{"id":1529,"date":"2019-03-06T08:54:21","date_gmt":"2019-03-06T01:54:21","guid":{"rendered":"https:\/\/sum.vn\/blog\/?p=1529"},"modified":"2019-03-06T08:54:21","modified_gmt":"2019-03-06T01:54:21","slug":"marketers-can-nhung-cong-cu-nao-10-cong-cu-ho-tro-marketing-danh-cho-marketers","status":"publish","type":"post","link":"https:\/\/sum.vn\/blog\/marketers-can-nhung-cong-cu-nao-10-cong-cu-ho-tro-marketing-danh-cho-marketers\/","title":{"rendered":"Marketers c\u1ea7n nh\u1eefng c\u00f4ng c\u1ee5 n\u00e0o? 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing d\u00e0nh cho marketers"},"content":{"rendered":"<p>Ng\u00e0y nay v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 v\u1edbi h\u00e0ng ngh\u00ecn c\u00f4ng c\u1ee5 marketing ra \u0111\u1eddi \u0111\u1ec3 d\u1ed7 tr\u1ee3 cho c\u00e1c doanh nghi\u1ec7p. b\u00e0i vi\u1ebft d\u1ee9i \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n l\u1ecdc ra 10 c\u00f4ng c\u1ee5 t\u1ed1t nh\u1ea5t \u0111\u1ec3 h\u1ed7 tr\u1ee3 cho c\u00e1c doanh nghi\u1ec7p.<\/p>\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">M\u1ee5c l\u1ee5c<\/p><ul class=\"toc_list\"><li><a href=\"#1_Scraper\"><span class=\"toc_number toc_depth_1\">1<\/span> 1. Scraper<\/a><\/li><li><a href=\"#2_MailChimp\"><span class=\"toc_number toc_depth_1\">2<\/span> 2. MailChimp<\/a><\/li><li><a href=\"#3Ezimar\"><span class=\"toc_number toc_depth_1\">3<\/span> 3.\u00a0Ezimar<\/a><\/li><li><a href=\"#4_Chattypeople\"><span class=\"toc_number toc_depth_1\">4<\/span> 4. Chattypeople<\/a><\/li><li><a href=\"#5Canva\"><span class=\"toc_number toc_depth_1\">5<\/span> 5.\u00a0Canva<\/a><\/li><li><a href=\"#6Yoast\"><span class=\"toc_number toc_depth_1\">6<\/span> 6.\u00a0Yoast<\/a><\/li><li><a href=\"#7Hotjar\"><span class=\"toc_number toc_depth_1\">7<\/span> 7.\u00a0Hotjar<\/a><\/li><li><a href=\"#8Buffer\"><span class=\"toc_number toc_depth_1\">8<\/span> 8.\u00a0Buffer<\/a><\/li><li><a href=\"#9Sniply\"><span class=\"toc_number toc_depth_1\">9<\/span> 9.\u00a0Sniply<\/a><\/li><li><a href=\"#10Piktochart\"><span class=\"toc_number toc_depth_1\">10<\/span> 10.\u00a0Piktochart<\/a><\/li><\/ul><\/div>\n<h3><span id=\"1_Scraper\"><span id=\"1-scraper\"><strong>1. Scraper<\/strong><\/span><\/span><\/h3>\n<div>\n<div>\n<p><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*YHKerXRsRZ6PSAX3.png\" alt=\"0*YHKerXRsRZ6PSAX3 - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/>L\u1ea5y n\u1ed9i dung t\u1eeb c\u00e1c website b\u1eb1ng Scraper<\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/data-miner.io\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>Scraper<\/strong>\u00a0<\/a>(Data Miner) l\u00e0 m\u1ed9t ti\u1ec7n \u00edch c\u1ee7a Chrome cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng l\u1ea5y h\u1ebft d\u1eef li\u1ec7u tr\u00ean m\u1ed9t website n\u00e0o \u0111\u00f3 r\u1ed3i xu\u1ea5t n\u00f3 ra file Excel \u0111\u1ec3 ti\u1ec7n theo d\u00f5i. \u0110\u00e2y l\u00e0 m\u1ed9t c\u00e1ch tuy\u1ec7t v\u1eddi \u0111\u1ec3 l\u1ea5y th\u00f4ng tin kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1c \u0111\u1ed1i th\u1ee7. M\u1ed9t khi \u0111\u00e3 c\u00f3 \u0111\u01b0\u1ee3c nh\u1eefng danh s\u00e1ch kh\u00e1ch h\u00e0ng \u0111\u00e1ng gi\u00e1 n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng cold email hay cold call \u0111\u1ec3 thu ph\u1ee5c h\u1ecd.<\/p>\n<h3><span id=\"2_MailChimp\"><span id=\"2-mailchimp\"><a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"nofollow noopener\">2. MailChimp<\/a><\/span><\/span><\/h3>\n<div>\n<div>\n<p><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*_jvyCkldcnt8iaGM.jpg\" alt=\"0* jvyCkldcnt8iaGM - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/>T\u0103ng l\u01b0\u1ee3ng ti\u1ebfp c\u1eadn, t\u0103ng doanh s\u1ed1 v\u00e0 l\u1ee3i nhu\u1eadn v\u1edbi MailChimp<\/p>\n<\/div>\n<\/div>\n<p>Trong c\u00e1c chi\u1ebfn d\u1ecbch digital marketing, email marketing c\u0169ng l\u00e0 m\u1ed9t ph\u1ea7n kh\u00f4ng th\u1ec3 thi\u1ebfu n\u1ebfu c\u00e1c doanh nghi\u1ec7p mu\u1ed1n t\u0103ng l\u01b0\u1ee3ng ti\u1ebfp c\u1eadn, m\u1edf r\u1ed9ng v\u00f2ng kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y doanh thu. C\u00f9ng v\u1edbi m\u1ed9t c\u00f4ng c\u1ee5 email marketing hi\u1ec7u qu\u1ea3 nh\u01b0\u00a0<a href=\"https:\/\/mailchimp.com\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>MailChimp<\/strong><\/a>, b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 chuy\u1ec3n \u0111\u1ed5i l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng c\u1ee7a m\u00ecnh \u0111\u1ebfn c\u00e1c k\u00eanh b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn hi\u1ec7u qu\u1ea3 h\u01a1n, m\u00e0 v\u1eabn gi\u00e1m s\u00e1t ch\u1eb7t ch\u1ebd \u0111\u01b0\u1ee3c m\u1ed7i email g\u1eedi \u0111i. MailChimp cho ph\u00e9p b\u1ea1n:<\/p>\n<p>\u2022 X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c marketing b\u1eb1ng c\u00e1ch k\u1ebft n\u1ed1i tr\u1ef1c ti\u1ebfp c\u00e1c email trong chi\u1ebfn d\u1ecbch v\u1edbi website c\u1ee7a b\u1ea1n.<\/p>\n<p>\u2022 S\u1eed d\u1ee5ng c\u00e1c d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng thu th\u1eadp \u0111\u01b0\u1ee3c, \u0111\u1ec3 g\u1eedi c\u00e1c email mang t\u00ednh c\u00e1 nh\u00e2n h\u00f3a cao h\u01a1n t\u1eeb \u0111\u00f3 ph\u00e1t tri\u1ec3n c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh<\/p>\n<p>\u2022 T\u00edch h\u1ee3p v\u1edbi Facebook \u0111\u1ec3 t\u00ecm ki\u1ebfm nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i m\u1edbi v\u00e0 t\u00e1i k\u1ebft n\u1ed1i v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i<\/p>\n<ul>\n<li>Thu th\u1eadp c\u00e1c feedback t\u1eeb b\u00e1o c\u00e1o c\u1ee7a MailChimp,\u2026<\/li>\n<\/ul>\n<h3><span id=\"3Ezimar\"><span id=\"3ezimar\">3.\u00a0<a href=\"http:\/\/ezimar.com\/?checksum_code=9877850034a980609736314940017242\" target=\"_blank\" rel=\"noopener\">Ezimar<\/a><\/span><\/span><\/h3>\n<p><img decoding=\"async\" class=\"size-full wp-image-1530 aligncenter\" src=\"https:\/\/sum.vn\/blog\/wp-content\/uploads\/2019\/03\/0_wBX0scUnCh-Hoaxh.png\" alt=\"\" width=\"800\" height=\"367\" title=\"\"><\/p>\n<p><a href=\"http:\/\/ezimar.com\/?checksum_code=9877850034a980609736314940017242\" target=\"_blank\" rel=\"noopener\"><strong>Ezimar<\/strong>\u00a0<\/a>l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng cho ph\u00e9p b\u1ea5t c\u1ee9 ai c\u0169ng c\u00f3 th\u1ec3 t\u1ef1 thi\u1ebft k\u1ebf Landing page kh\u00f4ng c\u1ea7n bi\u1ebft k\u0129 thu\u1eadt hay l\u1eadp tr\u00ecnh. Kho giao di\u1ec7n m\u1eabu c\u1ee7a\u00a0<a href=\"http:\/\/ezimar.com\/?checksum_code=9877850034a980609736314940017242\" target=\"_blank\" rel=\"noopener\"><strong>Ezimar\u00a0<\/strong><\/a>c\u0169ng kh\u00e1 \u0111a d\u1ea1ng v\u1edbi nhi\u1ec1u l\u0129nh v\u1ef1c ng\u00e0nh ngh\u1ec1kh\u00e1c nhau v\u00ec v\u1eady b\u1ea1n ch\u1ec9 c\u1ea7n s\u1eed d\u1ee5ng hai thao t\u00e1c k\u00e9o, th\u1ea3 c\u00f9ng vi\u1ec7c \u1ee9ng d\u1ee5ng c\u00e1c hi\u1ec7u \u1ee9ng s\u1eb5n c\u00f3, b\u1ea1n s\u1ebd nhanh ch\u00f3ng t\u1ef1 m\u00ecnh thi\u1ebft k\u1ebf \u0111\u01b0\u1ee3c m\u1ed9t m\u1eabu Landing page chuy\u00ean nghi\u1ec7p, nh\u01b0 \u00fd.<\/p>\n<p>M\u1ed9t v\u00e0i t\u00ednh n\u0103ng n\u1ed5i b\u1eadt c\u1ee7a c\u00f4ng c\u1ee5 n\u00e0y:<\/p>\n<ul>\n<li>T\u00edch h\u1ee3p Google Analytics, Facebook Pixel, Google Tag Manager v\u00e0o Landing page<\/li>\n<li>C\u00f3 th\u1ec3 g\u1eafn form bi\u1ec3u m\u1eabu c\u1ee7a Mailchimp, Getresponse v\u00e0o Landing page<\/li>\n<li>G\u1eafn code HTML,CSS v\u00e0o Landing page<\/li>\n<li>T\u1ed1i \u01b0u SEO trang Landing page<\/li>\n<li>Bi\u1ec3u \u0111\u1ed3 \u0111o l\u01b0\u1eddng, \u0111\u00e1nh gi\u00e1 hi\u1ec7u qu\u1ea3 c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o \u0111\u1ebfn t\u1eeb Landing page<\/li>\n<\/ul>\n<h3><span id=\"4_Chattypeople\"><span id=\"4-chattypeople\">4. Chattypeople<\/span><\/span><\/h3>\n<p>Chatbot (m\u1ed9t d\u1ecbch v\u1ee5 c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p v\u1edbi tr\u00ed th\u00f4ng minh nh\u00e2n t\u1ea1o, m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 t\u01b0\u01a1ng t\u00e1c th\u00f4ng qua m\u1ed9t giao di\u1ec7n chat. D\u1ecbch v\u1ee5 n\u00e0y c\u00f3 th\u1ec3 l\u00e0 b\u1ea5t c\u1ee9 th\u1ee9 g\u00ec nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 gi\u1ea3i tr\u00ed vui v\u1ebb, hay t\u1ed3n t\u1ea1i trong m\u1ed9t s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u00f3 s\u1eb5n nh\u01b0 Facebook, Skype,\u2026) \u0111\u00e3 ghi l\u1ea1i r\u1ea5t nhi\u1ec1u d\u1ea5u \u1ea5n trong th\u1ecb tr\u01b0\u1eddng marketing tr\u00ean th\u1ebf gi\u1edbi. M\u1eb7c d\u00f9, v\u1eabn c\u00f3 r\u1ea5t nhi\u1ec1u tranh c\u00e3i \u0111\u01b0a ra, c\u00f3 ng\u01b0\u1eddi cho r\u1eb1ng Chatbot ch\u1ec9 l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 d\u00f9ng \u0111\u1ec3 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, nh\u01b0ng nh\u1eefng ng\u01b0\u1eddi kh\u00e1c l\u1ea1i kh\u1eb3ng \u0111\u1ecbnh t\u1ea7m quan tr\u1ecdng c\u1ee7a d\u1ecbch v\u1ee5 n\u00e0y\u200a\u2014\u200ab\u1eaft bu\u1ed9c ph\u1ea3i c\u00f3 trong c\u00e1c chi\u1ebfn d\u1ecbch marketing.<\/p>\n<div>\n<div><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/chatty-people.png\" alt=\"chatty people - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/><\/div>\n<\/div>\n<p>C\u00f4ng ngh\u1ec7 Chatbot \u0111\u00e3 c\u1ea3i thi\u1ec7n \u0111\u00e1ng k\u1ec3 trong 10 n\u0103m qua, cho ph\u00e9p c\u00e1c marketer t\u1ea1o Bot (m\u1ed9t ph\u1ea7n m\u1ec1m th\u1ef1c hi\u1ec7n nhi\u1ec7m v\u1ee5 t\u1ef1 \u0111\u1ed9ng tr\u00ean Internet th\u00f4ng th\u01b0\u1eddng l\u00e0 c\u00e1c c\u00f4ng vi\u1ec7c \u0111\u01a1n gi\u1ea3n, c\u00f3 t\u00ednh l\u1eb7p l\u1ea1i cao nh\u01b0 thu th\u1eadp d\u1eef li\u1ec7u m\u00e1y t\u00ecm ki\u1ebfm, theo d\u00f5i website,\u2026) m\u00e0 kh\u00f4ng c\u1ea7n bi\u1ebft ki\u1ebfn th\u1ee9c chuy\u00ean s\u00e2u v\u1ec1 l\u1eadp tr\u00ecnh. C\u00f2n\u00a0<a href=\"https:\/\/www.chattypeople.com\/\" target=\"_blank\" rel=\"nofollow noopener nofollow noopener\"><strong>Chattypeople<\/strong><\/a><strong>\u00a0<\/strong>ch\u00ednh l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 ho\u00e0n h\u1ea3o d\u00e0nh cho nh\u1eefng ai mu\u1ed1n t\u1ea1o m\u1ed9t chatbot nhanh. N\u1ec1n t\u1ea3ng n\u00e0y cho ph\u00e9p c\u00e1c doanh nghi\u1ec7p t\u1ea1o m\u1ed9t con bot th\u00f4ng minh kh\u00f4ng ch\u1ec9 t\u00edch h\u1ee3p v\u00e0 ho\u1ea1t \u0111\u1ed9ng tr\u01a1n tru c\u00f9ng v\u1edbi Facebook m\u00e0 c\u00f2n th\u00fac \u0111\u1ea9y, qu\u1ea3ng b\u00e1 c\u00e1c chi\u1ebfn d\u1ecbch marketing \u0111\u00e1p \u1ee9ng nhanh nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00f9ng v\u1edbi chatbot, b\u1ea1n c\u00f3 th\u1ec3:<\/p>\n<p>\u2022 S\u1eed d\u1ee5ng t\u1ef1 \u0111\u1ed9ng Facebook Messenger v\u00e0 tr\u1ea3 l\u1eddi c\u00e1c b\u00ecnh lu\u1eadn \u0111\u1ec3 th\u00fac \u0111\u1ea9y ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u00f4ng qua c\u00e1c k\u00eanh b\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn.<\/p>\n<p>\u2022 Nh\u1eadn order tr\u1ef1c ti\u1ebfp t\u1eeb Facebook<\/p>\n<p>\u2022 T\u1eadp h\u1ee3p v\u00e0 duy tr\u00ec c\u00e1c d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u0169ng nh\u01b0 c\u1eadp nh\u1eadt c\u00e1c s\u1ea3n ph\u1ea9m li\u00ean quan \u0111\u1ebfn t\u1eebng kh\u00e1ch h\u00e0ng.<\/p>\n<h3><span id=\"5Canva\"><span id=\"5canva\">5.\u00a0<a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Canva<\/a><\/span><\/span><\/h3>\n<div>\n<div>\n<p>T\u1eadp h\u1ee3p kho font ch\u1eef, \u1ea3nh minh h\u1ecda, m\u1eabu template h\u1ea5p d\u1eabn<\/p>\n<\/div>\n<\/div>\n<p>B\u1ea1n c\u00f3 th\u1ec3 t\u1ea1o ra nh\u1eefng n\u1ed9i dung r\u1ea5t h\u1ea5p d\u1eabn, nh\u01b0ng s\u1ebd r\u1ea5t kh\u00f3 kh\u0103n \u0111\u1ec3 c\u00f3 th\u1ec3 thu h\u00fat \u0111\u01b0\u1ee3c ng\u01b0\u1eddi xem n\u1ebfu nh\u01b0 \u0111\u00f3 ch\u1ec9 l\u00e0 nh\u1eefng con ch\u1eef kh\u00f4 khan. Th\u1eadt kh\u00f4ng may, \u0111\u1ec3 thu\u00ea m\u1ed9t nh\u00e2n vi\u00ean thi\u1ebft k\u1ebf \u0111\u1ed3 h\u1ecda l\u00e0 kh\u00e1 t\u1ed1n k\u00e9m, nh\u01b0ng v\u1edbi m\u1ed9t c\u00f4ng c\u1ee5 nh\u01b0\u00a0<a href=\"https:\/\/www.canva.com\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>Canva<\/strong><\/a>, b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebft ki\u1ec7m r\u1ea5t nhi\u1ec1u ti\u1ec1n v\u00e0 th\u1eddi gian. T\u1eeb nh\u1eefng b\u1ee9c \u1ea3nh \u0111\u1ed3 h\u1ecda, banner, infographic, Canva c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n thi\u1ebft k\u1ebf b\u1ea5t k\u1ef3 n\u1ed9i dung tr\u1ef1c quan n\u00e0o m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng nh\u1ea5t. C\u00f9ng v\u1edbi Canva, b\u1ea1n c\u00f3 th\u1ec3:<\/p>\n<p>\u2022 M\u1ed9t th\u01b0 vi\u1ec7n t\u1eadp h\u1ee3p s\u1ed1 l\u01b0\u1ee3ng kh\u1ed5ng l\u1ed3 c\u00e1c font ch\u1eef<\/p>\n<p>\u2022 V\u00f4 s\u1ed1 nh\u1eefng b\u1ee9c tranh, \u1ea3nh minh h\u1ecda, c\u00e1c m\u1eabu template h\u1ea5p d\u1eabn<\/p>\n<p>\u2022 Ch\u1ee9c n\u0103ng k\u00e9o\u200a\u2014\u200ath\u1ea3 d\u1ec5 d\u00e0ng s\u1eed d\u1ee5ng<\/p>\n<div id=\"AdAsia\"><\/div>\n<h3><span id=\"6Yoast\"><span id=\"6yoast\">6.\u00a0<a href=\"https:\/\/yoast.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Yoast<\/a><\/span><\/span><\/h3>\n<div>\n<div>\n<p><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*z2Py9XCygrXPWxIf.png\" alt=\"0*z2Py9XCygrXPWxIf - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/>T\u1ed1i \u01b0u hi\u1ec7u qu\u1ea3 website v\u1edbi Yoast<\/p>\n<\/div>\n<\/div>\n<p><a href=\"https:\/\/yoast.com\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>Yoast<\/strong><\/a>\u00a0l\u00e0 c\u00f4ng c\u1ee5 s\u1ebd gi\u00fap t\u1ed1i \u01b0u h\u00f3a m\u1ecdi m\u1eb7t website c\u1ee7a b\u1ea1n. C\u00f4ng c\u1ee5 n\u00e0y v\u1ec1 c\u01a1 b\u1ea3n s\u1ebd cung c\u1ea5p cho b\u1ea1n t\u1ea5t c\u1ea3 c\u00e1c th\u00f4ng tin v\u1ec1 marketing t\u1ef1 nhi\u00ean th\u00f4ng qua m\u1ed9t Plugin WordPress. Yoast s\u1ebd:<\/p>\n<p>\u2022 \u0110\u01b0a ra k\u1ebft qu\u1ea3 ch\u00ednh x\u00e1c v\u1ec1 th\u1ee9 h\u1ea1ng SEO c\u1ee7a website tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm<\/p>\n<p>\u2022 H\u1ed7 tr\u1ee3 b\u1ea1n vi\u1ebft c\u00e1c meta description<\/p>\n<p>\u2022 S\u1eed d\u1ee5ng m\u1ed9t h\u1ec7 th\u1ed1ng ph\u00e2n t\u00edch traffic ch\u1ec9 ra c\u00e1i b\u1ea1n \u0111ang b\u1ecf l\u1ee1, thi\u1ebfu x\u00f3t v\u00e0 ho\u1ea1t \u0111\u1ed9ng b\u1ea1n \u0111ang l\u00e0m t\u1ed1t<\/p>\n<ul>\n<li>\u0110\u01b0a ra c\u00e1c s\u1ed1 li\u1ec7u v\u00e0 ph\u01b0\u01a1ng ph\u00e1p r\u00f5 r\u00e0ng \u0111\u1ec3 gi\u00fap b\u1ea1n c\u1ea3i thi\u1ec7n th\u1ee9 h\u1ea1ng c\u1ee7a m\u00ecnh<\/li>\n<\/ul>\n<h3><span id=\"7Hotjar\"><span id=\"7hotjar\">7.\u00a0<a href=\"http:\/\/www.hotjar.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Hotjar<\/a><\/span><\/span><\/h3>\n<div>\n<div><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*eqE_CeEOcv3HNOT9.jpg\" alt=\"0*eqE CeEOcv3HNOT9 - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/><\/div>\n<\/div>\n<p><a href=\"https:\/\/www.hotjar.com\/\" target=\"_blank\" rel=\"nofollow noopener nofollow noopener\"><strong>Hotjar<\/strong><\/a>\u00a0l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 v\u00f4 c\u00f9ng h\u1eefu \u00edch gi\u00fap b\u1ea1n ph\u00e2n t\u00edch website c\u1ee7a m\u00ecnh. C\u00f4ng c\u1ee5 n\u00e0y s\u1ebd n\u00f3i cho b\u1ea1n bi\u1ebft m\u1ecdi th\u1ee9 v\u1ec1 nh\u1eefng ng\u01b0\u1eddi gh\u00e9 th\u0103m, th\u1eddi gian h\u1ecd \u1edf l\u1ea1i tr\u00ean site l\u00e0 bao l\u00e2u. Hotjar ho\u1ea1t \u0111\u1ed9ng ch\u1ee7 y\u1ebfu th\u00f4ng qua Heat Map (b\u1ea3n \u0111\u1ed3 nhi\u1ec7t\u200a\u2014\u200ac\u00f4ng c\u1ee5 hi\u1ec3n th\u1ecb to\u00e0n b\u1ed9 landing page ho\u1eb7c website d\u01b0\u1edbi d\u1ea1ng m\u00e0u s\u1eafc c\u1ee7a nhi\u1ec7t \u0111\u1ed9, nh\u1eefng v\u00f9ng \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng xem nhi\u1ec1u s\u1ebd c\u00f3 m\u00e0u \u0111\u1ecf, nh\u1eefng v\u00f9ng \u0111\u01b0\u1ee3c \u00edt quan t\u00e2m s\u1ebd c\u00f3 s\u1eafc \u0111\u1ed9 nhi\u1ec7t gi\u1ea3m d\u1ea7n t\u1eeb cam\u200a\u2014\u200av\u00e0ng\u200a\u2014\u200axanh l\u00e1 \u0111\u1ebfn xanh da tr\u1eddi), mang \u0111\u1ebfn cho b\u1ea1n c\u00e1i nh\u00ecn t\u1ed5ng quan nh\u1ea5t v\u1ec1 l\u01b0\u1ee3ng click x\u1ea3y ra tr\u00ean m\u1ed7i trang v\u00e0 m\u1ed7i ph\u1ea7n c\u1ee7a m\u1ed9t trang tr\u00ean website. M\u1ed9t v\u00e0i t\u00ednh n\u0103ng n\u1ed5i b\u1eadt c\u1ee7a c\u00f4ng c\u1ee5 n\u00e0y:<\/p>\n<p>\u2022 Ghi nh\u1eadn s\u1ef1 chuy\u1ec3n \u0111\u1ed9ng v\u00e0 v\u1ecb tr\u00ed c\u1ee7a con tr\u1ecf tr\u00ean c\u00e1c trang kh\u00e1c nhau<\/p>\n<p>\u2022 Thu th\u1eadp c\u00e1c d\u1eef li\u1ec7u v\u1ec1 ng\u01b0\u1eddi gh\u00e9 th\u0103m, th\u1eddi gian \u1edf l\u1ea1i tr\u00ean trang c\u0169ng nh\u01b0 \u0111i\u1ec3m cu\u1ed1i c\u00f9ng h\u1ecd r\u1eddi \u0111i<\/p>\n<p>\u2022 T\u1eadp h\u1ee3p feedback t\u1eeb c\u00f4ng c\u1ee5 kh\u1ea3o s\u00e1t<\/p>\n<h3><span id=\"8Buffer\"><span id=\"8buffer\">8.\u00a0<a href=\"https:\/\/buffer.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Buffer<\/a><\/span><\/span><\/h3>\n<div>\n<div>\n<p><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*4TErsM-wBAFNT8ke.png\" alt=\"0*4TErsM wBAFNT8ke - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/>Buffer t\u1ef1 \u0111\u1ed9ng \u0111\u0103ng n\u1ed9i dung theo k\u1ebf ho\u1ea1ch c\u1ee7a b\u1ea1n<\/p>\n<\/div>\n<\/div>\n<p>M\u1ea1ng x\u00e3 h\u1ed9i v\u1eabn lu\u00f4n l\u00e0 m\u1ed9t ph\u1ea7n quan tr\u1ecdng v\u00e0 kh\u00f4ng th\u1ec3 thi\u1ebfu c\u1ee7a b\u1ea5t k\u1ef3 chi\u1ebfn d\u1ecbch marketing n\u00e0o. C\u0169ng ch\u00ednh v\u00ec v\u1eady, m\u00e0 vi\u1ec7c qu\u1ea3n l\u00fd c\u00e1c trang m\u1ea1ng x\u00e3 h\u1ed9i kh\u00f4ng h\u1ec1 d\u1ec5 d\u00e0ng v\u00e0 t\u1ed1n r\u1ea5t nhi\u1ec1u th\u1eddi gian, n\u1ebfu nh\u01b0 m\u1edbi b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng m\u1ed9t trang fanpage doanh nghi\u1ec7p, b\u1ea1n c\u00f3 th\u1ec3 m\u1ea5t c\u1ea3 tu\u1ea7n th\u1eddi gian tr\u00ean c\u00e1c trang n\u00e0y ch\u1ec9 \u0111\u1ec3 \u0111i\u1ec1u ch\u1ec9nh, x\u00e2y d\u1ef1ng sao cho h\u1ee3p l\u00fd,\u2026<\/p>\n<p>Tuy nhi\u00ean, v\u1edbi\u00a0<a href=\"https:\/\/buffer.com\/\" target=\"_blank\" rel=\"nofollow noopener nofollow noopener\"><strong>Buffer<\/strong><\/a>, m\u1ed9t c\u00f4ng c\u1ee5 qu\u1ea3n l\u00fd m\u1ea1ng x\u00e3 h\u1ed9i, b\u1ea1n kh\u00f4ng c\u1ea7n ph\u1ea3i lo l\u1eafng b\u1ea5t c\u1ee9 v\u1ea5n \u0111\u1ec1 g\u00ec n\u1eefa. Khi gi\u1edd \u0111\u00e2y, b\u1ea1n ho\u00e0n to\u00e0n d\u1ec5 d\u00e0ng ti\u1ebft ki\u1ec7m \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u th\u1eddi gian khi c\u00f3 th\u1ec3 l\u00ean l\u1ecbch c\u00e1c b\u00e0i post tr\u01b0\u1edbc tr\u00ean m\u1ecdi n\u1ec1n t\u1ea3ng. Buffer t\u1ef1 \u0111\u1ed9ng \u0111\u0103ng n\u1ed9i dung theo k\u1ebf ho\u1ea1ch c\u1ee7a b\u1ea1n, v\u00e0 t\u1eeb \u0111\u00f3, b\u1ea1n s\u1ebd ph\u00e2n t\u00edch hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c b\u00e0i vi\u1ebft m\u00e0 m\u00ecnh x\u00e2y d\u1ef1ng.<\/p>\n<h3><span id=\"9Sniply\"><span id=\"9sniply\"><strong>9.\u00a0<\/strong><strong><a href=\"https:\/\/snip.ly\/\" target=\"_blank\" rel=\"nofollow noopener\">Sniply<\/a><\/strong><\/span><\/span><\/h3>\n<div>\n<div>\n<p><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*C-cFZy07ClaM7r_L.png\" alt=\"0*C cFZy07ClaM7r L - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/>Growth hacking b\u1eb1ng Sniply<\/p>\n<\/div>\n<\/div>\n<p>Ch\u1eafc h\u1eb3n b\u1ea1n kh\u00f4ng c\u00f2n xa l\u1ea1 v\u1edbi thu\u1eadt ng\u1eef \u201cgrowth hacking\u201d\u200a\u2014\u200ac\u00e1c chi\u1ebfn l\u01b0\u1ee3c t\u0103ng l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng t\u1ee9c th\u00ec m\u1ed9t c\u00e1ch s\u00e1ng t\u1ea1o v\u00e0 \u00edt t\u1ed1n k\u00e9m.<\/p>\n<p>M\u1ed9t trong nh\u1eefng th\u1ee7 thu\u1eadt growth hacking hi\u1ec7u qu\u1ea3 l\u00e0 share l\u1ea1i c\u00e1c post t\u1eeb nh\u1eefng chuy\u00ean gia n\u1ed5i ti\u1ebfng trong ng\u00e0nh \u0111\u1ec3 x\u00e2y d\u1ef1ng s\u1ef1 tin t\u01b0\u1edfng cho ng\u01b0\u1eddi d\u00f9ng, Th\u1ebf nh\u01b0ng nh\u1eefng n\u1ed9i dung b\u1ea1n share l\u1ea1i th\u01b0\u1eddng n\u1eb1m \u1edf c\u00e1c website kh\u00e1c m\u00e0 b\u1ea1n kh\u00f4ng c\u00f3 quy\u1ec1n ki\u1ec3m so\u00e1t n\u00ean th\u01b0\u1eddng ng\u01b0\u1eddi \u0111\u1ecdc s\u1ebd \u201cng\u00f3 l\u01a1\u201d lu\u00f4n website\/page c\u1ee7a b\u1ea1n khi \u0111\u01b0\u1ee3c d\u1eabn sang ngu\u1ed3n kh\u00e1c. Hi\u1ec3u \u0111i\u1ec1u n\u00e0y,\u00a0<a href=\"http:\/\/snip.ly\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>Sniply<\/strong><\/a>cho ph\u00e9p b\u1ea1n g\u1eafn n\u00fat k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng (Call to action) v\u00e0o b\u1ea5t c\u1ee9 n\u1ed9i dung g\u00ec b\u1ea1n chia s\u1ebb. N\u00f3 gi\u00fap b\u1ea1n g\u1eafn m\u1ed9t n\u00fat quay l\u1ea1i\/k\u00eau g\u1ecdi h\u00e0nh \u0111\u1ed9ng v\u00e0o m\u1ed9t h\u1ed9p tho\u1ea1i b\u00ean g\u00f3c tr\u00e1i m\u00e0n h\u00ecnh \u0111\u1ec3 ng\u01b0\u1eddi \u0111\u1ecdc c\u00f3 th\u1ec3 quay tr\u1edf l\u1ea1i website c\u1ee7a b\u1ea1n.<\/p>\n<h3><span id=\"10Piktochart\"><span id=\"10piktochart\">10.\u00a0<strong><a href=\"https:\/\/piktochart.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Piktochart<\/a><\/strong><\/span><\/span><\/h3>\n<div>\n<div><img decoding=\"async\" title=\"10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" src=\"https:\/\/img.atpsoftware.vn\/-000\/\/1\/0*iD9Enuj2RC-14ZMK.jpg\" alt=\"0*iD9Enuj2RC 14ZMK - 10 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed cho c\u00e1c marketers\" data-pin-no-hover=\"true\" \/><\/div>\n<\/div>\n<p>Infographic c\u0169ng l\u00e0 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p tuy\u1ec7t v\u1eddi trong content marketing, v\u00e0 \u0111i\u1ec1u c\u1ea3n tr\u1edf c\u00e1c marketer nhi\u1ec1u nh\u1ea5t t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn nay ch\u00ednh l\u00e0 thi\u1ebfu ng\u01b0\u1eddi c\u00f3 kh\u1ea3 n\u0103ng thi\u1ebft k\u1ebf. V\u1ea5n \u0111\u1ec1 \u0111\u00f3 nay kh\u00f4ng c\u00f2n n\u1eefa v\u1edbi\u00a0<a href=\"https:\/\/piktochart.com\/\" target=\"_blank\" rel=\"nofollow noopener\"><strong>Piktochart<\/strong><\/a>. Kho infographic m\u1eabu c\u1ee7a Piktochart c\u00f3 r\u1ea5t nhi\u1ec1u infographic c\u00e1c lo\u1ea1i cho b\u1ea1n l\u1ef1a ch\u1ecdn, t\u1eeb lo\u1ea1i v\u1ec1 ti\u1ec3u s\u1eed cu\u1ed9c \u0111\u1eddi cho \u0111\u1ebfn lo\u1ea1i v\u1ec1 h\u01b0\u1edbng d\u1eabn hay n\u00eau th\u1ed1ng k\u00ea cho ng\u01b0\u1eddi xem \u0111\u01b0\u1ee3c tr\u00ecnh b\u00e0y m\u1ed9t c\u00e1ch h\u1ebft s\u1ee9c s\u00e1ng t\u1ea1o. B\u1ea1n ch\u1ec9 c\u1ea7n k\u00e9o th\u1ea3 th\u00eam c\u00e1c y\u1ebfu t\u1ed1 m\u00ecnh c\u1ea7n r\u1ed3i save \u1ea3nh v\u1ec1 m\u00e1y l\u00e0 xong.<\/p>\n<p><em>Tr\u00ean \u0111\u00e2y l\u00e0 t\u1ed5ng h\u1ee3p m\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 h\u1ed7 tr\u1ee3 marketing mi\u1ec5n ph\u00ed \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng ph\u1ed5 bi\u1ebfn trong l\u0129nh v\u1ef1c marketing online. Hy v\u1ecdng nh\u1eefng c\u00f4ng c\u1ee5 tr\u00ean s\u1ebd c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n \u1ee9ng d\u1ee5ng trong c\u00f4ng vi\u1ec7c.<\/em><\/p>\n<p style=\"text-align: right;\"><strong>Nh\u01b0 Qu\u1ef3nh ATPSOFTWARE- <a href=\"https:\/\/atpsoftware.vn\/10-cong-cu-ho-tro-marketing-mien-phi-cho-cac-marketers.html\" target=\"_blank\" rel=\"noopener\">Ngu\u1ed3n ATPSOFTWARE<\/a><\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ng\u00e0y nay v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 v\u1edbi h\u00e0ng ngh\u00ecn c\u00f4ng c\u1ee5 marketing ra \u0111\u1eddi \u0111\u1ec3 d\u1ed7 tr\u1ee3 cho c\u00e1c doanh nghi\u1ec7p. b\u00e0i vi\u1ebft d\u1ee9i \u0111\u00e2y s\u1ebd gi\u00fap b\u1ea1n l\u1ecdc ra 10 c\u00f4ng c\u1ee5 t\u1ed1t nh\u1ea5t \u0111\u1ec3 h\u1ed7 tr\u1ee3 cho c\u00e1c doanh nghi\u1ec7p. M\u1ee5c l\u1ee5c1 1. Scraper2 2. MailChimp3 3.\u00a0Ezimar4 4. Chattypeople5 5.\u00a0Canva6 [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1531,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[46],"tags":[817,821,824,818,819,822,820,823],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/1529"}],"collection":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/comments?post=1529"}],"version-history":[{"count":0,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/posts\/1529\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media\/1531"}],"wp:attachment":[{"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/media?parent=1529"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/categories?post=1529"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sum.vn\/blog\/wp-json\/wp\/v2\/tags?post=1529"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}