span class=\"marker\">cung c\u1ea5p<\/span>\u00a0c\u00e0ng nhi\u1ec1u\u00a0<span class=\"marker\">n\u1ed9i dung<\/span>\u00a0ch\u1ea5t l\u01b0\u1ee3ng c\u00e0ng cao c\u00e0ng t\u1ed1t.<\/p>\n<p>C\u00f2n r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u th\u00fa v\u1ecb trong\u00a0<span class=\"marker\">quy\u1ec3n s\u00e1ch<\/span>\u00a0n\u00e0y c\u0169ng\u00a0<span class=\"marker\">gi\u1ed1ng nh\u01b0<\/span>\u00a0c\u00f2n r\u1ea5t nhi\u1ec1u \u0111i\u1ec1u kh\u00f3 hi\u1ec3u c\u1ea7n th\u1eddi gian \u0111\u1ec3\u00a0<span class=\"marker\">t\u00ecm hi\u1ec3u<\/span>,\u00a0<span class=\"marker\">post<\/span>\u00a0n\u00e0y ch\u1ec9\u00a0<span class=\"marker\">mang<\/span>\u00a0ra m\u1ed9t s\u1ed1 \u0111i\u1ec1u \u0111\u1eb7c s\u1eafc trong bao \u0111i\u1ec1u \u0111\u1eb7c s\u1eafc c\u1ee7a\u00a0<span class=\"marker\">quy\u1ec3n s\u00e1ch<\/span>. B\u1ea1n\u00a0<span class=\"marker\">\u0111\u1ee7 s\u1ee9c<\/span>\u00a0t\u1ef1 m\u00ecnh\u00a0<span class=\"marker\">t\u00ecm hi\u1ec3u<\/span>, nghi\u1ec1n ng\u1eabm ch\u00fang trong Cu\u1ed9c\u00a0<span class=\"marker\">h\u01b0\u1edbng d\u1eabn<\/span>\u00a0<span class=\"marker\">m\u1ea1ng<\/span>\u00a0<span class=\"marker\">h\u1ec7 th\u1ed1ng<\/span>\u00a0\u0111\u01b0\u1ee3c vi\u1ebft b\u1edfi ba chuy\u00ean gia \u0111\u1ea7u\u00a0<span class=\"marker\">ng\u00e0nh ngh\u1ec1<\/span>\u00a0v\u1ec1\u00a0<span class=\"marker\">ng\u00e0nh<\/span>\u00a0<span class=\"marker\">n\u1ec1n t\u1ea3ng<\/span>.<\/p>\n<p>Ngu\u1ed3n:https:\/\/ybox.vn\/ky-nang<\/p>\n<p>Xem th\u00eam\u00a0<\/p>\n<p><a href=\"https:\/\/sum.vn\/blog\/tong-hop-cac-hinh-thuc-dao-tao\/\" data-rich-text-format-boundary=\"true\">T\u1ed5ng h\u1ee3p c\u00e1c h\u00ecnh th\u1ee9c \u0111\u00e0o t\u1ea1o ngu\u1ed3n nh\u00e2n l\u1ef1c m\u1edbi nh\u1ea5t 2020<\/a><\/p>\n<p><a href=\"https:\/\/sum.vn\/blog\/tong-hop-cach-khoi-nghiep-voi-30-trieu-dong\/\" data-rich-text-format-boundary=\"true\">T\u1ed5ng h\u1ee3p c\u00e1ch kh\u1edfi nghi\u1ec7p v\u1edbi 30 tri\u1ec7u \u0111\u1ed3ng m\u1edbi nh\u1ea5t 2020<\/a><\/p>\n<p><a href=\"https:\/\/sum.vn\/blog\/nghe-thuat-thu-phuc-nhan-tam\/\" data-rich-text-format-boundary=\"true\">Ngh\u1ec7 thu\u1eadt thu ph\u1ee5c nh\u00e2n t\u00e2m m\u1edbi nh\u1ea5t 2020<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":3089,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1738,1188,1125,1370],"tags":[1742,1737,1739,1743,1741,1740],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/3088"}],"collection":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/comments?post=3088"}],"version-history":[{"count":0,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/3088\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media\/3089"}],"wp:attachment":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media?parent=3088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/categories?post=3088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/tags?post=3088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}